Benelux: Bracelet Market 2025

Bracelet Market Size in Benelux

The Benelux bracelet market reached $X in 2022, with an increase of 14% against the previous year. Over the period under review, consumption continues to indicate a resilient expansion. The level of consumption peaked in 2022 and is likely to see steady growth in the immediate term.

Bracelet Production in Benelux

In value terms, bracelet production declined dramatically to $X in 2022 estimated in export price. Overall, production enjoyed a noticeable increase. The growth pace was the most rapid in 2013 when the production volume increased by 386% against the previous year. Over the period under review, production hit record highs at $X in 2018; however, from 2019 to 2022, production remained at a lower figure.

Bracelet Exports

Exports in Benelux

For the third consecutive year, Benelux recorded growth in shipments abroad of watch straps, bands and bracelets, which increased by 5.2% to X units in 2022. In general, exports posted buoyant growth. The most prominent rate of growth was recorded in 2020 with an increase of 76%. The volume of export peaked in 2022 and is likely to see gradual growth in the near future.

In value terms, bracelet exports shrank dramatically to $X in 2022. Overall, exports continue to indicate a strong expansion. The most prominent rate of growth was recorded in 2020 with an increase of 54% against the previous year. Over the period under review, the exports hit record highs at $X in 2021, and then contracted notably in the following year.

Exports by Country

In 2022, the Netherlands (X units) was the main exporter of watch straps, bands and bracelets, constituting 79% of total exports. It was distantly followed by Belgium (X units), mixing up a 21% share of total exports.

From 2012 to 2022, average annual rates of growth with regard to bracelet exports from the Netherlands stood at +15.8%. At the same time, Belgium (+18.7%) displayed positive paces of growth. Moreover, Belgium emerged as the fastest-growing exporter exported in Benelux, with a CAGR of +18.7% from 2012-2022. Belgium (+4.5 p.p.) significantly strengthened its position in terms of the total exports, while the shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the Netherlands ($X) remains the largest bracelet supplier in Benelux, comprising 89% of total exports. The second position in the ranking was taken by Belgium ($X), with an 11% share of total exports.

In the Netherlands, bracelet exports increased at an average annual rate of +7.7% over the period from 2012-2022.

Export Prices by Country

The export price in Benelux stood at $X per unit in 2022, declining by -29.7% against the previous year. Over the period under review, the export price recorded a deep contraction. The pace of growth was the most pronounced in 2013 an increase of 25%. Over the period under review, the export prices reached the peak figure at $X per unit in 2014; however, from 2015 to 2022, the export prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was the Netherlands ($X per unit), while Belgium stood at $X per unit.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Netherlands (-7.0%).

Bracelet Imports

Imports in Benelux

In 2022, purchases abroad of watch straps, bands and bracelets decreased by -13.5% to X units for the first time since 2018, thus ending a three-year rising trend. Overall, imports, however, recorded resilient growth. The most prominent rate of growth was recorded in 2019 when imports increased by 42%. Over the period under review, imports hit record highs at X units in 2021, and then contracted in the following year.

In value terms, bracelet imports declined dramatically to $X in 2022. Over the period under review, imports, however, continue to indicate strong growth. The growth pace was the most rapid in 2021 with an increase of 95% against the previous year. As a result, imports reached the peak of $X, and then shrank remarkably in the following year.

Imports by Country

The Netherlands was the largest importer of watch straps, bands and bracelets in Benelux, with the volume of imports finishing at X units, which was approx. 81% of total imports in 2022. It was distantly followed by Belgium (X units), constituting a 17% share of total imports. Luxembourg (X units) held a relatively small share of total imports.

The Netherlands was also the fastest-growing in terms of the watch straps, bands and bracelets imports, with a CAGR of +15.8% from 2012 to 2022. At the same time, Belgium (+10.5%) and Luxembourg (+3.3%) displayed positive paces of growth. While the share of the Netherlands (+9.7 p.p.) increased significantly in terms of the total imports from 2012-2022, the share of Luxembourg (-2.7 p.p.) and Belgium (-7 p.p.) displayed negative dynamics.

In value terms, the Netherlands ($X) constitutes the largest market for imported watch straps, bands and bracelets in Benelux, comprising 80% of total imports. The second position in the ranking was taken by Belgium ($X), with a 17% share of total imports.

From 2012 to 2022, the average annual growth rate of value in the Netherlands stood at +12.8%. In the other countries, the average annual rates were as follows: Belgium (+5.9% per year) and Luxembourg (+7.1% per year).

Import Prices by Country

In 2022, the import price in Benelux amounted to $X per unit, which is down by -12.5% against the previous year. Over the period under review, the import price saw a perceptible downturn. The most prominent rate of growth was recorded in 2021 when the import price increased by 37% against the previous year. Over the period under review, import prices reached the peak figure at $X per unit in 2013; however, from 2014 to 2022, import prices remained at a lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Luxembourg ($X per unit), while Belgium ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Luxembourg (+3.6%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform