Benelux: Perfume Market 2024

Perfume Market Size in Benelux

The Benelux perfume market surged to $X in 2022, increasing by 61% against the previous year. In general, consumption saw a buoyant expansion. Over the period under review, the market attained the maximum level in 2022 and is likely to see steady growth in years to come.

Perfume Production in Benelux

In value terms, perfume production reached $X in 2022 estimated in export price. In general, production, however, saw a abrupt downturn. The pace of growth was the most pronounced in 2014 with an increase of 21% against the previous year. The level of production peaked at $X in 2012; however, from 2013 to 2022, production failed to regain momentum.

Perfume Exports

Exports in Benelux

In 2022, after two years of growth, there was significant decline in overseas shipments of perfumes and toilet waters, when their volume decreased by -5.7% to X tons. Overall, exports, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2016 when exports increased by 32% against the previous year. The volume of export peaked at X tons in 2017; however, from 2018 to 2022, the exports failed to regain momentum.

In value terms, perfume exports fell to $X in 2022. The total export value increased at an average annual rate of +1.8% over the period from 2012 to 2022; the trend pattern remained relatively stable, with somewhat noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2021 when exports increased by 21% against the previous year. As a result, the exports reached the peak of $X, and then shrank in the following year.

Exports by Country

The Netherlands was the major exporter of perfumes and toilet waters in Benelux, with the volume of exports resulting at X tons, which was approx. 79% of total exports in 2022. It was distantly followed by Belgium (X tons), achieving a 20% share of total exports.

The Netherlands was also the fastest-growing in terms of the perfumes and toilet waters exports, with a CAGR of +5.1% from 2012 to 2022. Belgium (-7.1%) illustrated a downward trend over the same period. While the share of the Netherlands (+27 p.p.) increased significantly in terms of the total exports from 2012-2022, the share of Belgium (-25.6 p.p.) displayed negative dynamics.

In value terms, the Netherlands ($X) remains the largest perfume supplier in Benelux, comprising 75% of total exports. The second position in the ranking was taken by Belgium ($X), with a 25% share of total exports.

From 2012 to 2022, the average annual growth rate of value in the Netherlands amounted to +4.7%.

Export Prices by Country

The export price in Benelux stood at $X per ton in 2022, reducing by -9.4% against the previous year. Over the period under review, the export price, however, saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 when the export price increased by 18%. As a result, the export price attained the peak level of $X per ton, and then declined in the following year.

Average prices varied somewhat amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Belgium ($X per ton), while the Netherlands totaled $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Belgium (+3.8%).

Perfume Imports

Imports in Benelux

In 2022, overseas purchases of perfumes and toilet waters increased by 19% to X tons, rising for the third consecutive year after two years of decline. The total import volume increased at an average annual rate of +5.1% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, perfume imports skyrocketed to $X in 2022. Total imports indicated a resilient increase from 2012 to 2022: its value increased at an average annual rate of +6.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +59.8% against 2019 indices. As a result, imports reached the peak and are likely to continue growth in the immediate term.

Imports by Country

The Netherlands represented the main importing country with an import of around X tons, which resulted at 72% of total imports. It was distantly followed by Belgium (X tons), making up a 27% share of total imports.

The Netherlands was also the fastest-growing in terms of the perfumes and toilet waters imports, with a CAGR of +7.8% from 2012 to 2022. Belgium experienced a relatively flat trend pattern. From 2012 to 2022, the share of the Netherlands increased by +16 percentage points.

In value terms, the Netherlands ($X) constitutes the largest market for imported perfumes and toilet waters in Benelux, comprising 79% of total imports. The second position in the ranking was held by Belgium ($X), with a 20% share of total imports.

From 2012 to 2022, the average annual rate of growth in terms of value in the Netherlands stood at +8.9%.

Import Prices by Country

In 2022, the import price in Benelux amounted to $X per ton, surging by 1.9% against the previous year. Over the last decade, it increased at an average annual rate of +1.5%. The pace of growth appeared the most rapid in 2013 when the import price increased by 14% against the previous year. Over the period under review, import prices attained the peak figure at $X per ton in 2020; however, from 2021 to 2022, import prices remained at a lower figure.

Average prices varied somewhat amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was the Netherlands ($X per ton), while Belgium amounted to $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Netherlands (+1.0%).

Source: IndexBox Platform