Bulgaria: Market for Hair Brushes And Shaving And Toilet Brushes For Personal Use 2024

Market Size for Hair Brushes And Shaving And Toilet Brushes For Personal Use in Bulgaria

The Bulgarian market for hair brushes and shaving and toilet brushes for personal use amounted to $X in 2022, with an increase of 9.4% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption, however, posted a buoyant increase. Hair, shaving and toilet brush consumption peaked in 2022 and is expected to retain growth in years to come.

Exports of Hair Brushes And Shaving And Toilet Brushes For Personal Use

Exports from Bulgaria

After three years of growth, overseas shipments of hair brushes and shaving and toilet brushes for personal use decreased by -1.4% to X units in 2022. Over the period under review, exports, however, posted a pronounced expansion. The most prominent rate of growth was recorded in 2014 with an increase of 1,942% against the previous year. Over the period under review, the exports attained the maximum at X units in 2016; however, from 2017 to 2022, the exports failed to regain momentum.

In value terms, hair, shaving and toilet brush exports soared to $X in 2022. Overall, exports, however, recorded tangible growth. The pace of growth appeared the most rapid in 2014 when exports increased by 2,444% against the previous year. Over the period under review, the exports hit record highs at $X in 2015; however, from 2016 to 2022, the exports failed to regain momentum.

Exports by Country

Romania (X units), Taiwan (Chinese) (X units) and Greece (X units) were the main destinations of hair, shaving and toilet brush exports from Bulgaria, with a combined 38% share of total exports. Serbia, Poland, Turkey, Georgia, Lithuania and Germany lagged somewhat behind, together comprising a further 42%.

From 2012 to 2022, the biggest increases were recorded for Georgia (with a CAGR of +46.0%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, Taiwan (Chinese) ($X), Poland ($X) and Serbia ($X) appeared to be the largest markets for hair, shaving and toilet brush exported from Bulgaria worldwide, together comprising 41% of total exports.

Serbia, with a CAGR of +47.4%, recorded the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for hair brushes and shaving and toilet brushes for personal use amounted to $X per unit, picking up by 45% against the previous year. Over the period under review, the export price showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2013 when the average export price increased by 57%. Over the period under review, the average export prices reached the peak figure at $X per unit in 2015; however, from 2016 to 2022, the export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Taiwan (Chinese) ($X per unit), while the average price for exports to Turkey ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Lithuania (+7.3%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Hair Brushes And Shaving And Toilet Brushes For Personal Use

Imports into Bulgaria

In 2022, overseas purchases of hair brushes and shaving and toilet brushes for personal use decreased by -2.9% to X units for the first time since 2019, thus ending a two-year rising trend. In general, imports, however, enjoyed a noticeable expansion. The most prominent rate of growth was recorded in 2021 when imports increased by 58% against the previous year. As a result, imports reached the peak of X units, and then declined in the following year.

In value terms, hair, shaving and toilet brush imports soared to $X in 2022. Over the period under review, imports, however, showed a buoyant expansion. The most prominent rate of growth was recorded in 2014 with an increase of 191%. As a result, imports attained the peak of $X. From 2015 to 2022, the growth of imports failed to regain momentum.

Imports by Country

China (X units), Germany (X units) and Hungary (X units) were the main suppliers of hair, shaving and toilet brush imports to Bulgaria, together comprising 60% of total imports. Serbia, Poland, Turkey, Croatia, India, Hong Kong SAR, Romania, South Korea and Italy lagged somewhat behind, together accounting for a further 33%.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Croatia (with a CAGR of +82.5%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Germany ($X), China ($X) and Hungary ($X) were the largest hair, shaving and toilet brush suppliers to Bulgaria, with a combined 52% share of total imports. Serbia, Croatia, Poland, Turkey, India, Romania, Hong Kong SAR, South Korea and Italy lagged somewhat behind, together comprising a further 36%.

Croatia, with a CAGR of +84.3%, recorded the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average import price for hair brushes and shaving and toilet brushes for personal use stood at $X per unit in 2022, surging by 35% against the previous year. Over the period under review, the import price showed a buoyant increase. The most prominent rate of growth was recorded in 2014 when the average import price increased by 155%. The import price peaked at $X per unit in 2015; however, from 2016 to 2022, import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Croatia ($X per unit), while the price for Hong Kong SAR ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Serbia (+13.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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