Denmark: Sportswear Market 2025

Sportswear Market Size in Denmark

In 2021, the Danish sportswear market increased by 218% to $X for the first time since 2018, thus ending a two-year declining trend. In general, consumption showed a strong increase. As a result, consumption attained the peak level and is likely to continue growth in the immediate term.

Sportswear Production in Denmark

In value terms, sportswear production contracted remarkably to $X in 2021 estimated in export price. Over the period under review, production saw a abrupt curtailment. The pace of growth was the most pronounced in 2016 when the production volume increased by 153%. Sportswear production peaked at $X in 2014; however, from 2015 to 2021, production remained at a lower figure.

Sportswear Exports

Exports from Denmark

Sportswear exports from Denmark dropped rapidly to X units in 2021, declining by -31.2% against 2020 figures. Overall, exports saw a noticeable decline. The most prominent rate of growth was recorded in 2020 when exports increased by 23%. As a result, the exports reached the peak of X units, and then fell significantly in the following year.

In value terms, sportswear exports skyrocketed to $X in 2021. Over the period under review, exports, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 when exports increased by 44%. Over the period under review, the exports hit record highs in 2021 and are expected to retain growth in the immediate term.

Exports by Country

Sweden (X units), Germany (X units) and Norway (X units) were the main destinations of sportswear exports from Denmark, with a combined 52% share of total exports. Poland, the Netherlands, Finland, the UK, Italy, Austria, Spain, France, Belgium and Singapore lagged somewhat behind, together accounting for a further 34%.

From 2012 to 2021, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Singapore (with a CAGR of +86.8%), while the other leaders experienced more modest paces of growth.

In value terms, the largest markets for sportswear exported from Denmark were Sweden ($X), Germany ($X) and Poland ($X), together comprising 46% of total exports. These countries were followed by Norway, the Netherlands, the UK, Singapore, France, Belgium, Italy, Austria, Finland and Spain, which together accounted for a further 35%.

Singapore, with a CAGR of +84.8%, recorded the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average sportswear export price amounted to $X per unit, picking up by 73% against the previous year. In general, export price indicated perceptible growth from 2012 to 2021: its price increased at an average annual rate of +4.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, the export price attained the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices for the major overseas markets. In 2021, the country with the highest price was Singapore ($X per unit), while the average price for exports to Spain ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to France (+12.0%), while the prices for the other major destinations experienced more modest paces of growth.

Sportswear Imports

Imports into Denmark

After two years of decline, overseas purchases of track suits, ski suits and swimwear increased by 124% to X units in 2021. In general, imports enjoyed a resilient increase. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, sportswear imports soared to $X in 2021. Over the period under review, total imports indicated a strong expansion from 2012 to 2021: its value increased at an average annual rate of +6.0% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports increased by +46.3% against 2018 indices. As a result, imports reached the peak and are likely to continue growth in the immediate term.

Imports by Country

China (X units), Poland (X units) and Lithuania (X units) were the main suppliers of sportswear imports to Denmark, together comprising 44% of total imports.

From 2012 to 2021, the biggest increases were recorded for Lithuania (with a CAGR of +111.9%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest sportswear suppliers to Denmark were Poland ($X), China ($X) and Sweden ($X), together accounting for 50% of total imports. These countries were followed by Italy, Germany, Lithuania, the Netherlands, Latvia, Bangladesh and Pakistan, which together accounted for a further 38%.

Lithuania, with a CAGR of +94.6%, recorded the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average sportswear import price stood at $X per unit in 2021, reducing by -26% against the previous year. Overall, the import price continues to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2013 an increase of 29% against the previous year. Over the period under review, average import prices hit record highs at $X per unit in 2018; however, from 2019 to 2021, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, the country with the highest price was Sweden ($X per unit), while the price for Pakistan ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Poland (+4.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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