Ethiopia: Potato Chips Market 2024

Potato Chips Market Size in Ethiopia

The Ethiopian potato chips market was estimated at $X in 2022, picking up by 2.7% against the previous year. Overall, the total consumption indicated a notable increase from 2012 to 2022: its value increased at an average annual rate of +4.5% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -2.6% against 2020 indices. Potato chips consumption peaked at $X in 2020; however, from 2021 to 2022, consumption remained at a lower figure.

Potato Chips Production in Ethiopia

In value terms, potato chips production rose to $X in 2022 estimated in export price. Overall, the total production indicated pronounced growth from 2012 to 2022: its value increased at an average annual rate of +3.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by -3.3% against 2020 indices. The most prominent rate of growth was recorded in 2013 with an increase of 26% against the previous year. Potato chips production peaked at $X in 2020; however, from 2021 to 2022, production remained at a lower figure.

Potato Chips Exports

Exports from Ethiopia

In 2022, after three years of growth, there was significant decline in shipments abroad of potato chips, when their volume decreased by -57.1% to X kg. Overall, exports saw a dramatic downturn. The pace of growth was the most pronounced in 2021 with an increase of 13% against the previous year. Over the period under review, the exports attained the peak figure at X tons in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

In value terms, potato chips exports declined notably to $X in 2022. In general, exports faced a sharp downturn. The most prominent rate of growth was recorded in 2021 with an increase of 48%. The exports peaked at $X in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

Exports by Country

Sudan (X kg) was the main destination for potato chips exports from Ethiopia, accounting for a 90% share of total exports. Moreover, potato chips exports to Sudan exceeded the volume sent to the second major destination, the Netherlands (X kg), more than tenfold.

From 2012 to 2022, the average annual rate of growth in terms of volume to Sudan amounted to -46.4%.

In value terms, the largest markets for potato chips exported from Ethiopia were the Netherlands ($X) and Sudan ($X).

The Netherlands, with a CAGR of 0.0%, recorded the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review.

Export Prices by Country

The average potato chips export price stood at $X per ton in 2022, jumping by 96% against the previous year. In general, the export price recorded a pronounced expansion. As a result, the export price reached the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was the Netherlands ($X per ton), while the average price for exports to Sudan totaled $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Sudan (-1.6%).

Potato Chips Imports

Imports into Ethiopia

In 2022, approx. X tons of potato chips were imported into Ethiopia; picking up by 244% against the previous year. In general, imports, however, saw a perceptible descent. The growth pace was the most rapid in 2020 when imports increased by 247% against the previous year. Over the period under review, imports hit record highs at X tons in 2016; however, from 2017 to 2022, imports failed to regain momentum.

In value terms, potato chips imports skyrocketed to $X in 2022. Overall, imports, however, continue to indicate a perceptible downturn. Imports peaked at $X in 2016; however, from 2017 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, Belgium (X tons) constituted the largest potato chips supplier to Ethiopia, accounting for a 55% share of total imports. Moreover, potato chips imports from Belgium exceeded the figures recorded by the second-largest supplier, Morocco (X kg), fivefold. The United States (X kg) ranked third in terms of total imports with a 9.3% share.

From 2012 to 2022, the average annual growth rate of volume from Belgium amounted to +15.3%. The remaining supplying countries recorded the following average annual rates of imports growth: Morocco (+23.2% per year) and the United States (+3.7% per year).

In value terms, Belgium ($X) constituted the largest supplier of potato chips to Ethiopia, comprising 46% of total imports. The second position in the ranking was held by the United States ($X), with a 22% share of total imports. It was followed by the United Arab Emirates, with a 9.1% share.

From 2012 to 2022, the average annual growth rate of value from Belgium amounted to +25.2%. The remaining supplying countries recorded the following average annual rates of imports growth: the United States (+23.4% per year) and the United Arab Emirates (+17.3% per year).

Import Prices by Country

The average potato chips import price stood at $X per ton in 2022, with an increase of 28% against the previous year. In general, the import price showed a mild increase. The pace of growth appeared the most rapid in 2014 an increase of 34%. As a result, import price attained the peak level of $X per ton. From 2015 to 2022, the average import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United States ($X per ton), while the price for China ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the United States (+19.1%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform