Ghana: Matches Market 2024

Matches Market Size in Ghana

In 2021, after two years of growth, there was decline in the Ghanian matches market, when its value decreased by -1.7% to $X. The market value increased at an average annual rate of +3.4% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Matches consumption peaked at $X in 2020, and then fell slightly in the following year.

Matches Exports

Exports from Ghana

In 2021, shipments abroad of matches increased by 3.3% to X tons, rising for the fourth consecutive year after three years of decline. Overall, exports, however, saw a abrupt shrinkage. The pace of growth was the most pronounced in 2014 when exports increased by 534%. As a result, the exports attained the peak of X tons. From 2015 to 2021, the growth of the exports remained at a somewhat lower figure.

In value terms, matches exports soared to $X in 2021. Over the period under review, exports, however, recorded a noticeable descent. The growth pace was the most rapid in 2014 when exports increased by 518%. As a result, the exports reached the peak of $X. From 2015 to 2021, the growth of the exports remained at a lower figure.

Exports by Country

Togo (X tons), Cote d'Ivoire (X tons) and Mali (X tons) were the main destinations of matches exports from Ghana, together accounting for 94% of total exports.

From 2012 to 2021, the biggest increases were recorded for Cote d'Ivoire (with a CAGR of +55.4%), while shipments for the other leaders experienced mixed trend patterns.

In value terms, Cote d'Ivoire ($X) remains the key foreign market for matches exports from Ghana, comprising 84% of total exports. The second position in the ranking was held by Togo ($X), with a 12% share of total exports. It was followed by Niger, with a 2% share.

From 2012 to 2021, the average annual growth rate of value to Cote d'Ivoire stood at +72.4%. Exports to the other major destinations recorded the following average annual rates of exports growth: Togo (-19.0% per year) and Niger (+27.2% per year).

Export Prices by Country

In 2021, the average matches export price amounted to $X per ton, increasing by 47% against the previous year. In general, the export price recorded a tangible expansion. The most prominent rate of growth was recorded in 2020 an increase of 104%. Over the period under review, the average export prices reached the maximum in 2021 and is expected to retain growth in years to come.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Cote d'Ivoire ($X per ton), while the average price for exports to Burkina Faso ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Cote d'Ivoire (+11.0%), while the prices for the other major destinations experienced a decline.

Matches Imports

Imports into Ghana

In 2021, after two years of growth, there was decline in overseas purchases of matches, when their volume decreased by -2.4% to X tons. In general, total imports indicated a pronounced increase from 2012 to 2021: its volume increased at an average annual rate of +3.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports increased by +58.8% against 2016 indices. The most prominent rate of growth was recorded in 2019 with an increase of 40% against the previous year. Imports peaked at X tons in 2020, and then contracted slightly in the following year.

In value terms, matches imports shrank slightly to $X in 2021. The total import value increased at an average annual rate of +2.8% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2017 with an increase of 23%. Imports peaked at $X in 2020, and then contracted modestly in the following year.

Imports by Country

In 2021, India (X tons) constituted the largest matches supplier to Ghana, accounting for a 56% share of total imports. Moreover, matches imports from India exceeded the figures recorded by the second-largest supplier, Indonesia (X tons), sixfold. China (X tons) ranked third in terms of total imports with a 9.6% share.

From 2012 to 2021, the average annual rate of growth in terms of volume from India stood at +15.5%. The remaining supplying countries recorded the following average annual rates of imports growth: Indonesia (-12.6% per year) and China (+32.2% per year).

In value terms, India ($X) constituted the largest supplier of matches to Ghana, comprising 53% of total imports. The second position in the ranking was held by Indonesia ($X), with a 12% share of total imports. It was followed by China, with a 7.5% share.

From 2012 to 2021, the average annual rate of growth in terms of value from India totaled +12.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Indonesia (-13.0% per year) and China (+29.4% per year).

Import Prices by Country

In 2021, the average matches import price amounted to $X per ton, remaining stable against the previous year. Over the period under review, the import price, however, recorded a slight setback. The pace of growth appeared the most rapid in 2014 an increase of 9%. The import price peaked at $X per ton in 2015; however, from 2016 to 2021, import prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was Pakistan ($X per ton), while the price for Belgium ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Sweden (+9.2%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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