EU: Festive Articles Market 2024

Festive Articles Market Size in the EU

After two years of decline, the EU festive articles market increased by 49% to $X in 2022. The market value increased at an average annual rate of +5.1% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, consumption attained the peak level and is likely to continue growth in the immediate term.

Festive Articles Production in the EU

In value terms, festive articles production skyrocketed to $X in 2022 estimated in export price. The total output value increased at an average annual rate of +1.9% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2020 with an increase of 16% against the previous year. As a result, production attained the peak level of $X. From 2021 to 2022, production growth remained at a somewhat lower figure.

Festive Articles Exports

Exports in the EU

In 2022, the amount of festive or carnival articles exported in the European Union expanded significantly to X tons, with an increase of 7.5% on 2021 figures. Total exports indicated notable growth from 2012 to 2022: its volume increased at an average annual rate of +4.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +31.2% against 2020 indices. The growth pace was the most rapid in 2021 when exports increased by 22% against the previous year. Over the period under review, the exports attained the maximum in 2022 and are expected to retain growth in the immediate term.

In value terms, festive articles exports amounted to $X in 2022. Total exports indicated buoyant growth from 2012 to 2022: its value increased at an average annual rate of +5.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +25.1% against 2020 indices. The pace of growth appeared the most rapid in 2021 with an increase of 23%. Over the period under review, the exports attained the peak figure in 2022 and are likely to see gradual growth in the near future.

Exports by Country

The Netherlands was the largest exporter of festive or carnival articles in the European Union, with the volume of exports finishing at X tons, which was approx. 41% of total exports in 2022. Greece (X tons) ranks second in terms of the total exports with an 11% share, followed by Spain (11%), Germany (9.1%), Poland (5.9%) and Belgium (4.6%). France (X tons) followed a long way behind the leaders.

The Netherlands was also the fastest-growing in terms of the festive or carnival articles exports, with a CAGR of +17.6% from 2012 to 2022. At the same time, Greece (+14.7%), France (+12.3%), Poland (+9.8%) and Spain (+8.4%) displayed positive paces of growth. Germany experienced a relatively flat trend pattern. By contrast, Belgium (-8.9%) illustrated a downward trend over the same period. From 2012 to 2022, the share of the Netherlands, Greece, Spain, Poland and France increased by +28, +6.3, +3, +2.2 and +2.1 percentage points, respectively.

In value terms, the Netherlands ($X), Spain ($X) and Germany ($X) appeared to be the countries with the highest levels of exports in 2022, together accounting for 53% of total exports. Poland, Greece, France and Belgium lagged somewhat behind, together accounting for a further 27%.

Poland, with a CAGR of +16.9%, saw the highest growth rate of the value of exports, among the main exporting countries over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The export price in the European Union stood at $X per ton in 2022, with a decrease of -5.7% against the previous year. In general, the export price, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2013 when the export price increased by 13% against the previous year. Over the period under review, the export prices hit record highs at $X per ton in 2014; however, from 2015 to 2022, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Poland ($X per ton), while Greece ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Poland (+6.4%), while the other leaders experienced more modest paces of growth.

Festive Articles Imports

Imports in the EU

In 2022, after two years of decline, there was significant growth in purchases abroad of festive or carnival articles, when their volume increased by 46% to X tons. Total imports indicated resilient growth from 2012 to 2022: its volume increased at an average annual rate of +6.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, festive articles imports surged to $X in 2022. The total import value increased at an average annual rate of +5.4% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2022, the Netherlands (X tons), distantly followed by Germany (X tons), France (X tons), Spain (X tons), Italy (X tons), Poland (X tons) and Greece (X tons) represented the main importers of festive or carnival articles, together making up 78% of total imports. Belgium (X tons), Hungary (X tons), Denmark (X tons), Portugal (X tons), Sweden (X tons) and Ireland (X tons) followed a long way behind the leaders.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the key importing countries, was attained by Hungary (with a CAGR of +30.9%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Germany ($X), France ($X) and the Netherlands ($X) were the countries with the highest levels of imports in 2022, with a combined 45% share of total imports. Spain, Italy, Poland, Belgium, Denmark, Greece, Ireland, Sweden, Hungary and Portugal lagged somewhat behind, together comprising a further 45%.

Among the main importing countries, Hungary, with a CAGR of +26.6%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in the European Union stood at $X per ton in 2022, reducing by -15.5% against the previous year. Overall, the import price showed a slight curtailment. The growth pace was the most rapid in 2021 when the import price increased by 8.9% against the previous year. As a result, import price reached the peak level of $X per ton, and then fell remarkably in the following year.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Ireland ($X per ton), while the Netherlands ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Ireland (+6.1%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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