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Report Africa - Books, Brochures and Similar Printed Matter - Market Analysis, Forecast, Size, Trends and Insights for 499$
Report Update Nov 1, 2024

Africa - Books, Brochures and Similar Printed Matter - Market Analysis, Forecast, Size, Trends and Insights

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Africa: Book And Brochure Market 2024

Book And Brochure Market Size in Africa

The African book and brochure market expanded sharply to $X in 2022, surging by 5.8% against the previous year. Over the period under review, consumption saw a relatively flat trend pattern. As a result, consumption reached the peak level of $X. From 2021 to 2022, the growth of the market failed to regain momentum.

Book And Brochure Production in Africa

In value terms, book and brochure production totaled $X in 2022 estimated in export price. Overall, production saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2020 when the production volume increased by 19% against the previous year. As a result, production reached the peak level of $X. From 2021 to 2022, production growth failed to regain momentum.

Book And Brochure Exports

Exports in Africa

In 2022, the amount of books, brochures and similar printed matter exported in Africa fell to X units, waning by -5.4% compared with the previous year. In general, exports continue to indicate a deep slump. The pace of growth was the most pronounced in 2018 when exports increased by 34% against the previous year. The volume of export peaked at X units in 2013; however, from 2014 to 2022, the exports remained at a lower figure.

In value terms, book and brochure exports rose to $X in 2022. Over the period under review, exports continue to indicate a deep setback. The most prominent rate of growth was recorded in 2018 when exports increased by 11%. Over the period under review, the exports hit record highs at $X in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

Exports by Country

Egypt (X units) and South Africa (X units) dominates exports structure, together achieving 81% of total exports. It was distantly followed by Tanzania (X units), mixing up a 6.1% share of total exports. Kenya (X units), Swaziland (X units), Morocco (X units) and Tunisia (X units) followed a long way behind the leaders.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the leading exporting countries, was attained by Tanzania (with a CAGR of +24.8%), while the other leaders experienced mixed trends in the exports figures.

In value terms, South Africa ($X), Egypt ($X) and Swaziland ($X) constituted the countries with the highest levels of exports in 2022, with a combined 84% share of total exports. Kenya, Morocco, Tunisia and Tanzania lagged somewhat behind, together accounting for a further 11%.

Among the main exporting countries, Tanzania, with a CAGR of +7.5%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced mixed trends in the exports figures.

Export Prices by Country

The export price in Africa stood at $X per unit in 2022, growing by 10% against the previous year. In general, the export price recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2020 an increase of 26%. Over the period under review, the export prices hit record highs at $X per unit in 2016; however, from 2017 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Swaziland ($X per unit), while Tanzania ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Egypt (+5.9%), while the other leaders experienced more modest paces of growth.

Book And Brochure Imports

Imports in Africa

After two years of decline, supplies from abroad of books, brochures and similar printed matter increased by 30% to X units in 2022. Over the period under review, imports, however, saw a pronounced slump. Over the period under review, imports attained the peak figure at X units in 2013; however, from 2014 to 2022, imports failed to regain momentum.

In value terms, book and brochure imports soared to $X in 2022. In general, imports, however, showed a noticeable setback. The level of import peaked at $X in 2013; however, from 2014 to 2022, imports failed to regain momentum.

Imports by Country

In 2022, Libya (X units), Kenya (X units), Nigeria (X units), Morocco (X units), Tanzania (X units), South Africa (X units), Tunisia (X units), Mozambique (X units), Ghana (X units) and Senegal (X units) was the key importer of books, brochures and similar printed matter in Africa, mixing up 71% of total import. The following importers - Egypt (X units), Cote d'Ivoire (X units) and Cameroon (X units) - each resulted at a 5.9% share of total imports.

From 2012 to 2022, the biggest increases were recorded for Kenya (with a CAGR of +12.0%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Kenya ($X), South Africa ($X) and Morocco ($X) appeared to be the countries with the highest levels of imports in 2022, with a combined 34% share of total imports.

Kenya, with a CAGR of +12.9%, recorded the highest growth rate of the value of imports, in terms of the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in Africa stood at $X per unit in 2022, shrinking by -1.9% against the previous year. Overall, the import price, however, continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 an increase of 25% against the previous year. As a result, import price attained the peak level of $X per unit, and then dropped modestly in the following year.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Cote d'Ivoire ($X per unit), while Tanzania ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Ghana (+11.5%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

The countries with the highest volumes of in 2021 were Nigeria, Ethiopia and Democratic Republic of the Congo, with a combined 35% share of total consumption.
The countries with the highest volumes of in 2021 were Nigeria, Ethiopia and Democratic Republic of the Congo, together comprising 35% of total production.
In value terms, South Africa remains the largest book and brochure supplier in Africa, comprising 66% of total exports. The second position in the ranking was occupied by Kenya, with a 13% share of total exports. It was followed by Egypt, with an 11% share.
In value terms, Morocco, South Africa and Libya were the countries with the highest levels of imports in 2021, with a combined 32% share of total imports. These countries were followed by Ghana, Nigeria, Egypt, Tanzania, Uganda, Mozambique, Kenya, Madagascar, Democratic Republic of the Congo and Burkina Faso, which together accounted for a further 35%.
In 2021, the export price in Africa amounted to $3.6 per unit, growing by 11% against the previous year.
The import price in Africa stood at $5.4 per unit in 2021, approximately equating the previous year.

This report provides an in-depth analysis of the book and brochure market in Africa. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • UNCode 32200-1 - Books, brochures and similar printed matter; children's books, in print

Country coverage:

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Production in Africa, split by region and country
  • Trade (exports and imports) in Africa
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS

  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO

  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030

  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT

  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES

  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS

  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY

  8. 8. IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY

  9. 9. EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY

  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO

  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • Algeria
    • Angola
    • Benin
    • Botswana
    • Burkina Faso
    • Burundi
    • Cabo Verde
    • Cameroon
    • Central African Republic
    • Chad
    • Comoros
    • Congo
    • Democratic Republic of the Congo
    • Djibouti
    • Egypt
    • Equatorial Guinea
    • Eritrea
    • Ethiopia
    • Gabon
    • Gambia
    • Ghana
    • Guinea
    • Guinea-Bissau
    • Kenya
    • Lesotho
    • Liberia
    • Libya
    • Madagascar
    • Malawi
    • Mali
    • Mauritania
    • Mauritius
    • Mayotte
    • Morocco
    • Mozambique
    • Namibia
    • Niger
    • Nigeria
    • Reunion
    • Rwanda
    • Saint Helena, Ascension and Tristan da Cunha
    • Sao Tome and Principe
    • Senegal
    • Seychelles
    • Sierra Leone
    • Somalia
    • South Africa
    • Sudan
    • Swaziland
    • Tanzania
    • Togo
    • Tunisia
    • Uganda
    • Zambia
    • Zimbabwe
    • Cote d'Ivoire
    • Western Sahara
    • South Sudan

  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023

  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023

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