Austria: Lawn Mower Market 2024

Lawn Mower Market Size in Austria

The Austrian lawn mower market contracted to $X in 2022, which is down by -13.5% against the previous year. In general, consumption, however, saw a relatively flat trend pattern. Lawn mower consumption peaked at $X in 2018; however, from 2019 to 2022, consumption remained at a lower figure.

Lawn Mower Production in Austria

In value terms, lawn mower production shrank modestly to $X in 2022 estimated in export price. In general, the total production indicated a tangible increase from 2012 to 2022: its value increased at an average annual rate of +4.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by +4.7% against 2020 indices. The most prominent rate of growth was recorded in 2016 with an increase of 40%. Lawn mower production peaked at $X in 2019; however, from 2020 to 2022, production failed to regain momentum.

Lawn Mower Exports

Exports from Austria

In 2022, exports of mowers for lawns, parks, golf courses or sports grounds from Austria surged to X units, picking up by 16% compared with 2021. Over the period under review, exports posted buoyant growth. The most prominent rate of growth was recorded in 2021 with an increase of 48%. The exports peaked in 2022 and are likely to continue growth in the immediate term.

In value terms, lawn mower exports rose modestly to $X in 2022. Overall, exports continue to indicate a remarkable increase. The pace of growth appeared the most rapid in 2021 with an increase of 43% against the previous year. The exports peaked in 2022 and are expected to retain growth in the near future.

Exports by Country

France (X units), Germany (X units) and the Czech Republic (X units) were the main destinations of lawn mower exports from Austria, together comprising 78% of total exports.

From 2012 to 2022, the biggest increases were recorded for the Czech Republic (with a CAGR of +29.6%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for lawn mower exported from Austria were France ($X), Germany ($X) and the Czech Republic ($X), together accounting for 80% of total exports.

The Czech Republic, with a CAGR of +29.7%, recorded the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average lawn mower export price amounted to $X per unit, shrinking by -10.5% against the previous year. In general, the export price, however, continues to indicate a relatively flat trend pattern. The growth pace was the most rapid in 2018 when the average export price increased by 16% against the previous year. As a result, the export price attained the peak level of $X per unit. From 2019 to 2022, the average export prices failed to regain momentum.

Average prices varied somewhat for the major external markets. In 2022, amid the top suppliers, the highest price was recorded for prices to Denmark ($X per unit) and Germany ($X per unit), while the average price for exports to Italy ($X per unit) and Poland ($X per unit) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Denmark (+4.2%), while the prices for the other major destinations experienced more modest paces of growth.

Lawn Mower Imports

Imports into Austria

After three years of growth, overseas purchases of mowers for lawns, parks, golf courses or sports grounds decreased by -3.7% to X units in 2022. Overall, total imports indicated a pronounced increase from 2012 to 2022: its volume increased at an average annual rate of +4.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +46.7% against 2018 indices. The most prominent rate of growth was recorded in 2021 with an increase of 34% against the previous year. As a result, imports attained the peak of X units, and then shrank slightly in the following year.

In value terms, lawn mower imports expanded slightly to $X in 2022. Over the period under review, total imports indicated resilient growth from 2012 to 2022: its value increased at an average annual rate of +6.6% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +43.6% against 2020 indices. The pace of growth was the most pronounced in 2021 with an increase of 38% against the previous year. Over the period under review, imports reached the peak figure in 2022 and are expected to retain growth in the immediate term.

Imports by Country

Germany (X units), China (X units) and Italy (X units) were the main suppliers of lawn mower imports to Austria, together comprising 85% of total imports. Sweden, the Czech Republic, Romania, the United States, Poland, France, Hungary, the UK and Japan lagged somewhat behind, together comprising a further 14%.

From 2012 to 2022, the biggest increases were recorded for Romania (with a CAGR of +19.5%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Germany ($X) constituted the largest supplier of mowers for lawns, parks, golf courses or sports grounds to Austria, comprising 46% of total imports. The second position in the ranking was taken by China ($X), with a 22% share of total imports. It was followed by Italy, with a 16% share.

From 2012 to 2022, the average annual rate of growth in terms of value from Germany amounted to +22.8%. The remaining supplying countries recorded the following average annual rates of imports growth: China (+17.3% per year) and Italy (+8.3% per year).

Import Prices by Country

In 2022, the average lawn mower import price amounted to $X per unit, rising by 7.7% against the previous year. Over the last decade, it increased at an average annual rate of +2.3%. The most prominent rate of growth was recorded in 2018 an increase of 24%. As a result, import price attained the peak level of $X per unit. From 2019 to 2022, the average import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Japan ($X per unit), while the price for Hungary ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Germany (+7.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform