Belarus: Soft Drink Market 2024

Soft Drink Market Size in Belarus

In 2021, the Belarusian soft drink market decreased by -9.8% to $X for the first time since 2018, thus ending a two-year rising trend. Overall, consumption saw a noticeable reduction. Over the period under review, the market hit record highs at $X in 2013; however, from 2014 to 2021, consumption remained at a lower figure.

Soft Drink Production in Belarus

In value terms, soft drink production dropped to $X in 2021 estimated in export price. Overall, production recorded a noticeable decrease. The most prominent rate of growth was recorded in 2020 with an increase of 18% against the previous year. Over the period under review, production reached the peak level at $X in 2014; however, from 2015 to 2021, production remained at a lower figure.

Soft Drink Exports

Exports from Belarus

In 2021, the amount of soft drinks exported from Belarus surged to X litres, picking up by 15% compared with the previous year. In general, exports continue to indicate a strong expansion. The growth pace was the most rapid in 2018 when exports increased by 75% against the previous year. The exports peaked in 2021 and are expected to retain growth in the immediate term.

In value terms, soft drink exports surged to $X in 2021. Over the period under review, exports recorded prominent growth. The most prominent rate of growth was recorded in 2018 when exports increased by 41%. Over the period under review, the exports hit record highs in 2021 and are likely to continue growth in the near future.

Exports by Country

Russia (X litres) was the main destination for soft drink exports from Belarus, with a 73% share of total exports. Moreover, soft drink exports to Russia exceeded the volume sent to the second major destination, Ukraine (X litres), fivefold. The third position in this ranking was taken by Lithuania (X litres), with a 2.6% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to Russia totaled +18.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: Ukraine (+55.7% per year) and Lithuania (-5.0% per year).

In value terms, Russia ($X) remains the key foreign market for soft drink exports from Belarus, comprising 66% of total exports. The second position in the ranking was held by Ukraine ($X), with a 20% share of total exports. It was followed by Lithuania, with a 2% share.

From 2012 to 2021, the average annual rate of growth in terms of value to Russia stood at +13.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Ukraine (+47.8% per year) and Lithuania (-5.1% per year).

Export Prices by Country

In 2021, the average soft drink export price amounted to $X per litre, increasing by 1.8% against the previous year. In general, the export price, however, showed a noticeable curtailment. The growth pace was the most rapid in 2017 when the average export price increased by 15%. Over the period under review, the average export prices hit record highs at $X per litre in 2013; however, from 2014 to 2021, the export prices remained at a lower figure.

There were significant differences in the average prices for the major external markets. In 2021, the country with the highest price was Ukraine ($X per litre), while the average price for exports to Latvia ($X per litre) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Lithuania (-0.1%), while the prices for the other major destinations experienced a decline.

Soft Drink Imports

Imports into Belarus

In 2021, purchases abroad of soft drinks increased by 1.9% to X litres, rising for the fifth consecutive year after two years of decline. Overall, total imports indicated strong growth from 2012 to 2021: its volume increased at an average annual rate of +6.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports increased by +65.1% against 2016 indices. The growth pace was the most rapid in 2013 when imports increased by 42%. Imports peaked in 2021 and are expected to retain growth in years to come.

In value terms, soft drink imports rose notably to $X in 2021. Over the period under review, total imports indicated tangible growth from 2012 to 2021: its value increased at an average annual rate of +2.5% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -1.2% against 2019 indices. The most prominent rate of growth was recorded in 2013 with an increase of 39% against the previous year. As a result, imports attained the peak of $X. From 2014 to 2021, the growth of imports failed to regain momentum.

Imports by Country

In 2021, Russia (X litres) constituted the largest supplier of soft drink to Belarus, accounting for a 83% share of total imports. Moreover, soft drink imports from Russia exceeded the figures recorded by the second-largest supplier, Ukraine (X litres), eightfold.

From 2012 to 2021, the average annual rate of growth in terms of volume from Russia amounted to +8.4%.

In value terms, Russia ($X) constituted the largest supplier of soft drink to Belarus, comprising 77% of total imports. The second position in the ranking was held by Ukraine ($X), with an 8.9% share of total imports.

From 2012 to 2021, the average annual growth rate of value from Russia stood at +3.2%.

Import Prices by Country

The average soft drink import price stood at $X per litre in 2021, increasing by 4.5% against the previous year. In general, the import price, however, showed a noticeable downturn. The growth pace was the most rapid in 2017 when the average import price increased by 13% against the previous year. Over the period under review, average import prices attained the maximum at $X per litre in 2012; however, from 2013 to 2021, import prices stood at a somewhat lower figure.

Average prices varied noticeably amongst the major supplying countries. In 2021, the country with the highest price was Russia ($X per litre), while the price for Ukraine totaled $X per litre.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Russia (-4.8%).

Source: IndexBox Platform

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