Croatia: Market for Household Washing and Drying Machines 2025

Market Size for Household Washing and Drying Machines in Croatia

The Croatian washing and drying machine market reached $X in 2021, picking up by 4.2% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, the total consumption indicated a buoyant increase from 2012 to 2021: its value increased at an average annual rate of +6.7% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption increased by +43.2% against 2016 indices. Washing and drying machine consumption peaked in 2021 and is expected to retain growth in the near future.

Exports of Household Washing and Drying Machines

Exports from Croatia

In 2021, the amount of household washing and drying machines exported from Croatia skyrocketed to X tons, jumping by 23% against 2020 figures. In general, exports saw significant growth. The most prominent rate of growth was recorded in 2015 when exports increased by 261% against the previous year. Over the period under review, the exports reached the maximum in 2021 and are expected to retain growth in the immediate term.

In value terms, washing and drying machine exports soared to $X in 2021. Overall, exports continue to indicate a significant expansion. The most prominent rate of growth was recorded in 2015 with an increase of 256% against the previous year. The exports peaked in 2021 and are likely to continue growth in the immediate term.

Exports by Country

Slovenia (X tons) was the main destination for washing and drying machine exports from Croatia, accounting for a 44% share of total exports. Moreover, washing and drying machine exports to Slovenia exceeded the volume sent to the second major destination, Serbia (X tons), fourfold. Albania (X tons) ranked third in terms of total exports with an 11% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to Slovenia stood at +52.2%. Exports to the other major destinations recorded the following average annual rates of exports growth: Serbia (+93.4% per year) and Albania (+115.9% per year).

In value terms, Slovenia ($X) remains the key foreign market for household washing and drying machines exports from Croatia, comprising 47% of total exports. The second position in the ranking was taken by Albania ($X), with a 12% share of total exports. It was followed by Serbia, with a 12% share.

From 2012 to 2021, the average annual growth rate of value to Slovenia amounted to +53.0%. Exports to the other major destinations recorded the following average annual rates of exports growth: Albania (+108.5% per year) and Serbia (+84.9% per year).

Export Prices by Country

The average washing and drying machine export price stood at $X per ton in 2021, rising by 3.8% against the previous year. Overall, the export price, however, showed a mild contraction. The pace of growth was the most pronounced in 2018 when the average export price increased by 6.5%. The export price peaked at $X per ton in 2012; however, from 2013 to 2021, the export prices failed to regain momentum.

Average prices varied somewhat for the major external markets. In 2021, the countries with the highest prices were Albania ($X per ton) and Kosovo ($X per ton), while the average price for exports to Bosnia and Herzegovina ($X per ton) and Greece ($X per ton) were amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Kosovo (+30.9%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Household Washing and Drying Machines

Imports into Croatia

In 2021, approx. X tons of household washing and drying machines were imported into Croatia; surging by 4% on the year before. In general, imports enjoyed a remarkable increase. The most prominent rate of growth was recorded in 2015 with an increase of 25%. Over the period under review, imports hit record highs in 2021 and are expected to retain growth in the immediate term.

In value terms, washing and drying machine imports rose sharply to $X in 2021. Over the period under review, imports showed a remarkable increase. The pace of growth was the most pronounced in 2019 when imports increased by 19% against the previous year. Over the period under review, imports attained the maximum in 2021 and are likely to see gradual growth in the immediate term.

Imports by Country

Slovenia (X tons), China (X tons) and Turkey (X tons) were the main suppliers of washing and drying machine imports to Croatia, with a combined 62% share of total imports. Poland, Italy, Slovakia, Russia and Ukraine lagged somewhat behind, together comprising a further 31%.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Russia (with a CAGR of +48.2%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Slovenia ($X), China ($X) and Turkey ($X) constituted the largest washing and drying machine suppliers to Croatia, together accounting for 62% of total imports. Poland, Italy, Slovakia, Russia and Ukraine lagged somewhat behind, together comprising a further 29%.

Russia, with a CAGR of +42.4%, saw the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the average washing and drying machine import price amounted to $X per ton, rising by 5.4% against the previous year. Over the period under review, the import price recorded a relatively flat trend pattern. The pace of growth was the most pronounced in 2013 an increase of 6.7%. As a result, import price reached the peak level of $X per ton. From 2014 to 2021, the average import prices remained at a somewhat lower figure.

Prices varied noticeably country of origin: the country with the highest price was Slovenia ($X per ton), while the price for Russia ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Turkey (+2.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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