Report Eastern Europe - Toilet or Facial Tissue Stock, Towel and Similar Paper - Market Analysis, Forecast, Size, Trends and Insights for 499$
Report Update Nov 1, 2024

Eastern Europe - Toilet or Facial Tissue Stock, Towel and Similar Paper - Market Analysis, Forecast, Size, Trends and Insights

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Eastern Europe: Tissue Paper Market 2024

Tissue Paper Market Size in Eastern Europe

The East European tissue paper market expanded sharply to $X in 2022, growing by 9.4% against the previous year. The market value increased at an average annual rate of +1.6% from 2012 to 2022; however, the trend pattern remained relatively stable, with only minor fluctuations being observed throughout the analyzed period. The pace of growth appeared the most rapid in 2017 when the market value increased by 9.9% against the previous year. The level of consumption peaked in 2022 and is likely to continue growth in the near future.

Tissue Paper Production in Eastern Europe

In value terms, tissue paper production rose markedly to $X in 2022 estimated in export price. The total output value increased at an average annual rate of +3.6% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2018 with an increase of 14%. The level of production peaked in 2022 and is expected to retain growth in the near future.

Tissue Paper Exports

Exports in Eastern Europe

Tissue paper exports amounted to X tons in 2022, increasing by 4% compared with 2021. The total export volume increased at an average annual rate of +5.0% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2013 with an increase of 30% against the previous year. Over the period under review, the exports attained the peak figure at X tons in 2016; however, from 2017 to 2022, the exports remained at a lower figure.

In value terms, tissue paper exports surged to $X in 2022. Total exports indicated a buoyant increase from 2012 to 2022: its value increased at an average annual rate of +6.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +35.0% against 2019 indices. The pace of growth appeared the most rapid in 2013 with an increase of 35%. Over the period under review, the exports hit record highs in 2022 and are expected to retain growth in the near future.

Exports by Country

In 2022, Russia (X tons), Poland (X tons) and Romania (X tons) was the main exporter of toilet or facial tissue stock, towel and similar paper in Eastern Europe, achieving 70% of total export. Belarus (X tons) ranks next in terms of the total exports with a 10% share, followed by Bulgaria (5.8%). The following exporters - Hungary (X tons) and Slovakia (X tons) - each finished at an 8.5% share of total exports.

From 2012 to 2022, the biggest increases were recorded for Russia (with a CAGR of +31.8%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest tissue paper supplying countries in Eastern Europe were Poland ($X), Romania ($X) and Russia ($X), together comprising 70% of total exports.

In terms of the main exporting countries, Russia, with a CAGR of +26.1%, saw the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The export price in Eastern Europe stood at $X per ton in 2022, growing by 27% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +1.8%. As a result, the export price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Slovakia ($X per ton), while Russia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Belarus (+6.5%), while the other leaders experienced more modest paces of growth.

Tissue Paper Imports

Imports in Eastern Europe

Tissue paper imports declined modestly to X tons in 2022, shrinking by -2.7% compared with 2021. The total import volume increased at an average annual rate of +1.2% over the period from 2012 to 2022; the trend pattern remained consistent, with somewhat noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2016 with an increase of 15% against the previous year. The volume of import peaked at X tons in 2014; however, from 2015 to 2022, imports stood at a somewhat lower figure.

In value terms, tissue paper imports skyrocketed to $X in 2022. The total import value increased at an average annual rate of +3.2% from 2012 to 2022; the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

Poland represented the major importing country with an import of about X tons, which recorded 35% of total imports. It was distantly followed by Hungary (X tons), Romania (X tons), the Czech Republic (X tons), Bulgaria (X tons) and Slovakia (X tons), together creating a 55% share of total imports. Ukraine (X tons) followed a long way behind the leaders.

From 2012 to 2022, average annual rates of growth with regard to tissue paper imports into Poland stood at +5.4%. At the same time, Romania (+10.0%), Bulgaria (+9.1%), the Czech Republic (+4.3%) and Ukraine (+3.0%) displayed positive paces of growth. Moreover, Romania emerged as the fastest-growing importer imported in Eastern Europe, with a CAGR of +10.0% from 2012-2022. By contrast, Slovakia (-2.9%) and Hungary (-6.1%) illustrated a downward trend over the same period. While the share of Poland (+12 p.p.), Romania (+7.3 p.p.), Bulgaria (+5.3 p.p.) and the Czech Republic (+3 p.p.) increased significantly in terms of the total imports from 2012-2022, the share of Slovakia (-2.5 p.p.) and Hungary (-17.3 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Poland ($X) constitutes the largest market for imported toilet or facial tissue stock, towel and similar paper in Eastern Europe, comprising 37% of total imports. The second position in the ranking was held by Hungary ($X), with a 14% share of total imports. It was followed by Romania, with a 12% share.

From 2012 to 2022, the average annual growth rate of value in Poland totaled +7.5%. The remaining importing countries recorded the following average annual rates of imports growth: Hungary (-5.3% per year) and Romania (+13.4% per year).

Import Prices by Country

The import price in Eastern Europe stood at $X per ton in 2022, surging by 29% against the previous year. Over the last decade, it increased at an average annual rate of +1.9%. As a result, import price attained the peak level and is likely to continue growth in the immediate term.

Average prices varied noticeably amongst the major importing countries. In 2022, major importing countries recorded the following prices: in Slovakia ($X per ton) and Poland ($X per ton), while Romania ($X per ton) and Hungary ($X per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Romania (+3.2%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

The countries with the highest volumes of tissue paper consumption in 2020 were Poland, Russia and Ukraine, with a combined 75% share of total consumption.
The countries with the highest volumes of tissue paper production in 2020 were Russia, Poland and Ukraine, together accounting for 78% of total production. These countries were followed by Slovakia, Romania, Belarus and Hungary, which together accounted for a further 17%.
In value terms, the largest tissue paper supplying countries in Eastern Europe were Russia, Poland and Romania, with a combined 65% share of total exports.
In value terms, Poland constitutes the largest market for imported toilet or facial tissue stock, towel and similar paper in Eastern Europe, comprising 42% of total imports. The second position in the ranking was occupied by Hungary, with a 12% share of total imports. It was followed by the Czech Republic, with a 9.4% share.
The tissue paper export price in Eastern Europe stood at $963 per ton in 2020, declining by -8.8% against the previous year.
In 2020, the tissue paper import price in Eastern Europe amounted to $1,155 per ton, which is down by -6.8% against the previous year.

This report provides an in-depth analysis of the tissue paper market in Eastern Europe. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • FCL 1676 - Household and sanitary papers

Country coverage:

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Production in Eastern Europe, split by region and country
  • Trade (exports and imports) in Eastern Europe
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS
  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030
  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT
  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES
  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS
  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY
  8. 8. IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY
  9. 9. EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY
  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • Belarus
    • Bulgaria
    • Czech Republic
    • Estonia
    • Hungary
    • Latvia
    • Lithuania
    • Moldova
    • Poland
    • Romania
    • Russia
    • Slovakia
    • Ukraine
  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023
  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023

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