ASEAN: Eye Make-Up Preparations Market 2024

Eye Make-Up Preparations Market Size in ASEAN

The ASEAN eye make-up preparations market totaled $X in 2022, growing by 3.3% against the previous year. Over the period under review, consumption saw a remarkable increase. Over the period under review, the market attained the maximum level at $X in 2019; however, from 2020 to 2022, consumption failed to regain momentum.

Eye Make-Up Preparations Production in ASEAN

In value terms, eye make-up preparations production reduced to $X in 2022 estimated in export price. In general, production, however, enjoyed a buoyant expansion. The pace of growth appeared the most rapid in 2018 with an increase of 53%. The level of production peaked at $X in 2019; however, from 2020 to 2022, production failed to regain momentum.

Eye Make-Up Preparations Exports

Exports in ASEAN

In 2022, eye make-up preparations exports in ASEAN fell markedly to X tons, waning by -43.8% on the year before. Overall, exports, however, continue to indicate a relatively flat trend pattern. The growth pace was the most rapid in 2017 when exports increased by 46% against the previous year. Over the period under review, the exports hit record highs at X tons in 2019; however, from 2020 to 2022, the exports failed to regain momentum.

In value terms, eye make-up preparations exports shrank dramatically to $X in 2022. In general, exports, however, enjoyed moderate growth. The pace of growth was the most pronounced in 2021 when exports increased by 35% against the previous year. The level of export peaked at $X in 2018; however, from 2019 to 2022, the exports failed to regain momentum.

Exports by Country

Singapore was the major exporting country with an export of about X tons, which finished at 69% of total exports. Thailand (X tons) took a 14% share (based on physical terms) of total exports, which put it in second place, followed by the Philippines (8.8%). Vietnam (X tons) and Malaysia (X tons) followed a long way behind the leaders.

Singapore experienced a relatively flat trend pattern with regard to volume of exports of eye make-up preparations. At the same time, Vietnam (+30.4%), the Philippines (+9.8%) and Malaysia (+4.4%) displayed positive paces of growth. Moreover, Vietnam emerged as the fastest-growing exporter exported in ASEAN, with a CAGR of +30.4% from 2012-2022. By contrast, Thailand (-2.3%) illustrated a downward trend over the same period. From 2012 to 2022, the share of the Philippines and Vietnam increased by +5.3 and +3.9 percentage points, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Singapore ($X) remains the largest eye make-up preparations supplier in ASEAN, comprising 80% of total exports. The second position in the ranking was taken by Thailand ($X), with a 7.4% share of total exports. It was followed by the Philippines, with a 4.8% share.

In Singapore, eye make-up preparations exports increased at an average annual rate of +4.0% over the period from 2012-2022. In the other countries, the average annual rates were as follows: Thailand (-1.2% per year) and the Philippines (+31.3% per year).

Export Prices by Country

The export price in ASEAN stood at $X per ton in 2022, growing by 23% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +4.2%. As a result, the export price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Singapore ($X per ton), while Malaysia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Philippines (+19.6%), while the other leaders experienced more modest paces of growth.

Eye Make-Up Preparations Imports

Imports in ASEAN

In 2022, overseas purchases of eye make-up preparations increased by 19% to X tons, rising for the second year in a row after two years of decline. Over the period under review, imports recorded a resilient increase. The most prominent rate of growth was recorded in 2018 when imports increased by 36%. As a result, imports attained the peak of X tons. From 2019 to 2022, the growth of imports remained at a lower figure.

In value terms, eye make-up preparations imports stood at $X in 2022. Overall, imports recorded a strong increase. The most prominent rate of growth was recorded in 2018 with an increase of 28% against the previous year. As a result, imports attained the peak of $X. From 2019 to 2022, the growth of imports remained at a lower figure.

Imports by Country

Indonesia was the main importing country with an import of about X tons, which amounted to 43% of total imports. Thailand (X tons) took an 18% share (based on physical terms) of total imports, which put it in second place, followed by Singapore (18%), Malaysia (10%) and the Philippines (7.7%). Vietnam (X tons) took a minor share of total imports.

From 2012 to 2022, average annual rates of growth with regard to eye make-up preparations imports into Indonesia stood at +13.1%. At the same time, the Philippines (+14.3%), Thailand (+8.4%), Vietnam (+5.7%) and Malaysia (+5.3%) displayed positive paces of growth. Moreover, the Philippines emerged as the fastest-growing importer imported in ASEAN, with a CAGR of +14.3% from 2012-2022. By contrast, Singapore (-3.4%) illustrated a downward trend over the same period. While the share of Indonesia (+20 p.p.), the Philippines (+4.1 p.p.) and Thailand (+3.6 p.p.) increased significantly in terms of the total imports from 2012-2022, the share of Singapore (-27.3 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest eye make-up preparations importing markets in ASEAN were Singapore ($X), Indonesia ($X) and Thailand ($X), together accounting for 79% of total imports. Malaysia, the Philippines and Vietnam lagged somewhat behind, together accounting for a further 20%.

The Philippines, with a CAGR of +12.6%, saw the highest rates of growth with regard to the value of imports, among the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in ASEAN stood at $X per ton in 2022, declining by -14.9% against the previous year. In general, the import price continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2021 when the import price increased by 13% against the previous year. As a result, import price reached the peak level of $X per ton, and then reduced in the following year.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Singapore ($X per ton), while Indonesia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Singapore (+6.0%), while the other leaders experienced mixed trends in the import price figures.

Source: IndexBox Platform