Germany: Room Deodorants Market 2024

Room Deodorants Market Size in Germany

In 2022, the German room deodorants market decreased by -2.5% to $X for the first time since 2015, thus ending a six-year rising trend. In general, consumption enjoyed resilient growth. Over the period under review, the market attained the peak level at $X in 2021, and then declined modestly in the following year.

Room Deodorants Production in Germany

In value terms, room deodorants production reduced to $X in 2022 estimated in export price. Over the period under review, the total production indicated a buoyant increase from 2012 to 2022: its value increased at an average annual rate of +7.3% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by -10.0% against 2020 indices. The most prominent rate of growth was recorded in 2013 when the production volume increased by 80% against the previous year. Over the period under review, production attained the peak level at $X in 2020; however, from 2021 to 2022, production remained at a lower figure.

Room Deodorants Exports

Exports from Germany

In 2022, shipments abroad of preparations for perfuming or deodorising rooms decreased by -1.4% to X tons, falling for the third year in a row after two years of growth. In general, exports continue to indicate a pronounced reduction. The most prominent rate of growth was recorded in 2013 when exports increased by 18%. The exports peaked at X tons in 2014; however, from 2015 to 2022, the exports failed to regain momentum.

In value terms, room deodorants exports contracted to $X in 2022. The total export value increased at an average annual rate of +2.6% over the period from 2012 to 2022; however, the trend pattern remained relatively stable, with only minor fluctuations throughout the analyzed period. The most prominent rate of growth was recorded in 2013 when exports increased by 25% against the previous year. The exports peaked at $X in 2021, and then contracted in the following year.

Exports by Country

Austria (X tons), the Netherlands (X tons) and Switzerland (X tons) were the main destinations of room deodorants exports from Germany, together accounting for 51% of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by the Netherlands (with a CAGR of +16.7%), while the other leaders experienced more modest paces of growth.

In value terms, the largest markets for room deodorants exported from Germany were Switzerland ($X), Austria ($X) and the Netherlands ($X), together comprising 49% of total exports.

Among the main countries of destination, the Netherlands, with a CAGR of +13.6%, saw the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average room deodorants export price amounted to $X per ton, which is down by -5.7% against the previous year. Over the period under review, export price indicated a strong expansion from 2012 to 2022: its price increased at an average annual rate of +5.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, room deodorants export price increased by +92.9% against 2015 indices. The growth pace was the most rapid in 2016 an increase of 22% against the previous year. The export price peaked at $X per ton in 2021, and then fell in the following year.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Russia ($X per ton), while the average price for exports to Hungary ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Russia (+21.2%), while the prices for the other major destinations experienced more modest paces of growth.

Room Deodorants Imports

Imports into Germany

Room deodorants imports into Germany expanded slightly to X tons in 2022, surging by 3.3% against 2021. The total import volume increased at an average annual rate of +3.9% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2014 with an increase of 15%. Over the period under review, imports reached the peak figure in 2022 and are likely to continue growth in the immediate term.

In value terms, room deodorants imports dropped modestly to $X in 2022. Over the period under review, total imports indicated a strong expansion from 2012 to 2022: its value increased at an average annual rate of +5.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +84.6% against 2015 indices. The most prominent rate of growth was recorded in 2021 when imports increased by 21%. As a result, imports reached the peak of $X, and then fell slightly in the following year.

Imports by Country

Poland (X tons), the Netherlands (X tons) and Italy (X tons) were the main suppliers of room deodorants imports to Germany, together comprising 58% of total imports. The UK, China, France, Turkey, Austria and the Czech Republic lagged somewhat behind, together accounting for a further 31%.

From 2012 to 2022, the biggest increases were recorded for the UK (with a CAGR of +30.6%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the Netherlands ($X), Poland ($X) and Italy ($X) were the largest room deodorants suppliers to Germany, together accounting for 46% of total imports. The UK, China, France, Turkey, Austria and the Czech Republic lagged somewhat behind, together comprising a further 30%.

In terms of the main suppliers, the UK, with a CAGR of +29.7%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average room deodorants import price amounted to $X per ton, which is down by -7.6% against the previous year. Overall, import price indicated a slight increase from 2012 to 2022: its price increased at an average annual rate of +1.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, room deodorants import price increased by +3.7% against 2018 indices. The growth pace was the most rapid in 2018 an increase of 25% against the previous year. Over the period under review, average import prices reached the peak figure at $X per ton in 2021, and then dropped in the following year.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the Czech Republic ($X per ton), while the price for Turkey ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Czech Republic (+13.0%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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