Australia and Oceania: Smoothing Iron Market 2024

Smoothing Iron Market Size in Australia and Oceania

In 2021, the smoothing iron market in Australia and Oceania was finally on the rise to reach $X after two years of decline. Overall, consumption continues to indicate a slight contraction. As a result, consumption attained the peak level of $X. From 2015 to 2021, the growth of the market failed to regain momentum.

Smoothing Iron Production in Australia and Oceania

In value terms, smoothing iron production rose modestly to $X in 2021 estimated in export price. The total production indicated prominent growth from 2012 to 2021: its value increased at an average annual rate of +5.0% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, production increased by +27.6% against 2018 indices. The most prominent rate of growth was recorded in 2017 when the production volume increased by 36%. As a result, production reached the peak level of $X. From 2018 to 2021, production growth remained at a somewhat lower figure.

Smoothing Iron Exports

Exports in Australia and Oceania

In 2021, the amount of electric smoothing irons exported in Australia and Oceania reduced notably to X units, with a decrease of -40.9% against the previous year. Overall, exports saw a significant decrease. The most prominent rate of growth was recorded in 2016 when exports increased by 200% against the previous year. The volume of export peaked at X units in 2012; however, from 2013 to 2021, the exports failed to regain momentum.

In value terms, smoothing iron exports fell sharply to $X in 2021. In general, exports recorded a sharp shrinkage. The growth pace was the most rapid in 2016 when exports increased by 277%. The level of export peaked at $X in 2012; however, from 2013 to 2021, the exports remained at a lower figure.

Exports by Country

Australia represented the major exporting country with an export of around X units, which recorded 71% of total exports. New Zealand (X units) took a 22% share (based on physical terms) of total exports, which put it in second place, followed by Fiji (6.7%).

Exports from Australia decreased at an average annual rate of -29.7% from 2012 to 2021. At the same time, New Zealand (+5.1%) displayed positive paces of growth. Moreover, New Zealand emerged as the fastest-growing exporter exported in Australia and Oceania, with a CAGR of +5.1% from 2012-2021. By contrast, Fiji (-10.1%) illustrated a downward trend over the same period. From 2012 to 2021, the share of New Zealand and Fiji increased by +21 and +5.7 percentage points, respectively.

In value terms, Australia ($X) remains the largest smoothing iron supplier in Australia and Oceania, comprising 73% of total exports. The second position in the ranking was taken by New Zealand ($X), with a 24% share of total exports.

From 2012 to 2021, the average annual growth rate of value in Australia amounted to -30.6%. In the other countries, the average annual rates were as follows: New Zealand (-5.1% per year) and Fiji (-11.7% per year).

Export Prices by Country

The export price in Australia and Oceania stood at $X per unit in 2021, stabilizing at the previous year. Over the period under review, the export price, however, recorded a slight decrease. The most prominent rate of growth was recorded in 2016 an increase of 26%. Over the period under review, the export prices hit record highs at $X per unit in 2017; however, from 2018 to 2021, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was New Zealand ($X per unit), while Fiji ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Australia (-1.2%), while the other leaders experienced a decline in the export price figures.

Smoothing Iron Imports

Imports in Australia and Oceania

For the third year in a row, Australia and Oceania recorded decline in purchases abroad of electric smoothing irons, which decreased by -8.9% to X units in 2021. Overall, imports continue to indicate a noticeable slump. The growth pace was the most rapid in 2018 when imports increased by 6.1% against the previous year. The volume of import peaked at X units in 2012; however, from 2013 to 2021, imports failed to regain momentum.

In value terms, smoothing iron imports amounted to $X in 2021. In general, imports recorded a noticeable reduction. The most prominent rate of growth was recorded in 2014 with an increase of 13% against the previous year. As a result, imports attained the peak of $X. From 2015 to 2021, the growth of imports remained at a somewhat lower figure.

Imports by Country

Australia was the largest importer of electric smoothing irons in Australia and Oceania, with the volume of imports finishing at X units, which was approx. 83% of total imports in 2021. It was distantly followed by New Zealand (X units), making up an 11% share of total imports. Fiji (X units) took a relatively small share of total imports.

Imports into Australia decreased at an average annual rate of -4.5% from 2012 to 2021. At the same time, Fiji (+6.7%) displayed positive paces of growth. Moreover, Fiji emerged as the fastest-growing importer imported in Australia and Oceania, with a CAGR of +6.7% from 2012-2021. By contrast, New Zealand (-1.6%) illustrated a downward trend over the same period. New Zealand (+2.3 p.p.) and Fiji (+1.7 p.p.) significantly strengthened its position in terms of the total imports, while Australia saw its share reduced by -4.4% from 2012 to 2021, respectively.

In value terms, Australia ($X) constitutes the largest market for imported electric smoothing irons in Australia and Oceania, comprising 87% of total imports. The second position in the ranking was held by New Zealand ($X), with a 10% share of total imports.

From 2012 to 2021, the average annual growth rate of value in Australia stood at -3.2%. The remaining importing countries recorded the following average annual rates of imports growth: New Zealand (-2.9% per year) and Fiji (+1.0% per year).

Import Prices by Country

In 2021, the import price in Australia and Oceania amounted to $X per unit, picking up by 14% against the previous year. Overall, the import price continues to indicate a relatively flat trend pattern. The level of import peaked at $X per unit in 2014; however, from 2015 to 2021, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major importing countries. In 2021, amid the top importers, the country with the highest price was Australia ($X per unit), while Fiji ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Australia (+1.4%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform

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