Belgium: Festive Articles Market 2024

Festive Articles Market Size in Belgium

In 2022, the Belgian festive articles market increased by 1.6% to $X, rising for the seventh year in a row after two years of decline. Overall, consumption, however, showed a prominent expansion. Festive articles consumption peaked in 2022 and is expected to retain growth in years to come.

Festive Articles Production in Belgium

In value terms, festive articles production expanded sharply to $X in 2022 estimated in export price. Overall, production, however, saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2017 when the production volume increased by 156% against the previous year. Over the period under review, production attained the maximum level at $X in 2020; however, from 2021 to 2022, production remained at a lower figure.

Festive Articles Exports

Exports from Belgium

In 2022, overseas shipments of festive or carnival articles decreased by -51.9% to X tons for the first time since 2019, thus ending a two-year rising trend. In general, exports continue to indicate a abrupt descent. The most prominent rate of growth was recorded in 2020 when exports increased by 84%. The exports peaked at X tons in 2012; however, from 2013 to 2022, the exports remained at a lower figure.

In value terms, festive articles exports reduced markedly to $X in 2022. Overall, exports showed a abrupt curtailment. The most prominent rate of growth was recorded in 2020 when exports increased by 90%. Over the period under review, the exports reached the peak figure at $X in 2012; however, from 2013 to 2022, the exports remained at a lower figure.

Exports by Country

France (X tons) was the main destination for festive articles exports from Belgium, with a 39% share of total exports. Moreover, festive articles exports to France exceeded the volume sent to the second major destination, Germany (X tons), twofold. The third position in this ranking was taken by the Netherlands (X tons), with a 16% share.

From 2012 to 2022, the average annual growth rate of volume to France totaled -12.0%. Exports to the other major destinations recorded the following average annual rates of exports growth: Germany (-4.4% per year) and the Netherlands (-8.8% per year).

In value terms, France ($X), Germany ($X) and the Netherlands ($X) were the largest markets for festive articles exported from Belgium worldwide, with a combined 72% share of total exports. Italy, Luxembourg, Denmark and the UK lagged somewhat behind, together comprising a further 15%.

Italy, with a CAGR of +6.4%, saw the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced mixed trend patterns.

Export Prices by Country

The average festive articles export price stood at $X per ton in 2022, increasing by 11% against the previous year. Over the period under review, export price indicated a tangible expansion from 2012 to 2022: its price increased at an average annual rate of +2.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, festive articles export price increased by +78.8% against 2017 indices. The most prominent rate of growth was recorded in 2018 an increase of 22% against the previous year. Over the period under review, the average export prices reached the maximum at $X per ton in 2014; however, from 2015 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Luxembourg ($X per ton), while the average price for exports to the UK ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Luxembourg (+5.6%), while the prices for the other major destinations experienced more modest paces of growth.

Festive Articles Imports

Imports into Belgium

In 2022, purchases abroad of festive or carnival articles decreased by -48.8% to X tons for the first time since 2019, thus ending a two-year rising trend. In general, imports recorded a perceptible decline. The pace of growth appeared the most rapid in 2020 with an increase of 42%. Over the period under review, imports attained the peak figure at X tons in 2021, and then declined notably in the following year.

In value terms, festive articles imports fell dramatically to $X in 2022. Over the period under review, imports continue to indicate a mild decrease. The growth pace was the most rapid in 2020 when imports increased by 59%. Imports peaked at $X in 2021, and then dropped markedly in the following year.

Imports by Country

The Netherlands (X tons), China (X tons) and France (X tons) were the main suppliers of festive articles imports to Belgium, with a combined 93% share of total imports.

From 2012 to 2022, the biggest increases were recorded for the Netherlands (with a CAGR of +4.5%), while purchases for the other leaders experienced mixed trend patterns.

In value terms, the largest festive articles suppliers to Belgium were the Netherlands ($X), China ($X) and France ($X), with a combined 89% share of total imports.

Among the main suppliers, the Netherlands, with a CAGR of +5.9%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced mixed trend patterns.

Import Prices by Country

In 2022, the average festive articles import price amounted to $X per ton, surging by 12% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +1.7%. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Germany ($X per ton), while the price for France ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+2.6%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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