World - Whisky - Market Analysis, Forecast, Size, Trends And Insights
Report Update: Nov 1, 2024

World - Whisky - Market Analysis, Forecast, Size, Trends And Insights

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Whisky market

Whisky market: read new info enhanced by an Ai-driven market research platform. Statistics cover imports, production, market prices, consumption, companies, trade, exports, and market size. There is a breakdown by country, including Africa, EU, the U.S., the U.K., Russia, Latin America, the Middle East, and China. Market insights and outlook to 2030 are also featured in the reports.

Whisky - World's Largest Markets

RatingCountry
1United States
2Japan
3India
4United Kingdom
5France

In value terms, the United States led the market, alone. The second position in the ranking was occupied by Japan. It was followed by India.

In the United States, the whisky market increased at an average annual rate of +3.7% over the period from 2018-2020. The remaining consuming countries recorded the following average annual rates of market growth: Japan (-0.5% per year) and India (-4.3% per year).

Whisky Prices

Lowest Prices - FOB - Top Exporters

COUNTRY201820192020CAGR,
2018-2020
USD per litre
Canada2.32.32.2-3.1%
India3.52.42.3-18.7%
Spain6.96.45-14.8%
United Kingdom7.176.5-4.6%
United States4.65.96.619.5%
Netherlands8.49.27.7-4.4%
France7.68.48.23.6%
Ireland8.58.41950.3%
Singapore232323-0.3%
Average6.97.17.22.8%

Prices varied noticeably by the country of origin; the country with the highest price was Singapore ($23 per litre), while Canada ($2.2 per litre) was amongst the lowest.

From 2018 to 2020, the most notable rate of growth in terms of prices was attained by Ireland (+50.3% per year), while the other global leaders experienced more modest paces of growth.

Highest Prices - CIF - Top Importers

COUNTRY201820192020CAGR,
2018-2020
USD per litre
Singapore13131610.9%
Netherlands7.98.38.43.1%
Japan8.48.27.8-4.1%
United States9.8107.7-11.3%
Latvia8.87.57.5-7.7%
Australia6.66.77.45.9%
Germany86.96.6-8.9%
Poland5.75.45.5-2.0%
United Kingdom9.47.55.5-23.5%
Panama5.25.24.9-2.3%
France5.35.14.8-4.2%
Russia6.26.44.7-12.9%
Brazil2.92.92.3-10.8%
Average7.57.56.8-5.2%

Prices varied noticeably by the country of destination; the country with the highest price was Singapore ($16 per litre), while Brazil ($2.3 per litre) was amongst the lowest.

From 2018 to 2020, the most notable rate of growth in terms of prices was attained by Singapore, while the other global leaders experienced more modest paces of growth.

Whisky - Top Importers

COUNTRY201820192020CAGR,
2018-2020
billion USD
United States2.42.61.7-15.0%
France0.80.80.7-9.2%
Singapore0.60.60.6-0.1%
Germany0.60.50.4-12.0%
Japan0.40.50.4-1.2%

In value terms, the United States ($1.7B) constitutes the largest market for imported whisky worldwide, comprising 18% of global imports. The second position in the ranking was occupied by France ($687M), with a 7.1% share of global imports. It was followed by Singapore, with a 5.9% share.

In the United States, whisky imports plunged by an average annual rate of -15.0% over the period from 2018-2020. The remaining importing countries recorded the following average annual rates of imports growth: France (-9.2% per year) and Singapore (-0.1% per year).

Whisky - Top Exporters

COUNTRY201820192020CAGR,
2018-2020
billion USD
United Kingdom6.46.45-11.6%
United States1.41.21-13.1%
Ireland0.80.90.8-0.9%
Singapore0.90.90.7-11.8%
Netherlands0.30.30.33.5%

In value terms, the UK ($5B) remains the largest whisky supplier worldwide, comprising 49% of global exports. The second position in the ranking was occupied by the United States ($1B), with a 10% share of global exports. It was followed by Ireland, with a 7.5% share.

In the UK, whisky exports plunged by an average annual rate of -11.6% over the period from 2018-2020. The remaining exporting countries recorded the following average annual rates of exports growth: the United States (-13.1% per year) and Ireland (-0.9% per year).

Whisky - Market Forecast

Driven by rising demand for whisky worldwide, the market is expected to start an upward consumption trend over the next decade. The performance of the market is forecast to increase slightly, with an anticipated CAGR of for the period from 2020 to 2030, which is projected to bring the market volume to by the end of 2030.

Whisky - Product Coverage

  • HS 220830 - Whiskies

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the global whisky market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • Prodcom 11011030 - Whisky (important: excluding alcohol duty)

Country coverage:

Worldwide - the report contains statistical data for 200 countries and includes detailed profiles of the 50 largest consuming countries:

+ the largest producing countries

Data coverage:

  • Global market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Global production, split by region and country
  • Global trade (exports and imports)
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Company coverage:

Diageo, Chivas Brothers, William Grant & Sons, BacardiLa Martiniquaise, The Edrington Group, Belvedere, Beam Suntory, Whyte & Mackay, Inver House (Thai Beverage), LVMH, Loch Lomond, Distell, Campari, Macleod Distillers, James Eadie, Brown-Forman Corporation, Heaven Hill Brands, Sazerac Company, Kirin Holdings Company, Luxco, Castle Brands, Tuthilltown Spirits

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS
  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030
  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT
  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES
  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS
  7. 7. GLOBAL PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY
  8. 8. GLOBAL IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY
  9. 9. GLOBAL EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY
  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • United States
    • China
    • Japan
    • Germany
    • United Kingdom
    • France
    • Brazil
    • Italy
    • Russian Federation
    • India
    • Canada
    • Australia
    • Republic of Korea
    • Spain
    • Mexico
    • Indonesia
    • Netherlands
    • Turkey
    • Saudi Arabia
    • Switzerland
    • Sweden
    • Nigeria
    • Poland
    • Belgium
    • Argentina
    • Norway
    • Austria
    • Thailand
    • United Arab Emirates
    • Colombia
    • Denmark
    • South Africa
    • Malaysia
    • Israel
    • Singapore
    • Egypt
    • Philippines
    • Finland
    • Chile
    • Ireland
    • Pakistan
    • Greece
    • Portugal
    • Kazakhstan
    • Algeria
    • Czech Republic
    • Qatar
    • Peru
    • Romania
    • Vietnam
  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023
  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023
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