EU: T-Shirt Market 2025

T-Shirt Market Size in the EU

For the third consecutive year, the EU t-shirt market recorded growth in sales value, which increased by 13% to $X in 2022. The market value increased at an average annual rate of +2.9% from 2012 to 2022; however, the trend pattern remained consistent, with only minor fluctuations being recorded in certain years. Over the period under review, the market hit record highs in 2022 and is expected to retain growth in years to come.

T-Shirt Production in the EU

In value terms, t-shirt production reduced remarkably to $X in 2022 estimated in export price. In general, production saw strong growth. The pace of growth appeared the most rapid in 2021 when the production volume increased by 220% against the previous year. As a result, production attained the peak level of $X, and then plummeted in the following year.

T-Shirt Exports

Exports in the EU

In 2022, the amount of t-shirts exported in the European Union surged to X units, rising by 153% on 2021 figures. Over the period under review, exports showed significant growth. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, t-shirt exports expanded notably to $X in 2022. The total export value increased at an average annual rate of +3.5% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2013 with an increase of 16% against the previous year. The level of export peaked in 2022 and is likely to see gradual growth in years to come.

Exports by Country

In 2022, Spain (X units) was the main exporter of t-shirts, creating 57% of total exports. It was distantly followed by the Netherlands (X units), Germany (X units) and Belgium (X units), together committing a 27% share of total exports. The following exporters - Poland (X units), Portugal (X units), Slovakia (X units) and the Czech Republic (X units) - together made up 9.2% of total exports.

Spain was also the fastest-growing in terms of the t-shirts exports, with a CAGR of +44.2% from 2012 to 2022. At the same time, the Netherlands (+30.6%), Poland (+26.3%), the Czech Republic (+23.2%), Slovakia (+18.9%), Germany (+16.2%), Belgium (+10.1%) and Portugal (+8.9%) displayed positive paces of growth. From 2012 to 2022, the share of Spain and the Netherlands increased by +43 and +4.8 percentage points, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Germany ($X), the Netherlands ($X) and Spain ($X) constituted the countries with the highest levels of exports in 2022, with a combined 48% share of total exports. Belgium, Poland, Portugal, the Czech Republic and Slovakia lagged somewhat behind, together accounting for a further 33%.

Poland, with a CAGR of +15.0%, saw the highest growth rate of the value of exports, in terms of the main exporting countries over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the export price in the European Union amounted to $X per unit, falling by -58.1% against the previous year. Overall, the export price faced a abrupt contraction. The growth pace was the most rapid in 2018 an increase of 7.5%. Over the period under review, the export prices hit record highs at $X per unit in 2013; however, from 2014 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Portugal ($X per unit), while Spain ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Portugal (-6.4%), while the other leaders experienced a decline in the export price figures.

T-Shirt Imports

Imports in the EU

In 2022, purchases abroad of t-shirts increased by 23% to X units, rising for the second consecutive year after two years of decline. Over the period under review, imports showed a prominent expansion. The pace of growth was the most pronounced in 2021 with an increase of 57%. Over the period under review, imports hit record highs in 2022 and are likely to continue growth in the immediate term.

In value terms, t-shirt imports skyrocketed to $X in 2022. In general, imports recorded a relatively flat trend pattern. The level of import peaked at $X in 2014; however, from 2015 to 2022, imports stood at a somewhat lower figure.

Imports by Country

Germany (X units) and Spain (X units) were the main importers of t-shirts in 2022, amounting to near 35% and 26% of total imports, respectively. Italy (X units) ranks next in terms of the total imports with a 15% share, followed by Belgium (11%). The following importers - the Netherlands (X units) and France (X units) - together made up 6.7% of total imports.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the leading importing countries, was attained by Spain (with a CAGR of +17.6%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Germany ($X) constitutes the largest market for imported t-shirts in the European Union, comprising 32% of total imports. The second position in the ranking was held by Spain ($X), with a 15% share of total imports. It was followed by Italy, with a 13% share.

From 2012 to 2022, the average annual rate of growth in terms of value in Germany stood at +2.5%. In the other countries, the average annual rates were as follows: Spain (+4.0% per year) and Italy (+4.2% per year).

Import Prices by Country

The import price in the European Union stood at $X per unit in 2022, reducing by -3.5% against the previous year. Overall, the import price recorded a abrupt contraction. The pace of growth appeared the most rapid in 2020 when the import price increased by 5.1% against the previous year. Over the period under review, import prices reached the maximum at $X per unit in 2012; however, from 2013 to 2022, import prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was France ($X per unit), while Spain ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by France (-0.8%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform

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