EU: Potato Chips Market 2024

Potato Chips Market Size in the EU

The EU potato chips market totaled $X in 2022, increasing by 14% against the previous year. The market value increased at an average annual rate of +1.8% from 2012 to 2022; however, the trend pattern remained relatively stable, with only minor fluctuations being recorded in certain years. As a result, consumption reached the peak level and is likely to continue growth in the immediate term.

Potato Chips Production in the EU

In value terms, potato chips production expanded sharply to $X in 2022 estimated in export price. The total output value increased at an average annual rate of +1.8% from 2012 to 2022; the trend pattern remained consistent, with somewhat noticeable fluctuations being recorded in certain years. As a result, production attained the peak level and is likely to continue growth in the immediate term.

Potato Chips Exports

Exports in the EU

Potato chips exports totaled X tons in 2022, surging by 2% against the previous year's figure. Overall, exports, however, recorded a mild contraction. The pace of growth appeared the most rapid in 2019 with an increase of 2.2%. The volume of export peaked at X tons in 2012; however, from 2013 to 2022, the exports stood at a somewhat lower figure.

In value terms, potato chips exports amounted to $X in 2022. The total export value increased at an average annual rate of +2.1% over the period from 2012 to 2022; the trend pattern remained consistent, with somewhat noticeable fluctuations in certain years. The pace of growth was the most pronounced in 2021 when exports increased by 11% against the previous year. The level of export peaked in 2022 and is likely to see steady growth in the near future.

Exports by Country

The Netherlands represented the major exporter of potato chips in the European Union, with the volume of exports accounting for X tons, which was approx. 41% of total exports in 2022. Belgium (X tons) took a 21% share (based on physical terms) of total exports, which put it in second place, followed by Germany (9.1%), Poland (7.7%) and Spain (6.5%). France (X tons) and Portugal (X tons) took a minor share of total exports.

From 2012 to 2022, the biggest increases were recorded for Spain (with a CAGR of +9.9%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest potato chips supplying countries in the European Union were the Netherlands ($X), Belgium ($X) and Poland ($X), with a combined 55% share of total exports. Spain, Germany, France and Portugal lagged somewhat behind, together accounting for a further 29%.

In terms of the main exporting countries, Spain, with a CAGR of +18.1%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The export price in the European Union stood at $X per ton in 2022, reducing by -1.6% against the previous year. Over the last decade, it increased at an average annual rate of +3.3%. The most prominent rate of growth was recorded in 2013 an increase of 11%. The level of export peaked at $X per ton in 2021, and then dropped slightly in the following year.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Spain ($X per ton), while the Netherlands ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Spain (+7.5%), while the other leaders experienced more modest paces of growth.

Potato Chips Imports

Imports in the EU

In 2022, purchases abroad of potato chips was finally on the rise to reach X tons after two years of decline. Overall, imports, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2016 when imports increased by 7.9%. Over the period under review, imports attained the maximum at X tons in 2017; however, from 2018 to 2022, imports remained at a lower figure.

In value terms, potato chips imports stood at $X in 2022. The total import value increased at an average annual rate of +2.7% over the period from 2012 to 2022; the trend pattern remained consistent, with only minor fluctuations throughout the analyzed period. The most prominent rate of growth was recorded in 2013 when imports increased by 8.8%. Over the period under review, imports attained the maximum in 2022 and are likely to see gradual growth in years to come.

Imports by Country

In 2022, Germany (X tons) and France (X tons) were the key importers of potato chips in the European Union, together finishing at near 45% of total imports. Belgium (X tons) took the next position in the ranking, followed by the Netherlands (X tons) and Italy (X tons). All these countries together took approx. 19% share of total imports. Spain (X tons), Denmark (X tons), Sweden (X tons), Austria (X tons), the Czech Republic (X tons), Hungary (X tons), Ireland (X tons) and Poland (X tons) followed a long way behind the leaders.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main importing countries, was attained by the Czech Republic (with a CAGR of +10.8%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest potato chips importing markets in the European Union were France ($X), Germany ($X) and the Netherlands ($X), together comprising 43% of total imports. Italy, Belgium, Denmark, Spain, Sweden, Ireland, Austria, Hungary, the Czech Republic and Poland lagged somewhat behind, together comprising a further 39%.

In terms of the main importing countries, the Czech Republic, with a CAGR of +12.6%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the import price in the European Union amounted to $X per ton, declining by -2% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +2.8%. The most prominent rate of growth was recorded in 2013 when the import price increased by 16% against the previous year. Over the period under review, import prices hit record highs at $X per ton in 2021, and then fell modestly in the following year.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Ireland ($X per ton), while Germany ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Netherlands (+7.5%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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