Austria: Market for Flaked or Rolled Cereals 2025

Market Size for Flaked or Rolled Cereals in Austria

The Austrian flaked or rolled cereal market was estimated at $X in 2022, almost unchanged from the previous year. In general, consumption recorded a relatively flat trend pattern. Flaked or rolled cereal consumption peaked at $X in 2013; however, from 2014 to 2022, consumption remained at a lower figure.

Production of Flaked or Rolled Cereals in Austria

In value terms, flaked or rolled cereal production stood at $X in 2022 estimated in export price. The total output value increased at an average annual rate of +2.2% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2017 with an increase of 23% against the previous year. Flaked or rolled cereal production peaked at $X in 2014; however, from 2015 to 2022, production stood at a somewhat lower figure.

Exports of Flaked or Rolled Cereals

Exports from Austria

In 2022, approx. X tons of flaked or rolled cereals were exported from Austria; surging by 4.9% compared with 2021. Overall, total exports indicated a prominent expansion from 2012 to 2022: its volume increased at an average annual rate of +7.6% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +7.2% against 2019 indices. The most prominent rate of growth was recorded in 2014 when exports increased by 49%. The exports peaked at X tons in 2018; however, from 2019 to 2022, the exports stood at a somewhat lower figure.

In value terms, flaked or rolled cereal exports totaled $X in 2022. In general, total exports indicated a strong increase from 2012 to 2022: its value increased at an average annual rate of +7.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +18.6% against 2019 indices. The growth pace was the most rapid in 2014 when exports increased by 32%. The exports peaked in 2022 and are likely to see gradual growth in the immediate term.

Exports by Country

Germany (X tons) was the main destination for flaked or rolled cereal exports from Austria, with a 59% share of total exports. Moreover, flaked or rolled cereal exports to Germany exceeded the volume sent to the second major destination, Italy (X tons), fourfold. The Czech Republic (X tons) ranked third in terms of total exports with a 5.8% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Germany amounted to +14.8%. Exports to the other major destinations recorded the following average annual rates of exports growth: Italy (-3.1% per year) and the Czech Republic (+5.4% per year).

In value terms, Germany ($X) remains the key foreign market for flaked or rolled cereals exports from Austria, comprising 60% of total exports. The second position in the ranking was held by Italy ($X), with an 11% share of total exports. It was followed by the Czech Republic, with a 5.4% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Germany amounted to +8.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Italy (+2.4% per year) and the Czech Republic (+4.6% per year).

Export Prices by Country

The average flaked or rolled cereal export price stood at $X per ton in 2022, with a decrease of -4.4% against the previous year. Over the period under review, the export price continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2019 when the average export price increased by 15%. The export price peaked at $X per ton in 2021, and then dropped in the following year.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was France ($X per ton), while the average price for exports to Italy ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Hungary (+8.2%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Flaked or Rolled Cereals

Imports into Austria

In 2022, after three years of growth, there was significant decline in overseas purchases of flaked or rolled cereals, when their volume decreased by -5.9% to X tons. In general, imports, however, saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 with an increase of 20% against the previous year. As a result, imports attained the peak of X tons. From 2018 to 2022, the growth of imports failed to regain momentum.

In value terms, flaked or rolled cereal imports amounted to $X in 2022. The total import value increased at an average annual rate of +2.7% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth appeared the most rapid in 2017 when imports increased by 25%. Imports peaked in 2022 and are expected to retain growth in the near future.

Imports by Country

In 2022, Germany (X tons) constituted the largest flaked or rolled cereal supplier to Austria, accounting for a 84% share of total imports. Moreover, flaked or rolled cereal imports from Germany exceeded the figures recorded by the second-largest supplier, the Czech Republic (X tons), more than tenfold. Latvia (X tons) ranked third in terms of total imports with a 2.8% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from Germany amounted to +1.5%. The remaining supplying countries recorded the following average annual rates of imports growth: the Czech Republic (+55.6% per year) and Latvia (+22.1% per year).

In value terms, Germany ($X) constituted the largest supplier of flaked or rolled cereals to Austria, comprising 84% of total imports. The second position in the ranking was held by Latvia ($X), with a 3.6% share of total imports. It was followed by Spain, with a 2.2% share.

From 2012 to 2022, the average annual rate of growth in terms of value from Germany stood at +2.9%. The remaining supplying countries recorded the following average annual rates of imports growth: Latvia (+12.6% per year) and Spain (+104.8% per year).

Import Prices by Country

The average flaked or rolled cereal import price stood at $X per ton in 2022, with an increase of 9.2% against the previous year. Over the last decade, it increased at an average annual rate of +2.5%. The most prominent rate of growth was recorded in 2018 when the average import price increased by 24%. The import price peaked in 2022 and is likely to see gradual growth in years to come.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Latvia ($X per ton), while the price for Romania ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Hungary (+5.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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