Belgium: Breakfast Cereal Market 2022

Breakfast Cereal Market Size in Belgium

After four years of growth, the Belgian breakfast cereal market decreased by -17.5% to $X in 2021. In general, consumption, however, enjoyed a noticeable increase. Over the period under review, the market attained the maximum level at $X in 2020, and then contracted sharply in the following year.

Breakfast Cereal Production in Belgium

In value terms, breakfast cereal production dropped to $X in 2021 estimated in export price. The total output value increased at an average annual rate of +3.8% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2017 with an increase of 12% against the previous year. Breakfast cereal production peaked at $X in 2020, and then declined modestly in the following year.

Breakfast Cereal Exports

Exports from Belgium

For the third year in a row, Belgium recorded growth in shipments abroad of breakfast cereals, which increased by 6.1% to X tons in 2021. Overall, total exports indicated a buoyant expansion from 2012 to 2021: its volume increased at an average annual rate of +7.1% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +28.0% against 2017 indices. The pace of growth was the most pronounced in 2020 when exports increased by 22% against the previous year. Over the period under review, the exports hit record highs in 2021 and are expected to retain growth in the immediate term.

In value terms, breakfast cereal exports amounted to $X in 2021. In general, exports posted a strong increase. The pace of growth appeared the most rapid in 2020 when exports increased by 42%. The exports peaked in 2021 and are expected to retain growth in years to come.

Exports by Country

The Netherlands (X tons), France (X tons) and the UK (X tons) were the main destinations of breakfast cereal exports from Belgium, together comprising 61% of total exports. Germany, Spain, Japan, South Korea, Sweden and Italy lagged somewhat behind, together accounting for a further 25%.

From 2012 to 2021, the biggest increases were in South Korea (with a CAGR of +35.3%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for breakfast cereal exported from Belgium were France ($X), the Netherlands ($X) and the UK ($X), with a combined 64% share of total exports. Germany, Spain, Japan, South Korea, Sweden and Italy lagged somewhat behind, together comprising a further 22%.

In terms of the main countries of destination, South Korea, with a CAGR of +34.4%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average breakfast cereal export price amounted to $X per ton, rising by 6.6% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +1.7%. The most prominent rate of growth was recorded in 2020 when the average export price increased by 16% against the previous year. Over the period under review, the average export prices reached the maximum in 2021 and is likely to see steady growth in years to come.

Prices varied noticeably country of destination: the country with the highest price was Sweden ($X per ton), while the average price for exports to Japan ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Sweden (+11.0%), while the prices for the other major destinations experienced more modest paces of growth.

Breakfast Cereal Imports

Imports into Belgium

In 2021, after nine years of growth, there was decline in supplies from abroad of breakfast cereals, when their volume decreased by -1.4% to X tons. In general, imports, however, recorded a resilient increase. The most prominent rate of growth was recorded in 2020 with an increase of 45%. As a result, imports attained the peak of X tons, and then dropped slightly in the following year.

In value terms, breakfast cereal imports rose significantly to $X in 2021. Over the period under review, total imports indicated a strong increase from 2012 to 2021: its value increased at an average annual rate of +7.8% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports increased by +97.2% against 2012 indices. The most prominent rate of growth was recorded in 2020 when imports increased by 34% against the previous year. Over the period under review, imports hit record highs in 2021 and are expected to retain growth in the near future.

Imports by Country

France (X tons), the Netherlands (X tons) and Spain (X tons) were the main suppliers of breakfast cereal imports to Belgium, with a combined 49% share of total imports. The UK, Turkey, Germany, Estonia and Poland lagged somewhat behind, together accounting for a further 45%.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Estonia (with a CAGR of +1,212.1%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the Netherlands ($X), France ($X) and the UK ($X) constituted the largest breakfast cereal suppliers to Belgium, together comprising 56% of total imports. Spain, Germany, Poland, Turkey and Estonia lagged somewhat behind, together accounting for a further 38%.

Among the main suppliers, Estonia, with a CAGR of +869.5%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average breakfast cereal import price stood at $X per ton in 2021, increasing by 9.6% against the previous year. In general, the import price, however, saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2016 an increase of 11%. Over the period under review, average import prices hit record highs at $X per ton in 2018; however, from 2019 to 2021, import prices stood at a somewhat lower figure.

Prices varied noticeably country of origin: the country with the highest price was the Netherlands ($X per ton), while the price for Turkey ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the Netherlands (+3.8%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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