Australia: Electric Hair Dryer Market 2025

Electric Hair Dryer Market Size in Australia

In 2021, after two years of growth, there was significant decline in the Australian electric hair dryer market, when its value decreased by -7% to $X. In general, consumption continues to indicate a prominent expansion. Electric hair dryer consumption peaked at $X in 2020, and then reduced in the following year.

Electric Hair Dryer Production in Australia

In value terms, electric hair dryer production contracted to $X in 2021 estimated in export price. Overall, production, however, enjoyed a significant increase. The pace of growth was the most pronounced in 2019 with an increase of 176%. Over the period under review, production attained the peak level at $X in 2020, and then reduced in the following year.

Electric Hair Dryer Exports

Exports from Australia

In 2021, shipments abroad of electric hair dryers was finally on the rise to reach X units for the first time since 2018, thus ending a two-year declining trend. In general, exports, however, continue to indicate a abrupt descent. The most prominent rate of growth was recorded in 2016 with an increase of 289%. The exports peaked at X units in 2018; however, from 2019 to 2021, the exports remained at a lower figure.

In value terms, electric hair dryer exports fell notably to $X in 2021. Overall, exports saw a buoyant expansion. The most prominent rate of growth was recorded in 2017 when exports increased by 215% against the previous year. Over the period under review, the exports reached the maximum at $X in 2018; however, from 2019 to 2021, the exports stood at a somewhat lower figure.

Exports by Country

New Zealand (X units) was the main destination for electric hair dryer exports from Australia, with a 79% share of total exports. Moreover, electric hair dryer exports to New Zealand exceeded the volume sent to the second major destination, China (X units), fivefold.

From 2012 to 2021, the average annual rate of growth in terms of volume to New Zealand stood at -8.9%. Exports to the other major destinations recorded the following average annual rates of exports growth: China (+16.5% per year) and Hong Kong SAR (+4.8% per year).

In value terms, the largest markets for electric hair dryer exported from Australia were New Zealand ($X), China ($X) and Hong Kong SAR ($X), with a combined 99% share of total exports.

China, with a CAGR of +45.2%, recorded the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced mixed trend patterns.

Export Prices by Country

The average electric hair dryer export price stood at $X per unit in 2021, declining by -66.3% against the previous year. Overall, the export price, however, continues to indicate a resilient increase. The pace of growth was the most pronounced in 2017 an increase of 155%. Over the period under review, the average export prices attained the maximum at $X per unit in 2020, and then declined notably in the following year.

Prices varied noticeably country of destination: the country with the highest price was Hong Kong SAR ($X per unit), while the average price for exports to New Zealand ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Hong Kong SAR (+32.1%), while the prices for the other major destinations experienced more modest paces of growth.

Electric Hair Dryer Imports

Imports into Australia

In 2021, approx. X units of electric hair dryers were imported into Australia; with an increase of 20% against the previous year's figure. In general, imports saw a relatively flat trend pattern. Imports peaked at X units in 2014; afterwards, it flattened through to 2021.

In value terms, electric hair dryer imports soared to $X in 2021. Overall, imports posted a strong expansion. The most prominent rate of growth was recorded in 2017 with an increase of 41%. Imports peaked at $X in 2018; afterwards, it flattened through to 2021.

Imports by Country

In 2021, China (X units) constituted the largest electric hair dryer supplier to Australia, with a 87% share of total imports. Moreover, electric hair dryer imports from China exceeded the figures recorded by the second-largest supplier, Italy (X units), more than tenfold. The third position in this ranking was held by Malaysia (X units), with a 4.1% share.

From 2012 to 2021, the average annual growth rate of volume from China stood at +2.3%. The remaining supplying countries recorded the following average annual rates of imports growth: Italy (-11.0% per year) and Malaysia (+9.9% per year).

In value terms, the largest electric hair dryer suppliers to Australia were China ($X), Malaysia ($X) and Italy ($X), together accounting for 85% of total imports.

Among the main suppliers, Malaysia, with a CAGR of +10.2%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced mixed trend patterns.

Import Prices by Country

The average electric hair dryer import price stood at $X per unit in 2021, falling by -2.8% against the previous year. Over the period under review, the import price, however, enjoyed a buoyant expansion. The most prominent rate of growth was recorded in 2017 an increase of 49%. Over the period under review, average import prices attained the maximum at $X per unit in 2018; however, from 2019 to 2021, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, the country with the highest price was Malaysia ($X per unit), while the price for China ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Hong Kong SAR (+28.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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