Greece: Market for Preparations For Permanent Waving Or Straightening Of Hair 2024

Market Size for Preparations For Permanent Waving Or Straightening Of Hair in Greece

The Greek market for preparations for permanent waving or straightening of hair was finally on the rise to reach $X in 2021, after four years of decline. Overall, consumption, however, showed a noticeable slump. Over the period under review, the market attained the maximum level at $X in 2016; however, from 2017 to 2021, consumption failed to regain momentum.

Production of Preparations For Permanent Waving Or Straightening Of Hair in Greece

In value terms, hair waving or straightening preparations production fell to $X in 2021 estimated in export price. In general, production showed a pronounced increase. The growth pace was the most rapid in 2014 when the production volume increased by 94% against the previous year. Hair waving or straightening preparations production peaked at $X in 2015; however, from 2016 to 2021, production stood at a somewhat lower figure.

Exports of Preparations For Permanent Waving Or Straightening Of Hair

Exports from Greece

In 2021, overseas shipments of preparations for permanent waving or straightening of hair increased by 85% to X tons, rising for the second year in a row after two years of decline. Over the period under review, exports recorded significant growth. The pace of growth appeared the most rapid in 2016 when exports increased by 648% against the previous year. The exports peaked at X tons in 2017; however, from 2018 to 2021, the exports failed to regain momentum.

In value terms, hair waving or straightening preparations exports soared to $X in 2021. Overall, exports recorded a resilient increase. The most prominent rate of growth was recorded in 2016 when exports increased by 190%. The exports peaked in 2021 and are likely to see steady growth in years to come.

Exports by Country

Bulgaria (X tons) was the main destination for hair waving or straightening preparations exports from Greece, accounting for a 80% share of total exports. Moreover, hair waving or straightening preparations exports to Bulgaria exceeded the volume sent to the second major destination, Germany (X tons), tenfold. Cyprus (X tons) ranked third in terms of total exports with a 4.5% share.

From 2012 to 2021, the average annual growth rate of volume to Bulgaria stood at +197.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Germany (+160.3% per year) and Cyprus (-7.5% per year).

In value terms, Bulgaria ($X) emerged as the key foreign market for preparations for permanent waving or straightening of hair exports from Greece, comprising 56% of total exports. The second position in the ranking was held by Cyprus ($X), with a 9.7% share of total exports. It was followed by Germany, with a 7.6% share.

From 2012 to 2021, the average annual growth rate of value to Bulgaria totaled +178.2%. Exports to the other major destinations recorded the following average annual rates of exports growth: Cyprus (-8.6% per year) and Germany (+172.9% per year).

Export Prices by Country

In 2021, the average export price for preparations for permanent waving or straightening of hair amounted to $X per ton, increasing by 2% against the previous year. In general, the export price, however, recorded a abrupt shrinkage. The most prominent rate of growth was recorded in 2018 when the average export price increased by 80% against the previous year. Over the period under review, the average export prices reached the peak figure at $X per ton in 2013; however, from 2014 to 2021, the export prices remained at a lower figure.

Prices varied noticeably country of destination: the country with the highest price was Cyprus ($X per ton), while the average price for exports to Bulgaria ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Romania (+24.4%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Preparations For Permanent Waving Or Straightening Of Hair

Imports into Greece

Hair waving or straightening preparations imports into Greece skyrocketed to X tons in 2021, with an increase of 71% against 2020 figures. Overall, imports, however, showed a perceptible curtailment. Imports peaked at X tons in 2014; however, from 2015 to 2021, imports failed to regain momentum.

In value terms, hair waving or straightening preparations imports skyrocketed to $X in 2021. Over the period under review, imports continue to indicate a tangible expansion. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

Italy (X tons), the Netherlands (X tons) and Bulgaria (X tons) were the main suppliers of hair waving or straightening preparations imports to Greece, with a combined 64% share of total imports. Peru, Spain, Turkey, Ireland, Croatia, Germany, Poland, France and Belgium lagged somewhat behind, together comprising a further 34%.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Ireland (with a CAGR of +6,204.3%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the Netherlands ($X) constituted the largest supplier of preparations for permanent waving or straightening of hair to Greece, comprising 36% of total imports. The second position in the ranking was held by Italy ($X), with a 17% share of total imports. It was followed by Bulgaria, with an 11% share.

From 2012 to 2021, the average annual rate of growth in terms of value from the Netherlands stood at +11.7%. The remaining supplying countries recorded the following average annual rates of imports growth: Italy (+10.2% per year) and Bulgaria (+13.4% per year).

Import Prices by Country

In 2021, the average import price for preparations for permanent waving or straightening of hair amounted to $X per ton, growing by 47% against the previous year. Over the period under review, the import price continues to indicate a strong increase. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2021, the country with the highest price was France ($X per ton), while the price for Turkey ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Ireland (+29.4%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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