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Report Australia and Oceania - Whisky - Market Analysis, Forecast, Size, Trends and Insights for 499$
Report Update Nov 1, 2024

Australia and Oceania - Whisky - Market Analysis, Forecast, Size, Trends and Insights

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Australia and Oceania: Whisky Market 2024

Whisky Exports

Exports in Australia and Oceania

Whisky exports skyrocketed to X litres in 2022, increasing by 63% against the year before. In general, exports, however, showed a noticeable slump. The pace of growth appeared the most rapid in 2013 when exports increased by 73% against the previous year. The volume of export peaked at X litres in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

In value terms, whisky exports skyrocketed to $X in 2022. Overall, exports continue to indicate moderate growth. The growth pace was the most rapid in 2019 with an increase of 65% against the previous year. As a result, the exports attained the peak of $X. From 2020 to 2022, the growth of the exports remained at a somewhat lower figure.

Exports by Country

Australia dominates exports structure, accounting for X litres, which was approx. 84% of total exports in 2022. Fiji (X litres) held the second position in the ranking, followed by New Zealand (X litres). All these countries together took approx. 16% share of total exports.

Exports from Australia decreased at an average annual rate of -3.8% from 2012 to 2022. At the same time, Fiji (+50.6%) displayed positive paces of growth. Moreover, Fiji emerged as the fastest-growing exporter exported in Australia and Oceania, with a CAGR of +50.6% from 2012-2022. By contrast, New Zealand (-5.9%) illustrated a downward trend over the same period. Fiji (+9.7 p.p.) significantly strengthened its position in terms of the total exports, while New Zealand and Australia saw its share reduced by -2.1% and -7.7% from 2012 to 2022, respectively.

In value terms, Australia ($X) remains the largest whisky supplier in Australia and Oceania, comprising 85% of total exports. The second position in the ranking was taken by Fiji ($X), with a 9% share of total exports.

In Australia, whisky exports expanded at an average annual rate of +4.7% over the period from 2012-2022. The remaining exporting countries recorded the following average annual rates of exports growth: Fiji (+50.3% per year) and New Zealand (-3.2% per year).

Export Prices by Country

In 2022, the export price in Australia and Oceania amounted to $X per litre, falling by -3.6% against the previous year. In general, the export price, however, saw a strong increase. The pace of growth was the most pronounced in 2018 when the export price increased by 197% against the previous year. The level of export peaked at $X per litre in 2021, and then shrank in the following year.

Average prices varied noticeably amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was New Zealand ($X per litre), while Fiji ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Australia (+8.8%), while the other leaders experienced mixed trends in the export price figures.

Whisky Imports

Imports in Australia and Oceania

In 2022, after four years of decline, there was significant growth in purchases abroad of whisky, when their volume increased by 22% to X litres. Over the period under review, imports, however, saw a noticeable curtailment. Over the period under review, imports reached the maximum at X litres in 2013; however, from 2014 to 2022, imports remained at a lower figure.

In value terms, whisky imports skyrocketed to $X in 2022. The total import value increased at an average annual rate of +2.8% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

Australia represented the key importing country with an import of around X litres, which accounted for 83% of total imports. It was distantly followed by New Zealand (X litres), making up a 12% share of total imports. Fiji (X litres) followed a long way behind the leaders.

Imports into Australia decreased at an average annual rate of -4.2% from 2012 to 2022. At the same time, Fiji (+11.6%) displayed positive paces of growth. Moreover, Fiji emerged as the fastest-growing importer imported in Australia and Oceania, with a CAGR of +11.6% from 2012-2022. By contrast, New Zealand (-6.9%) illustrated a downward trend over the same period. While the share of Fiji (+2.1 p.p.) and Australia (+2 p.p.) increased significantly in terms of the total imports from 2012-2022, the share of New Zealand (-3.6 p.p.) displayed negative dynamics.

In value terms, Australia ($X) constitutes the largest market for imported whisky in Australia and Oceania, comprising 85% of total imports. The second position in the ranking was taken by New Zealand ($X), with a 12% share of total imports.

In Australia, whisky imports expanded at an average annual rate of +3.2% over the period from 2012-2022. The remaining importing countries recorded the following average annual rates of imports growth: New Zealand (+1.3% per year) and Fiji (+8.0% per year).

Import Prices by Country

The import price in Australia and Oceania stood at $X per litre in 2022, growing by 4.1% against the previous year. Overall, the import price saw strong growth. The pace of growth appeared the most rapid in 2018 when the import price increased by 46% against the previous year. The level of import peaked in 2022 and is likely to see steady growth in the immediate term.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was New Zealand ($X per litre), while Fiji ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by New Zealand (+8.8%), while the other leaders experienced mixed trends in the import price figures.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

Australia constituted the country with the largest volume of whisky consumption, comprising approx. 83% of total volume. Moreover, whisky consumption in Australia exceeded the figures recorded by the second-largest consumer, New Zealand, sixfold.
In value terms, Australia remains the largest whisky supplier in Australia and Oceania, comprising 93% of total exports. The second position in the ranking was occupied by New Zealand, with a 6.4% share of total exports.
In value terms, Australia constitutes the largest market for imported whisky in Australia and Oceania, comprising 84% of total imports. The second position in the ranking was occupied by New Zealand, with a 13% share of total imports.
The export price in Australia and Oceania stood at $11 per litre in 2021, flattening at the previous year.
The import price in Australia and Oceania stood at $6.4 per litre in 2021, waning by -6.8% against the previous year.

This report provides an in-depth analysis of the whisky market in Australia and Oceania. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • Prodcom 11011030 - Whisky (important: excluding alcohol duty)

Country coverage:

  • Australia
  • Cook Islands
  • Fiji
  • French Polynesia
  • Kiribati
  • Marshall Islands
  • Micronesia
  • New Caledonia
  • New Zealand
  • Northern Mariana Islands
  • Palau
  • Papua New Guinea
  • Samoa
  • Solomon Islands
  • Tokelau
  • Tonga
  • Tuvalu
  • Vanuatu
  • Wallis and Futuna Islands
  • American Samoa
  • Nauru
  • Niue
  • Guam

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Production in Australia and Oceania, split by region and country
  • Trade (exports and imports) in Australia and Oceania
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS

  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO

  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030

  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT

  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES

  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS

  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY

  8. 8. IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY

  9. 9. EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY

  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO

  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • Australia
    • Cook Islands
    • Fiji
    • French Polynesia
    • Kiribati
    • Marshall Islands
    • Micronesia
    • New Caledonia
    • New Zealand
    • Northern Mariana Islands
    • Palau
    • Papua New Guinea
    • Samoa
    • Solomon Islands
    • Tokelau
    • Tonga
    • Tuvalu
    • Vanuatu
    • Wallis and Futuna Islands
    • American Samoa
    • Nauru
    • Niue
    • Guam

  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023

  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023

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