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World - Bananas and Plantains - Market Analysis, Forecast, Size, Trends And Insights
Report Update: Nov 1, 2024

World - Bananas and Plantains - Market Analysis, Forecast, Size, Trends And Insights

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Oct 25, 2016

Banana Market - the U.S. Consumption of Organic Bananas is Falling Due to Reduced Imports

Photo: © Oleg Znamenskiy / Bigstockphoto

The decline in banana imports from abroad is linked to the problems currently being faced by growers in Guatemala and Honduras: they were forced to use chemicals to save the harvest crop.

The USA is the largest global consumer of environmentally-friendly food and drink products (organic products), which are produced without the use of artificial pesticides, mineral fertilizers, artificial food additives or GMOs. From 2008-2015, retail sales of organic food products on the U.S. market increased on average by X% a year, reaching $X billion. Organic bananas were amongst those products that recorded high demand: their price markup does not usually exceed X% of the price of conventional bananas.

IndexBox analysts can confirm that in 2015, the average annual retail price for organic and conventional bananas in the USA amounted to $X and $X, respectively. In comparison, the price markup on organic berries can be as high as X%. This explains why a consumer's initial introduction to the organic food products market often begins with the purchase of organic bananas.

From 2007-2015, the U.S. consumption of all types of bananas increased by X% a year on average, reaching $X billion. Last year, organic bananas assumed only an X% share of the U.S. market ($X million). Due to excess demand over supply, however, IndexBox analysts forecast that this figure may rise to X% in the medium term.

The organic banana market has not, to date, been able to fully realise its potential. From 2013-2015, its volume contracted at an average rate of X%, reaching X tons, while the consumption of conventional bananas increased at an average rate of X% (to X million tons). This trend pattern is directly associated with the USA's dependence on foreign imports of organic bananas.

In 2015, the share of U.S. growers in terms of the USA's banana consumption was recorded at less than X% (X thousand tons), while within the structure of banana output, the share of organic bananas amounted to only X%. This signals, that even if all the plantations were to start producing organic bananas, U.S. growers would only succeed in securing a small share of the market.

Therefore, the consumption of organic bananas is subject to fluctuation, in line with their imports volume. From 2013-2015, Guatemala and Honduras reduced exports from X to X tons. As a result, imports to the USA fell respectively (from X to X tons), as did the consumption of organic bananas (from X tons to X tons).

IndexBox analysts maintain that the extraction of organic bananas from Guatemala and Honduras from the U.S. market was mandatory. Growers in Guatemala and Honduras were forced to treat the banana crops with fungicide to prevent the banana plantations from being infected with Black Sigatoka (a fungal infection that can lead to the total loss of the crop). As a result, the bananas grown here forfeited their status as an organic product.

Growers from Guatemala and Honduras managed to offset any losses incurred, through the export of non-organic bananas to the U.S. market; exports increased by X% (to X million tons) and X% (to X tons) respectively, from 2013-2015. This growth increase was achieved mainly by exporting bananas that had lost their status as an organic product. The vacant niche in the U.S. organic banana market was partially assumed by growers from Peru and the Domincan Republic, as they raised exports by X% (to X tons) and X% (to X tons), respectively. The growers from Guatemala and the Dominican Republic were successful in this regard, due to the climatic conditions that prevented the Black Sigatoka fungus from spreading too widely. Ecuador and Mexico also stepped up exports of organic bananas, by X% to X tons and by X% to X tons, respectively. Typically, in 2015, over X% of imports from Peru and the Dominican Republic consisted of organic bananas, whereas imports from Ecuador and Mexico were dominated by non-organic bananas (Table X).

IndexBox analysts forecast that the U.S. consumption of organic bananas is set to increase by at least X% a year in the medium term. Guatemala and Honduras being slow to resume the cultivation and production of organic bananas may curb market development. In this event, Mexico, Peru, Ecuador and the Dominican Republic will vie for the top spot on the U.S. market.

Do you want to know more about the global banana market? Get the latest trends and insight from our report. It includes a wide range of statistics on

  • banana market share
  • banana prices
  • banana industry
  • banana sales
  • banana market forecast
  • banana price forecast
  • key banana producers

Source: World: Bananas - Market Report. Analysis And Forecast To 2020

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the global banana and plantain market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • FCL 486 - Bananas
  • FCL 489 - Plantains

Country coverage:

Worldwide - the report contains statistical data for 200 countries and includes detailed profiles of the 50 largest consuming countries:

+ the largest producing countries

Data coverage:

  • Global market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Global production, split by region and country
  • Global trade (exports and imports)
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS

  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO

  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030

  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT

  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. COUNTRIES WITH TOP YIELDS
    4. TOP EXPORTING COUNTRIES
    5. LOW-COST EXPORTING COUNTRIES

  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS

  7. 7. GLOBAL PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY
    3. HARVESTED AREA AND YIELD BY COUNTRY

  8. 8. GLOBAL IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY

  9. 9. GLOBAL EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY

  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO

  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • United States
    • China
    • Japan
    • Germany
    • United Kingdom
    • France
    • Brazil
    • Italy
    • Russian Federation
    • India
    • Canada
    • Australia
    • Republic of Korea
    • Spain
    • Mexico
    • Indonesia
    • Netherlands
    • Turkey
    • Saudi Arabia
    • Switzerland
    • Sweden
    • Nigeria
    • Poland
    • Belgium
    • Argentina
    • Norway
    • Austria
    • Thailand
    • United Arab Emirates
    • Colombia
    • Denmark
    • South Africa
    • Malaysia
    • Israel
    • Singapore
    • Egypt
    • Philippines
    • Finland
    • Chile
    • Ireland
    • Pakistan
    • Greece
    • Portugal
    • Kazakhstan
    • Algeria
    • Czech Republic
    • Qatar
    • Peru
    • Romania
    • Vietnam

  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Harvested Area, By Country, 2012-2023
    7. Yield, By Country, 2012-2023
    8. Imports, In Physical Terms, By Country, 2012–2023
    9. Imports, In Value Terms, By Country, 2012–2023
    10. Import Prices, By Country Of Destination, 2012–2023
    11. Exports, In Physical Terms, By Country, 2012–2023
    12. Exports, In Value Terms, By Country, 2012–2023
    13. Export Prices, By Country Of Origin, 2012–2023

  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Yield And Growth
    12. Exports And Growth
    13. Export Prices And Growth
    14. Market Size And Growth
    15. Per Capita Consumption
    16. Imports And Growth
    17. Import Prices
    18. Production, In Physical Terms, 2012–2023
    19. Production, In Value Terms, 2012–2023
    20. Area Harvested, 2012–2023
    21. Yield, 2012–2023
    22. Production, By Country, 2023
    23. Production, In Physical Terms, By Country, 2012–2023
    24. Harvested Area, By Country, 2023
    25. Harvested Area, By Country, 2012-2023
    26. Yield, By Country, 2012-2023
    27. Imports, In Physical Terms, 2012–2023
    28. Imports, In Value Terms, 2012–2023
    29. Imports, In Physical Terms, By Country, 2023
    30. Imports, In Physical Terms, By Country, 2012–2023
    31. Imports, In Value Terms, By Country, 2012–2023
    32. Import Prices, By Country, 2012–2023
    33. Exports, In Physical Terms, 2012–2023
    34. Exports, In Value Terms, 2012–2023
    35. Exports, In Physical Terms, By Country, 2023
    36. Exports, In Physical Terms, By Country, 2012–2023
    37. Exports, In Value Terms, By Country, 2012–2023
    38. Export Prices, 2012–2023

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