Austria: Bath Preparations Market 2024

Bath Preparations Market Size in Austria

In 2021, the Austrian bath preparations market decreased by -2.4% to $X for the first time since 2016, thus ending a four-year rising trend. In general, consumption recorded a noticeable downturn. As a result, consumption attained the peak level of $X. From 2015 to 2021, the growth of the market remained at a lower figure.

Bath Preparations Production in Austria

In value terms, bath preparations production contracted notably to $X in 2021 estimated in export price. Over the period under review, production showed a deep setback. The pace of growth was the most pronounced in 2020 when the production volume increased by 75% against the previous year. Over the period under review, production attained the maximum level at $X in 2013; however, from 2014 to 2021, production stood at a somewhat lower figure.

Bath Preparations Exports

Exports from Austria

In 2021, shipments abroad of perfumed bath salts and other bath preparations increased by 9.8% to X tons, rising for the second year in a row after two years of decline. In general, exports, however, saw a deep contraction. The most prominent rate of growth was recorded in 2014 with an increase of 55% against the previous year. The exports peaked at X tons in 2015; however, from 2016 to 2021, the exports stood at a somewhat lower figure.

In value terms, bath preparations exports rose remarkably to $X in 2021. Over the period under review, total exports indicated a slight increase from 2012 to 2021: its value increased at an average annual rate of +1.4% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +34.7% against 2019 indices. The most prominent rate of growth was recorded in 2014 when exports increased by 61%. The exports peaked at $X in 2017; however, from 2018 to 2021, the exports failed to regain momentum.

Exports by Country

Germany (X tons) was the main destination for bath preparations exports from Austria, with a 39% share of total exports. Moreover, bath preparations exports to Germany exceeded the volume sent to the second major destination, Switzerland (X tons), threefold. The third position in this ranking was taken by Italy (X tons), with a 12% share.

From 2012 to 2021, the average annual growth rate of volume to Germany amounted to +4.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Switzerland (-8.5% per year) and Italy (+2.5% per year).

In value terms, Germany ($X) remains the key foreign market for perfumed bath salts and other bath preparations exports from Austria, comprising 50% of total exports. The second position in the ranking was held by Italy ($X), with a 24% share of total exports. It was followed by Switzerland, with a 6% share.

From 2012 to 2021, the average annual growth rate of value to Germany totaled +6.2%. Exports to the other major destinations recorded the following average annual rates of exports growth: Italy (+12.3% per year) and Switzerland (-5.4% per year).

Export Prices by Country

The average bath preparations export price stood at $X per ton in 2021, almost unchanged from the previous year. Over the period under review, the export price recorded a buoyant increase. The growth pace was the most rapid in 2019 when the average export price increased by 63%. The export price peaked in 2021 and is expected to retain growth in the immediate term.

Prices varied noticeably country of destination: the country with the highest price was Italy ($X per ton), while the average price for exports to Slovenia ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Italy (+9.5%), while the prices for the other major destinations experienced more modest paces of growth.

Bath Preparations Imports

Imports into Austria

In 2021, overseas purchases of perfumed bath salts and other bath preparations decreased by -7.7% to X tons, falling for the fourth consecutive year after two years of growth. Overall, imports recorded a deep slump. The pace of growth was the most pronounced in 2014 when imports increased by 11% against the previous year. As a result, imports attained the peak of X tons. From 2015 to 2021, the growth of imports remained at a somewhat lower figure.

In value terms, bath preparations imports stood at $X in 2021. Over the period under review, imports recorded a perceptible descent. The most prominent rate of growth was recorded in 2016 when imports increased by 14% against the previous year. Over the period under review, imports hit record highs at $X in 2012; however, from 2013 to 2021, imports failed to regain momentum.

Imports by Country

In 2021, Germany (X tons) constituted the largest bath preparations supplier to Austria, accounting for a 76% share of total imports. Moreover, bath preparations imports from Germany exceeded the figures recorded by the second-largest supplier, Poland (X tons), tenfold. The third position in this ranking was held by the Czech Republic (X tons), with a 6.1% share.

From 2012 to 2021, the average annual rate of growth in terms of volume from Germany totaled -6.4%. The remaining supplying countries recorded the following average annual rates of imports growth: Poland (+24.1% per year) and the Czech Republic (+5.4% per year).

In value terms, Germany ($X) constituted the largest supplier of perfumed bath salts and other bath preparations to Austria, comprising 67% of total imports. The second position in the ranking was taken by Switzerland ($X), with a 12% share of total imports. It was followed by the Netherlands, with a 4.7% share.

From 2012 to 2021, the average annual growth rate of value from Germany amounted to -5.5%. The remaining supplying countries recorded the following average annual rates of imports growth: Switzerland (+12.9% per year) and the Netherlands (+28.9% per year).

Import Prices by Country

In 2021, the average bath preparations import price amounted to $X per ton, with an increase of 13% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +1.9%. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably country of origin: the country with the highest price was Switzerland ($X per ton), while the price for Poland ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the Netherlands (+12.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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