Azerbaijan: Market for Sanitary Towels, Tampons, Napkins and Diapers 2025

Market Size for Sanitary Towels, Tampons, Napkins and Diapers in Azerbaijan

The Azerbaijani sanitary towel and diaper market fell slightly to $X in 2021, leveling off at the previous year. Overall, consumption, however, recorded buoyant growth. As a result, consumption reached the peak level of $X, and then contracted modestly in the following year.

Production of Sanitary Towels, Tampons, Napkins and Diapers in Azerbaijan

In value terms, sanitary towel and diaper production reduced remarkably to $X in 2021 estimated in export price. Over the period under review, production, however, saw a significant increase. The growth pace was the most rapid in 2013 when the production volume increased by 287%. Over the period under review, production hit record highs at $X in 2020, and then declined markedly in the following year.

Exports of Sanitary Towels, Tampons, Napkins and Diapers

Exports from Azerbaijan

In 2021, sanitary towel and diaper exports from Azerbaijan soared to X tons, growing by 759% against the previous year's figure. Overall, exports posted a significant increase. The most prominent rate of growth was recorded in 2018 with an increase of 2,554% against the previous year. The exports peaked in 2021 and are expected to retain growth in the immediate term.

In value terms, sanitary towel and diaper exports soared to $X in 2021. Over the period under review, exports posted a significant increase. The growth pace was the most rapid in 2018 with an increase of 2,014%. Over the period under review, the exports reached the peak figure in 2021 and are likely to continue growth in the near future.

Exports by Country

Turkey (X tons), Russia (X tons) and the United States (X tons) were the main destinations of sanitary towel and diaper exports from Azerbaijan, together accounting for 96% of total exports. These countries were followed by Qatar, which accounted for a further 4.4%.

From 2015 to 2021, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Qatar (with a CAGR of +66.2%), while the other leaders experienced more modest paces of growth.

In value terms, the United States ($X) emerged as the key foreign market for sanitary towels, tampons, napkins and diapers exports from Azerbaijan, comprising 51% of total exports. The second position in the ranking was held by Russia ($X), with a 21% share of total exports. It was followed by Turkey, with a 20% share.

From 2015 to 2021, the average annual growth rate of value to the United States was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Russia (+15.5% per year) and Turkey (+83.6% per year).

Export Prices by Country

The average sanitary towel and diaper export price stood at $X per ton in 2021, surging by 28% against the previous year. Over the period under review, the export price continues to indicate a relatively flat trend pattern. Over the period under review, the average export prices hit record highs at $X per ton in 2017; afterwards, it flattened through to 2021.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the United States ($X per ton), while the average price for exports to Turkey ($X per ton) was amongst the lowest.

From 2015 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Turkey (+18.0%), while the prices for the other major destinations experienced a decline.

Imports of Sanitary Towels, Tampons, Napkins and Diapers

Imports into Azerbaijan

Sanitary towel and diaper imports into Azerbaijan expanded slightly to X tons in 2021, with an increase of 3.6% against 2020 figures. In general, total imports indicated a buoyant increase from 2012 to 2021: its volume increased at an average annual rate of +5.5% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports increased by +40.1% against 2014 indices. The growth pace was the most rapid in 2014 when imports increased by 22% against the previous year. Over the period under review, imports reached the peak figure in 2021 and are expected to retain growth in years to come.

In value terms, sanitary towel and diaper imports fell slightly to $X in 2021. Over the period under review, total imports indicated prominent growth from 2012 to 2021: its value increased at an average annual rate of +5.0% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports increased by +116.3% against 2013 indices. The most prominent rate of growth was recorded in 2016 with an increase of 29%. Over the period under review, imports reached the peak figure at $X in 2020, and then dropped slightly in the following year.

Imports by Country

In 2021, Turkey (X tons) constituted the largest supplier of sanitary towel and diaper to Azerbaijan, with a 73% share of total imports. Moreover, sanitary towel and diaper imports from Turkey exceeded the figures recorded by the second-largest supplier, Russia (X tons), fivefold. Iran (X tons) ranked third in terms of total imports with a 1.7% share.

From 2012 to 2021, the average annual rate of growth in terms of volume from Turkey stood at +4.0%. The remaining supplying countries recorded the following average annual rates of imports growth: Russia (+19.4% per year) and Iran (+72.2% per year).

In value terms, Turkey ($X) constituted the largest supplier of sanitary towels, tampons, napkins and diapers to Azerbaijan, comprising 58% of total imports. The second position in the ranking was held by Russia ($X), with a 22% share of total imports. It was followed by Poland, with a 2.1% share.

From 2012 to 2021, the average annual rate of growth in terms of value from Turkey was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: Russia (+34.0% per year) and Poland (-0.9% per year).

Import Prices by Country

In 2021, the average sanitary towel and diaper import price amounted to $X per ton, with a decrease of -3.6% against the previous year. Over the period under review, the import price continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2016 when the average import price increased by 27%. As a result, import price attained the peak level of $X per ton. From 2017 to 2021, the average import prices remained at a somewhat lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was Poland ($X per ton), while the price for Iran ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Iran (+14.9%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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