South Africa - Television Receivers - Market Analysis, Forecast, Size, Trends and Insights
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View PricingSouth Africa Sees Minor Decline in Television Receiver Exports, Totals $59M in 2023
South Africa Television Receiver Exports
In 2023, overseas shipments of television receivers decreased by -29.3% to 456K units, falling for the second year in a row after two years of growth. Over the period under review, exports showed a deep reduction. The most prominent rate of growth was recorded in 2014 with an increase of 307%. As a result, the exports attained the peak of 3.6M units. From 2015 to 2023, the growth of the exports failed to regain momentum.
In value terms, television receiver exports contracted slightly to $59M (IndexBox estimates) in 2023. In general, exports continue to indicate a drastic downturn. The pace of growth appeared the most rapid in 2014 with an increase of 85%. As a result, the exports attained the peak of $225M. From 2015 to 2023, the growth of the exports failed to regain momentum.
| COUNTRY | Export Value of Television Receiver in South Africa (million USD) | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | |
| Zambia | 16.7 | 51.7 | 15.2 | 12.0 | 16.1 | 19.6 | 13.6 | 9.9 | 10.7 | 12.8 | 12.3 |
| Namibia | 11.4 | 16.2 | 9.9 | 11.6 | 10.4 | 10.3 | 10.4 | 8.7 | 10.4 | 10.3 | 9.5 |
| Botswana | 10.3 | 10.9 | 9.7 | 8.7 | 8.3 | 10.0 | 11.3 | 10.8 | 9.3 | 10.8 | 8.3 |
| Mozambique | 6.3 | 13.3 | 8.6 | 5.9 | 5.9 | 6.1 | 4.9 | 4.9 | 6.8 | 4.8 | 5.0 |
| Cote d'Ivoire | N/A | N/A | N/A | 5.0 | 4.2 | 4.4 | 8.0 | 4.5 | 3.7 | N/A | 3.3 |
| Swaziland | 1.7 | 1.1 | 0.9 | 1.2 | 2.5 | 2.6 | 2.1 | 2.3 | 2.8 | 3.6 | 3.1 |
| Malawi | 1.9 | 2.1 | 1.6 | 1.4 | 1.5 | 1.4 | 1.5 | 1.6 | 2.3 | 2.8 | 2.8 |
| Mauritius | 2.4 | 4.5 | 5.3 | 10.7 | 8.7 | 10.7 | 11.1 | 9.0 | 6.7 | 1.0 | 1.9 |
| Nigeria | 3.1 | 46.8 | 4.3 | 13.9 | 2.4 | 0.7 | 0.2 | N/A | 2.4 | 1.3 | 1.6 |
| Angola | 22.6 | 46.4 | 9.4 | 7.7 | 4.7 | 3.7 | 0.9 | 1.5 | 1.2 | 2.1 | 1.5 |
| Others | 45.2 | 32.5 | 12.4 | 31.1 | 22.8 | 37.5 | 37.5 | 33.9 | 31.0 | 11.8 | 9.2 |
| Total | 122 | 225 | 77.3 | 109 | 87.4 | 107 | 101 | 87.1 | 87.4 | 61.1 | 58.6 |
Exports by Country
Zambia (98K units), Botswana (78K units) and Namibia (48K units) were the main destinations of television receiver exports from South Africa, with a combined 49% share of total exports. Mozambique, Swaziland, Malawi, Cote d'Ivoire, Angola, Nigeria and Mauritius lagged somewhat behind, together accounting for a further 31%.
From 2013 to 2023, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Cote d'Ivoire (with a CAGR of +56.1%), while the other leaders experienced more modest paces of growth.
In value terms, the largest markets for television receiver exported from South Africa were Zambia ($12M), Namibia ($9.5M) and Botswana ($8.3M), together accounting for 51% of total exports. Mozambique, Cote d'Ivoire, Swaziland, Malawi, Mauritius, Nigeria and Angola lagged somewhat behind, together accounting for a further 33%.
Cote d'Ivoire, with a CAGR of +70.6%, recorded the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.
Exports by Type
Reception apparatus for television, whether or not incorporating radio-broadcast receivers or sound or video recording or reproducing apparatus; incorporating a colour video display or screen (253K units), tuner blocks (181K units) and reception apparatus for television, whether or not incorporating radio-broadcast receivers or sound or video recording or reproducing apparatus; incorporating a black and white or other monochrome video display or screen (15K units) were the main products of television receiver exports from South Africa.
From 2013 to 2023, the most notable rate of growth in terms of shipments, amongst the major product types, was attained by reception apparatus for television, whether or not incorporating radio-broadcast receivers or sound or video recording or reproducing apparatus; incorporating a colour video display or screen (with a CAGR of +3.9%), while the other products experienced a decline.
In value terms, reception apparatus for television, whether or not incorporating radio-broadcast receivers or sound or video recording or reproducing apparatus; incorporating a colour video display or screen ($50M) remains the largest type of television receivers exported from South Africa, comprising 85% of total exports. The second position in the ranking was held by tuner blocks ($7M), with a 12% share of total exports.
From 2013 to 2023, the average annual rate of growth in terms of the value of reception apparatus for television, whether or not incorporating radio-broadcast receivers or sound or video recording or reproducing apparatus; incorporating a colour video display or screen exports totaled -2.4%. With regard to the other exported products, the following average annual rates of growth were recorded: tuner blocks (-18.7% per year) and reception apparatus for television, whether or not incorporating radio-broadcast receivers or sound or video recording or reproducing apparatus; incorporating a black and white or other monochrome video display or screen (-3.5% per year).
Export Prices by Country
In 2023, the television receiver price stood at $129 per unit (FOB, South Africa), growing by 36% against the previous year. Over the period under review, the export price, however, saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2015 an increase of 112%. Over the period under review, the average export prices attained the maximum at $245 per unit in 2019; however, from 2020 to 2023, the export prices failed to regain momentum.
Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Namibia ($196 per unit), while the average price for exports to Liberia ($36 per unit) was amongst the lowest.
From 2013 to 2023, the most notable rate of growth in terms of prices was recorded for supplies to Cote d'Ivoire (+9.3%), while the prices for the other major destinations experienced more modest paces of growth.
This report provides an in-depth analysis of the television receiver market in South Africa. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.
Product coverage:
- Prodcom 26402020 - Tuner blocks for CTV/VCR and cable TV receiver units (colour video tuners) (excluding those which isolate highfrequency television signals)
- Prodcom 26402040 - Colour television projection equipment
- Prodcom 26402090 - Other television receivers, whether or not combined with radio-broadcast receivers or sound or video recording or reproduction apparatus n.e.c.
Country coverage:
- South Africa
Data coverage:
- Market volume and value
- Per Capita consumption
- Forecast of the market dynamics in the medium term
- Trade (exports and imports) in South Africa
- Export and import prices
- Market trends, drivers and restraints
- Key market players and their profiles
Reasons to buy this report:
- Take advantage of the latest data
- Find deeper insights into current market developments
- Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.
In this report, you can find information that helps you to make informed decisions on the following issues:
- How to diversify your business and benefit from new market opportunities
- How to load your idle production capacity
- How to boost your sales on overseas markets
- How to increase your profit margins
- How to make your supply chain more sustainable
- How to reduce your production and supply chain costs
- How to outsource production to other countries
- How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
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1. INTRODUCTION
Making Data-Driven Decisions to Grow Your Business
- REPORT DESCRIPTION
- RESEARCH METHODOLOGY AND AI PLATFORM
- DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
- GLOSSARY AND SPECIFIC TERMS
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2. EXECUTIVE SUMMARY
A Quick Overview of Market Performance
- KEY FINDINGS
- MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
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3. MARKET OVERVIEW
Understanding the Current State of The Market and Its Prospects
- MARKET SIZE
- MARKET STRUCTURE
- TRADE BALANCE
- PER CAPITA CONSUMPTION
- MARKET FORECAST TO 2030
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4. MOST PROMISING PRODUCT
Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO- TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
- BEST-SELLING PRODUCTS
- MOST CONSUMED PRODUCT
- MOST TRADED PRODUCT
- MOST PROFITABLE PRODUCT FOR EXPORT
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5. MOST PROMISING SUPPLYING COUNTRIES
Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO- TOP COUNTRIES TO SOURCE YOUR PRODUCT
- TOP PRODUCING COUNTRIES
- TOP EXPORTING COUNTRIES
- LOW-COST EXPORTING COUNTRIES
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6. MOST PROMISING OVERSEAS MARKETS
Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO- TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
- TOP CONSUMING MARKETS
- UNSATURATED MARKETS
- TOP IMPORTING MARKETS
- MOST PROFITABLE MARKETS
7. PRODUCTION
The Latest Trends and Insights into The Industry
- PRODUCTION VOLUME AND VALUE
8. IMPORTS
The Largest Import Supplying Countries
- IMPORTS FROM 2012–2024
- IMPORTS BY COUNTRY
- IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
- EXPORTS FROM 2012–2024
- EXPORTS BY COUNTRY
- EXPORT PRICES BY COUNTRY
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10. PROFILES OF MAJOR PRODUCERS
The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO -
LIST OF TABLES
- Key Findings In 2024
- Market Volume, In Physical Terms, 2012–2024
- Market Value, 2012–2024
- Per Capita Consumption In 2012-2024
- Imports, In Physical Terms, By Country, 2012–2024
- Imports, In Value Terms, By Country, 2012–2024
- Import Prices, By Country Of Origin, 2012–2024
- Exports, In Physical Terms, By Country, 2012–2024
- Exports, In Value Terms, By Country, 2012–2024
- Export Prices, By Country Of Destination, 2012–2024
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LIST OF FIGURES
- Market Volume, In Physical Terms, 2012–2024
- Market Value, 2012–2024
- Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2024
- Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2024
- Trade Balance, In Physical Terms, 2012-2024
- Trade Balance, In Value Terms, 2012-2024
- Per Capita Consumption, 2012-2024
- Market Volume Forecast to 2030
- Market Value Forecast to 2030
- Products: Market Size And Growth, By Type
- Products: Average Per Capita Consumption, By Type
- Products: Exports And Growth, By Type
- Products: Export Prices And Growth, By Type
- Production Volume And Growth
- Exports And Growth
- Export Prices And Growth
- Market Size And Growth
- Per Capita Consumption
- Imports And Growth
- Import Prices
- Production, In Physical Terms, 2012–2024
- Production, In Value Terms, 2012–2024
- Imports, In Physical Terms, 2012–2024
- Imports, In Value Terms, 2012–2024
- Imports, In Physical Terms, By Country, 2024
- Imports, In Physical Terms, By Country, 2012–2024
- Imports, In Value Terms, By Country, 2012–2024
- Import Prices, By Country Of Origin, 2012–2024
- Exports, In Physical Terms, 2012–2024
- Exports, In Value Terms, 2012–2024
- Exports, In Physical Terms, By Country, 2024
- Exports, In Physical Terms, By Country, 2012–2024
- Exports, In Value Terms, By Country, 2012–2024
- Export Prices, By Country Of Destination, 2012–2024
