Brazil: Tooth Brush Market 2024

Tooth Brush Market Size in Brazil

The Brazilian tooth brush market expanded significantly to $X in 2022, surging by 11% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, the total consumption indicated a strong increase from 2012 to 2022: its value increased at an average annual rate of +8.1% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by +37.6% against 2020 indices. Tooth brush consumption peaked in 2022 and is likely to continue growth in the immediate term.

Tooth Brush Exports

Exports from Brazil

In 2022, approx. X units of tooth brushes were exported from Brazil; with an increase of 19% compared with 2021 figures. Overall, exports, however, showed a mild decrease. The most prominent rate of growth was recorded in 2021 when exports increased by 23% against the previous year. The exports peaked at X units in 2012; however, from 2013 to 2022, the exports stood at a somewhat lower figure.

In value terms, tooth brush exports skyrocketed to $X in 2022. Over the period under review, exports, however, continue to indicate a pronounced curtailment. The exports peaked at $X in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

Exports by Country

Argentina (X units), Bolivia (X units) and Paraguay (X units) were the main destinations of tooth brush exports from Brazil, together accounting for 86% of total exports.

From 2012 to 2022, the biggest increases were recorded for Bolivia (with a CAGR of +15.7%), while shipments for the other leaders experienced mixed trend patterns.

In value terms, Argentina ($X) remains the key foreign market for tooth brushes exports from Brazil, comprising 49% of total exports. The second position in the ranking was taken by Bolivia ($X), with a 17% share of total exports. It was followed by Paraguay, with a 14% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Argentina totaled -1.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Bolivia (+8.5% per year) and Paraguay (+0.2% per year).

Export Prices by Country

In 2022, the average tooth brush export price amounted to $X per unit, surging by 16% against the previous year. Overall, the export price, however, recorded a pronounced curtailment. The most prominent rate of growth was recorded in 2014 an increase of 18% against the previous year. Over the period under review, the average export prices hit record highs at $X per unit in 2012; however, from 2013 to 2022, the export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Peru ($X per unit), while the average price for exports to Bolivia ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the United States (+4.6%), while the prices for the other major destinations experienced more modest paces of growth.

Tooth Brush Imports

Imports into Brazil

In 2022, approx. X units of tooth brushes were imported into Brazil; surging by 12% against 2021 figures. Over the period under review, total imports indicated buoyant growth from 2012 to 2022: its volume increased at an average annual rate of +7.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +111.8% against 2012 indices. The most prominent rate of growth was recorded in 2013 with an increase of 40%. Imports peaked in 2022 and are likely to continue growth in years to come.

In value terms, tooth brush imports rose sharply to $X in 2022. Overall, total imports indicated a prominent expansion from 2012 to 2022: its value increased at an average annual rate of +7.3% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +42.5% against 2020 indices. The pace of growth was the most pronounced in 2013 when imports increased by 35% against the previous year. Imports peaked in 2022 and are expected to retain growth in the immediate term.

Imports by Country

In 2022, China (X units) constituted the largest supplier of tooth brush to Brazil, with a 71% share of total imports. Moreover, tooth brush imports from China exceeded the figures recorded by the second-largest supplier, India (X units), fourfold. Vietnam (X units) ranked third in terms of total imports with a 5.8% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from China stood at +5.2%. The remaining supplying countries recorded the following average annual rates of imports growth: India (+48.6% per year) and Vietnam (+26.9% per year).

In value terms, China ($X) constituted the largest supplier of tooth brushes to Brazil, comprising 51% of total imports. The second position in the ranking was taken by India ($X), with a 20% share of total imports. It was followed by Switzerland, with a 15% share.

From 2012 to 2022, the average annual growth rate of value from China stood at +4.0%. The remaining supplying countries recorded the following average annual rates of imports growth: India (+39.4% per year) and Switzerland (+32.5% per year).

Import Prices by Country

In 2022, the average tooth brush import price amounted to $X per unit, approximately equating the previous year. Over the period under review, the import price showed a relatively flat trend pattern. The growth pace was the most rapid in 2021 when the average import price increased by 16% against the previous year. The import price peaked at $X per unit in 2015; however, from 2016 to 2022, import prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Switzerland ($X per unit), while the price for China ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Switzerland (+12.9%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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