Europe: Twig Broom Market 2024

Twig Broom Market Size in Europe

In 2021, the Europe twig broom market increased by 28% to $X, rising for the fourth consecutive year after four years of decline. The total consumption indicated a measured increase from 2012 to 2021: its value increased at an average annual rate of +4.2% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption increased by +96.8% against 2017 indices. As a result, consumption reached the peak level and is likely to continue growth in the immediate term.

Twig Broom Production in Europe

In value terms, twig broom production rose to $X in 2021 estimated in export price. In general, production, however, saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2019 when the production volume increased by 36%. Over the period under review, production attained the maximum level in 2021 and is expected to retain growth in the near future.

Twig Broom Exports

Exports in Europe

In 2021, shipments abroad of brooms and brushes of twigs increased by 54% to X units, rising for the third consecutive year after three years of decline. Total exports indicated a measured increase from 2012 to 2021: its volume increased at an average annual rate of +2.5% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +115.2% against 2018 indices. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

In value terms, twig broom exports soared to $X in 2021. The total export value increased at an average annual rate of +2.6% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

Exports by Country

In 2021, Serbia (X units), Italy (X units), the Netherlands (X units) and Belgium (X units) represented the major exporter of brooms and brushes of twigs in Europe, creating 52% of total export. Moldova (X units) ranks next in terms of the total exports with a 5.8% share, followed by Sweden (5.7%), Poland (4.9%), Germany (4.8%) and Denmark (4.5%). The following exporters - Portugal (X units), Romania (X units), France (X units) and Russia (X units) - together made up 11% of total exports.

From 2012 to 2021, the most notable rate of growth in terms of shipments, amongst the main exporting countries, was attained by Sweden (with a CAGR of +53.7%), while the other leaders experienced more modest paces of growth.

In value terms, Serbia ($X) remains the largest twig broom supplier in Europe, comprising 31% of total exports. The second position in the ranking was held by Sweden ($X), with an 11% share of total exports. It was followed by Belgium, with a 10% share.

In Serbia, twig broom exports increased at an average annual rate of +6.1% over the period from 2012-2021. The remaining exporting countries recorded the following average annual rates of exports growth: Sweden (+40.9% per year) and Belgium (+21.8% per year).

Export Prices by Country

The export price in Europe stood at $X per unit in 2021, reducing by -16.4% against the previous year. Overall, the export price, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 an increase of 22% against the previous year. As a result, the export price reached the peak level of $X per unit. From 2019 to 2021, the export prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Serbia ($X per unit), while Moldova ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Serbia (+4.9%), while the other leaders experienced a decline in the export price figures.

Twig Broom Imports

Imports in Europe

In 2021, overseas purchases of brooms and brushes of twigs increased by 93% to X units, rising for the fourth consecutive year after four years of decline. Over the period under review, imports enjoyed a prominent expansion. As a result, imports reached the peak and are likely to continue growth in the immediate term.

In value terms, twig broom imports skyrocketed to $X in 2021. The total import value increased at an average annual rate of +2.7% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, imports reached the peak and are likely to continue growth in the immediate term.

Imports by Country

The countries with the highest levels of twig broom imports in 2021 were the UK (X units), France (X units), Italy (X units), Russia (X units), the Netherlands (X units), Denmark (X units), Germany (X units) and Belgium (X units), together recording 71% of total import. Ireland (X units), Spain (X units), Greece (X units), Switzerland (X units) and Ukraine (X units) followed a long way behind the leaders.

From 2012 to 2021, the biggest increases were recorded for Denmark (with a CAGR of +51.6%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest twig broom importing markets in Europe were the UK ($X), France ($X) and Italy ($X), together accounting for 40% of total imports. Germany, the Netherlands, Belgium, Russia, Switzerland, Ireland, Greece, Spain, Ukraine and Denmark lagged somewhat behind, together comprising a further 41%.

Among the main importing countries, the Netherlands, with a CAGR of +13.8%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the import price in Europe amounted to $X per unit, shrinking by -27.2% against the previous year. Over the period under review, the import price continues to indicate a deep slump. The most prominent rate of growth was recorded in 2014 when the import price increased by 12%. The level of import peaked at $X per unit in 2018; however, from 2019 to 2021, import prices remained at a lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2021, amid the top importers, the country with the highest price was Switzerland ($X per unit), while Denmark (less than $X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Switzerland (+2.6%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform