Africa: Hair Curler Market 2024

Hair Curler Market Size in Africa

In 2022, after four years of growth, there was significant decline in the African hair curler market, when its value decreased by -6.8% to $X. Over the period under review, consumption recorded a buoyant expansion. Over the period under review, the market attained the maximum level at $X in 2021, and then shrank in the following year.

Hair Curler Production in Africa

In value terms, hair curler production expanded notably to $X in 2022 estimated in export price. Overall, production enjoyed a prominent increase. The growth pace was the most rapid in 2016 when the production volume increased by 74%. The level of production peaked at $X in 2020; however, from 2021 to 2022, production remained at a lower figure.

Hair Curler Exports

Exports in Africa

Hair curler exports reached X units in 2022, surging by 7.7% compared with the year before. Over the period under review, exports, however, showed a abrupt slump. The growth pace was the most rapid in 2014 with an increase of 51%. As a result, the exports attained the peak of X units. From 2015 to 2022, the growth of the exports remained at a somewhat lower figure.

In value terms, hair curler exports rose rapidly to $X in 2022. Overall, exports, however, continue to indicate a deep downturn. The most prominent rate of growth was recorded in 2014 when exports increased by 24% against the previous year. Over the period under review, the exports attained the maximum at $X in 2012; however, from 2013 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

South Africa dominates exports structure, finishing at X units, which was near 92% of total exports in 2022. The following exporters - Egypt (X units) and Morocco (X units) - each reached a 3.8% share of total exports.

From 2012 to 2022, average annual rates of growth with regard to hair curler exports from South Africa stood at -10.3%. At the same time, Morocco (+35.5%) and Egypt (+23.0%) displayed positive paces of growth. Moreover, Morocco emerged as the fastest-growing exporter exported in Africa, with a CAGR of +35.5% from 2012-2022. Egypt (+1.9 p.p.) and Morocco (+1.7 p.p.) significantly strengthened its position in terms of the total exports, while the shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, South Africa ($X) remains the largest hair curler supplier in Africa, comprising 89% of total exports. The second position in the ranking was taken by Morocco ($X), with a 3.1% share of total exports.

From 2012 to 2022, the average annual growth rate of value in South Africa amounted to -9.9%. The remaining exporting countries recorded the following average annual rates of exports growth: Morocco (+47.8% per year) and Egypt (+20.6% per year).

Export Prices by Country

In 2022, the export price in Africa amounted to $X per unit, increasing by 4.8% against the previous year. In general, the export price saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2018 an increase of 56% against the previous year. As a result, the export price reached the peak level of $X per unit. From 2019 to 2022, the export prices remained at a somewhat lower figure.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Morocco ($X per unit), while South Africa ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Morocco (+9.1%), while the other leaders experienced mixed trends in the export price figures.

Hair Curler Imports

Imports in Africa

In 2022, supplies from abroad of hair curlers and curling tongs increased by 2.7% to X units, rising for the fifth year in a row after two years of decline. Overall, imports showed a resilient increase. The most prominent rate of growth was recorded in 2019 when imports increased by 51% against the previous year. The volume of import peaked in 2022 and is expected to retain growth in the near future.

In value terms, hair curler imports declined to $X in 2022. Over the period under review, imports posted a pronounced expansion. The pace of growth was the most pronounced in 2019 when imports increased by 40% against the previous year. Over the period under review, imports hit record highs at $X in 2021, and then reduced in the following year.

Imports by Country

In 2022, Algeria (X units), distantly followed by Morocco (X units), South Africa (X units), Libya (X units) and Egypt (X units) were the main importers of hair curlers and curling tongs, together constituting 76% of total imports. The following importers - Ghana (X units), Tunisia (X units), Kenya (X units), Djibouti (X units) and Cameroon (X units) - together made up 16% of total imports.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the leading importing countries, was attained by Ghana (with a CAGR of +43.1%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Algeria ($X), South Africa ($X) and Morocco ($X) appeared to be the countries with the highest levels of imports in 2022, together accounting for 67% of total imports. Libya, Egypt, Ghana, Tunisia, Kenya, Djibouti and Cameroon lagged somewhat behind, together comprising a further 25%.

In terms of the main importing countries, Ghana, with a CAGR of +39.2%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in Africa stood at $X per unit in 2022, waning by -15.3% against the previous year. In general, the import price continues to indicate a perceptible decrease. The pace of growth appeared the most rapid in 2020 an increase of 10% against the previous year. The level of import peaked at $X per unit in 2013; however, from 2014 to 2022, import prices stood at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was South Africa ($X per unit), while Cameroon ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by South Africa (+1.9%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform

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