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China - Lentils - Market Analysis, Forecast, Size, Trends and Insights
Report Update: Nov 1, 2024

China - Lentils - Market Analysis, Forecast, Size, Trends and Insights

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Sep 12, 2023

Successful Market Entry Strategy for Lentil in China

Successful Market Entry Strategy for Lentil in China

Lentils are an important and growing market in China, with an increasing demand for this nutritious legume. In order to successfully enter the Chinese market and capture a share of this demand, it is crucial to develop a comprehensive market entry strategy. This guide aims to provide important insights, official data sources, and assistance from authorities to facilitate a successful market entry for lentil in China.

Official Data Sources and Assistance

When entering a new market, it is essential to gather accurate and reliable data to inform your market entry strategy. Government agencies and trade associations play a crucial role in providing official data and assistance to foreign businesses. Some key data sources and authorities in China for lentil imports include:

  • The General Administration of Customs China (GACC): GACC provides official import data and regulations for lentil imports. Their website offers detailed information on import procedures, tariffs, and regulations.
  • The China Chamber of Commerce for Import and Export of Foodstuffs, Native Produce, and Animal By-Products (CFNA): CFNA can provide industry-specific information, market insights, and assist with trade negotiations.
  • The China International Import Expo (CIIE): CIIE is a trade fair held in Shanghai that attracts buyers from across China. Participating in CIIE can provide an excellent platform for networking and showcasing lentil products.

Market Overview

Understanding the market overview is crucial for a successful market entry strategy. According to data from the IndexBox market intelligence platform, the import value of lentils in China in 2022 was 22.7 million USD. The top five countries with the highest import value of lentils in China in 2022 were:

  • United States - 9.4 million USD
  • Myanmar - 8.7 million USD
  • Turkey - 4.7 million USD
  • France - 1.7 thousand USD
  • Japan - 20.0 USD

The data also reveals that the import price of lentils in China in 2022 was 886.0 USD per ton, which indicates the price sensitivity of the market.

Market Entry Strategy

1. Understand Chinese Consumer Preferences

Before entering the market, it is essential to understand Chinese consumer preferences regarding lentils. Conduct market research, analyze consumer trends, and identify the most popular lentil varieties and forms in China. This will enable you to tailor your product offerings to meet consumer preferences.

2. Build Relationships with Trade Associations

Trade associations such as CFNA can provide invaluable assistance in navigating the Chinese market. Establishing relationships with these associations can help you gain access to their resources, industry networks, and market insights. They may also offer guidance on compliance with Chinese regulations.

3. Participate in Trade Shows and Exhibitions

Attending trade shows and exhibitions is an excellent way to connect with potential buyers, distributors, and industry professionals in China. Some key trade shows and exhibitions for lentils in China include:

  • China International Import Expo (CIIE): Held annually in Shanghai, this event attracts a wide range of buyers and provides an opportunity to showcase your lentil products.
  • China Food and Drinks Fair (CFDF): This fair focuses on the food and beverage industry and is an ideal platform to network and establish business contacts.
  • Shanghai International Trade Fair for Processing, Packaging Machinery, and Products (PACKTECH): This fair is dedicated to processing, packaging, and food machinery, providing an opportunity to showcase innovative processing or packaging solutions for lentils.

4. Establish Distribution Channels

Identify potential distribution partners in China and establish robust distribution channels. Consider partnering with local importers, distributors, or e-commerce platforms to ensure efficient distribution of your lentil products in the Chinese market.

5. Comply with Import Regulations and Standards

China has strict import regulations and standards, particularly for food products. Ensure compliance with Chinese regulations regarding labeling, packaging, quality standards, and certifications. Engage with GACC, CFNA, or trade associations for guidance on import regulations and to ensure smooth customs clearance.

6. Adapt to Local Taste and Preferences

Consider adapting your lentil products to suit local taste preferences and cultural nuances. Conduct market research to customize your product offerings, packaging, and marketing strategies to resonate with Chinese consumers. In conclusion, a successful market entry strategy for lentils in China requires thorough research, understanding of market dynamics, and adaptability to local preferences. Utilizing official data sources, seeking assistance from authorities, and participating in trade shows can greatly enhance your prospects in the Chinese market. The IndexBox market intelligence platform can provide valuable insights throughout your market entry journey.

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the lentil market in China. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • FCL 201 - Lentils, dry

Country coverage:

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Trade (exports and imports) in China
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS

  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO

  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. MARKET STRUCTURE
    3. TRADE BALANCE
    4. PER CAPITA CONSUMPTION
    5. MARKET FORECAST TO 2030

  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT

  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. COUNTRIES WITH TOP YIELDS
    4. TOP EXPORTING COUNTRIES
    5. LOW-COST EXPORTING COUNTRIES

  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS

  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION, HARVESTED AREA AND YIELD

  8. 8. IMPORTS

    The Largest Import Supplying Countries

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY

  9. 9. EXPORTS

    The Largest Destinations for Exports

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY

  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO

  11. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption In 2012-2023
    5. Imports, In Physical Terms, By Country, 2012–2023
    6. Imports, In Value Terms, By Country, 2012–2023
    7. Import Prices, By Country Of Origin, 2012–2023
    8. Exports, In Physical Terms, By Country, 2012–2023
    9. Exports, In Value Terms, By Country, 2012–2023
    10. Export Prices, By Country Of Destination, 2012–2023

  12. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2023
    4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2023
    5. Trade Balance, In Physical Terms, 2012-2023
    6. Trade Balance, In Value Terms, 2012-2023
    7. Per Capita Consumption, 2012-2023
    8. Market Volume Forecast to 2030
    9. Market Value Forecast to 2030
    10. Products: Market Size And Growth, By Type
    11. Products: Average Per Capita Consumption, By Type
    12. Products: Exports And Growth, By Type
    13. Products: Export Prices And Growth, By Type
    14. Production Volume And Growth
    15. Yield And Growth
    16. Exports And Growth
    17. Export Prices And Growth
    18. Market Size And Growth
    19. Per Capita Consumption
    20. Imports And Growth
    21. Import Prices
    22. Production, In Physical Terms, 2012–2023
    23. Production, In Value Terms, 2012–2023
    24. Area Harvested, 2012–2023
    25. Yield, 2012–2023
    26. Imports, In Physical Terms, 2012–2023
    27. Imports, In Value Terms, 2012–2023
    28. Imports, In Physical Terms, By Country, 2023
    29. Imports, In Physical Terms, By Country, 2012–2023
    30. Imports, In Value Terms, By Country, 2012–2023
    31. Import Prices, By Country Of Origin, 2012–2023
    32. Exports, In Physical Terms, 2012–2023
    33. Exports, In Value Terms, 2012–2023
    34. Exports, In Physical Terms, By Country, 2023
    35. Exports, In Physical Terms, By Country, 2012–2023
    36. Exports, In Value Terms, By Country, 2012–2023
    37. Export Prices, By Country Of Destination, 2012–2023

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