Benelux: Market for Preparations For Permanent Waving Or Straightening Of Hair 2024

Market Size for Preparations For Permanent Waving Or Straightening Of Hair in Benelux

The Benelux market for preparations for permanent waving or straightening of hair soared to $X in 2021, rising by 50% against the previous year. The total consumption indicated perceptible growth from 2012 to 2021: its value increased at an average annual rate of +4.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, the market attained the maximum level at $X in 2015; however, from 2016 to 2021, consumption failed to regain momentum.

Production of Preparations For Permanent Waving Or Straightening Of Hair in Benelux

In value terms, hair waving or straightening preparations production soared to $X in 2021 estimated in export price. The total production indicated prominent growth from 2012 to 2021: its value increased at an average annual rate of +6.8% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2013 when the production volume increased by 95% against the previous year. The level of production peaked at $X in 2015; however, from 2016 to 2021, production stood at a somewhat lower figure.

Exports of Preparations For Permanent Waving Or Straightening Of Hair

Exports in Benelux

In 2021, shipments abroad of preparations for permanent waving or straightening of hair increased by 34% to X tons for the first time since 2018, thus ending a two-year declining trend. Overall, exports recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 when exports increased by 59%. As a result, the exports reached the peak of X tons. From 2019 to 2021, the growth of the exports remained at a lower figure.

In value terms, hair waving or straightening preparations exports surged to $X in 2021. Total exports indicated a mild expansion from 2012 to 2021: its value increased at an average annual rate of +1.2% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2018 when exports increased by 63%. As a result, the exports attained the peak of $X. From 2019 to 2021, the growth of the exports remained at a lower figure.

Exports by Country

The Netherlands was the main exporting country with an export of around X tons, which reached 72% of total exports. It was distantly followed by Belgium (X tons), committing a 27% share of total exports. Luxembourg (X tons) followed a long way behind the leaders.

From 2012 to 2021, average annual rates of growth with regard to hair waving or straightening preparations exports from the Netherlands stood at +7.4%. At the same time, Luxembourg (+31.4%) displayed positive paces of growth. Moreover, Luxembourg emerged as the fastest-growing exporter exported in Benelux, with a CAGR of +31.4% from 2012-2021. By contrast, Belgium (-8.8%) illustrated a downward trend over the same period. While the share of the Netherlands (+34 p.p.) increased significantly in terms of the total exports from 2012-2021, the share of Belgium (-35.1 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the Netherlands ($X), Belgium ($X) and Luxembourg ($X) appeared to be the countries with the highest levels of exports in 2021.

In terms of the main exporting countries, Luxembourg, with a CAGR of +6.5%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced mixed trends in the exports figures.

Export Prices by Country

The export price in Benelux stood at $X per ton in 2021, rising by 3% against the previous year. Over the last nine-year period, it increased at an average annual rate of +1.1%. The pace of growth appeared the most rapid in 2013 when the export price increased by 13%. As a result, the export price attained the peak level of $X per ton. From 2014 to 2021, the export prices failed to regain momentum.

Prices varied noticeably country of origin: the country with the highest price was Luxembourg ($X per ton), while the Netherlands ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Belgium (+5.2%), while the other leaders experienced a decline in the export price figures.

Imports of Preparations For Permanent Waving Or Straightening Of Hair

Imports in Benelux

In 2021, purchases abroad of preparations for permanent waving or straightening of hair increased by 42% to X tons for the first time since 2017, thus ending a three-year declining trend. Overall, imports, however, saw a mild downturn. Over the period under review, imports hit record highs at X tons in 2014; however, from 2015 to 2021, imports failed to regain momentum.

In value terms, hair waving or straightening preparations imports skyrocketed to $X in 2021. The total import value increased at an average annual rate of +4.2% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

The Netherlands was the main importing country with an import of around X tons, which accounted for 79% of total imports. It was distantly followed by Belgium (X tons), committing a 20% share of total imports.

The Netherlands was also the fastest-growing in terms of the preparations for permanent waving or straightening of hair imports, with a CAGR of +8.3% from 2012 to 2021. Belgium (-13.2%) illustrated a downward trend over the same period. From 2012 to 2021, the share of the Netherlands increased by +44 percentage points.

In value terms, the Netherlands ($X) constitutes the largest market for imported preparations for permanent waving or straightening of hair in Benelux, comprising 81% of total imports. The second position in the ranking was taken by Belgium ($X), with a 17% share of total imports.

In the Netherlands, hair waving or straightening preparations imports expanded at an average annual rate of +11.3% over the period from 2012-2021.

Import Prices by Country

In 2021, the import price in Benelux amounted to $X per ton, surging by 8.6% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +5.4%. The pace of growth was the most pronounced in 2013 an increase of 21% against the previous year. The level of import peaked in 2021 and is likely to see steady growth in the immediate term.

Average prices varied noticeably amongst the major importing countries. In 2021, the country with the highest price was the Netherlands ($X per ton), while Belgium totaled $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Belgium (+6.2%).

Source: IndexBox Platform