Denmark: Market for Sanitary Towels, Tampons, Napkins and Diapers 2024

Market Size for Sanitary Towels, Tampons, Napkins and Diapers in Denmark

In 2021, the Danish sanitary towel and diaper market was finally on the rise to reach $X for the first time since 2016, thus ending a four-year declining trend. Over the period under review, consumption, however, enjoyed a buoyant increase. Over the period under review, the market reached the maximum level at $X in 2016; however, from 2017 to 2021, consumption failed to regain momentum.

Production of Sanitary Towels, Tampons, Napkins and Diapers in Denmark

In value terms, sanitary towel and diaper production stood at $X in 2021 estimated in export price. Overall, production showed a sharp decline. The growth pace was the most rapid in 2017 when the production volume increased by 287%. Over the period under review, production hit record highs at $X in 2012; however, from 2013 to 2021, production stood at a somewhat lower figure.

Exports of Sanitary Towels, Tampons, Napkins and Diapers

Exports from Denmark

Sanitary towel and diaper exports from Denmark dropped to X tons in 2021, therefore, remained relatively stable against the year before. The total export volume increased at an average annual rate of +1.8% over the period from 2012 to 2021; the trend pattern remained relatively stable, with only minor fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2015 when exports increased by 19% against the previous year. Over the period under review, the exports attained the maximum at X tons in 2017; however, from 2018 to 2021, the exports stood at a somewhat lower figure.

In value terms, sanitary towel and diaper exports reached $X in 2021. The total export value increased at an average annual rate of +1.7% from 2012 to 2021; the trend pattern remained consistent, with somewhat noticeable fluctuations being observed throughout the analyzed period. The most prominent rate of growth was recorded in 2013 when exports increased by 7% against the previous year. The exports peaked at $X in 2017; however, from 2018 to 2021, the exports stood at a somewhat lower figure.

Exports by Country

Germany (X tons), France (X tons) and Australia (X tons) were the main destinations of sanitary towel and diaper exports from Denmark, together accounting for 35% of total exports. The Netherlands, Sweden, the UK, the United States, the Czech Republic, Norway, Poland, Belgium, Iceland and Israel lagged somewhat behind, together accounting for a further 42%.

From 2012 to 2021, the biggest increases were recorded for the United States (with a CAGR of +16.0%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, Germany ($X), Sweden ($X) and France ($X) constituted the largest markets for sanitary towel and diaper exported from Denmark worldwide, together comprising 32% of total exports. Australia, the Netherlands, Norway, the UK, the Czech Republic, the United States, Iceland, Poland, Belgium and Israel lagged somewhat behind, together comprising a further 42%.

Iceland, with a CAGR of +14.9%, saw the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average sanitary towel and diaper export price amounted to $X per ton, rising by 6.3% against the previous year. Over the period under review, the export price, however, recorded a relatively flat trend pattern. Over the period under review, the average export prices reached the maximum at $X per ton in 2014; however, from 2015 to 2021, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Iceland ($X per ton), while the average price for exports to Israel ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Poland (+3.3%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Sanitary Towels, Tampons, Napkins and Diapers

Imports into Denmark

After six years of growth, purchases abroad of sanitary towels, tampons, napkins and diapers decreased by -3.4% to X tons in 2021. The total import volume increased at an average annual rate of +1.0% from 2012 to 2021; the trend pattern remained relatively stable, with somewhat noticeable fluctuations in certain years. The pace of growth was the most pronounced in 2017 with an increase of 9.2% against the previous year. Over the period under review, imports attained the maximum at X tons in 2020, and then dropped modestly in the following year.

In value terms, sanitary towel and diaper imports expanded markedly to $X in 2021. In general, imports, however, saw a relatively flat trend pattern. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

The Czech Republic (X tons), the Netherlands (X tons) and Sweden (X tons) were the main suppliers of sanitary towel and diaper imports to Denmark, together comprising 84% of total imports.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by the Czech Republic (with a CAGR of +24.7%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Sweden ($X), the Czech Republic ($X) and the Netherlands ($X) appeared to be the largest sanitary towel and diaper suppliers to Denmark, with a combined 77% share of total imports.

The Czech Republic, with a CAGR of +22.0%, saw the highest growth rate of the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the average sanitary towel and diaper import price amounted to $X per ton, growing by 16% against the previous year. Overall, the import price, however, recorded a relatively flat trend pattern. The import price peaked at $X per ton in 2014; however, from 2015 to 2021, import prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Belgium ($X per ton), while the price for the Netherlands ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Belgium (+9.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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