Hungary: Electric Hair Dryer Market 2025

Electric Hair Dryer Market Size in Hungary

The Hungarian electric hair dryer market skyrocketed to $X in 2021, growing by 16% against the previous year. Overall, consumption enjoyed buoyant growth. As a result, consumption attained the peak level of $X. From 2020 to 2021, the growth of the market remained at a somewhat lower figure.

Electric Hair Dryer Production in Hungary

In value terms, electric hair dryer production totaled $X in 2021 estimated in export price. Overall, production recorded a mild contraction. The pace of growth was the most pronounced in 2016 with an increase of 18%. Electric hair dryer production peaked at $X in 2018; however, from 2019 to 2021, production remained at a lower figure.

Electric Hair Dryer Exports

Exports from Hungary

In 2021, electric hair dryer exports from Hungary declined modestly to X units, approximately mirroring 2020. The total export volume increased at an average annual rate of +2.5% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2020 when exports increased by 26%. As a result, the exports reached the peak of X units, and then fell modestly in the following year.

In value terms, electric hair dryer exports skyrocketed to $X in 2021. In general, exports, however, saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 with an increase of 23% against the previous year. Over the period under review, the exports reached the peak figure at $X in 2018; however, from 2019 to 2021, the exports remained at a lower figure.

Exports by Country

Poland (X units), Romania (X units) and France (X units) were the main destinations of electric hair dryer exports from Hungary, together comprising 49% of total exports.

From 2012 to 2021, the biggest increases were recorded for France (with a CAGR of +102.0%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for electric hair dryer exported from Hungary were Poland ($X), the UK ($X) and France ($X), with a combined 58% share of total exports.

France, with a CAGR of +118.6%, saw the highest rates of growth with regard to the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average electric hair dryer export price stood at $X per unit in 2021, jumping by 21% against the previous year. In general, the export price, however, recorded a perceptible decrease. Over the period under review, the average export prices attained the maximum at $X per unit in 2016; however, from 2017 to 2021, the export prices failed to regain momentum.

Prices varied noticeably country of destination: the country with the highest price was the UK ($X per unit), while the average price for exports to Greece ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to France (+8.2%), while the prices for the other major destinations experienced more modest paces of growth.

Electric Hair Dryer Imports

Imports into Hungary

In 2021, approx. X units of electric hair dryers were imported into Hungary; increasing by 5.1% on 2020. The total import volume increased at an average annual rate of +2.0% from 2012 to 2021; the trend pattern remained relatively stable, with somewhat noticeable fluctuations being observed in certain years. The most prominent rate of growth was recorded in 2019 with an increase of 16%. As a result, imports attained the peak of X units; afterwards, it flattened through to 2021.

In value terms, electric hair dryer imports surged to $X in 2021. The total import value increased at an average annual rate of +1.1% over the period from 2012 to 2021; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2016 with an increase of 23% against the previous year. Over the period under review, imports attained the peak figure at $X in 2018; however, from 2019 to 2021, imports stood at a somewhat lower figure.

Imports by Country

In 2021, China (X units) constituted the largest supplier of electric hair dryer to Hungary, with a 60% share of total imports. Moreover, electric hair dryer imports from China exceeded the figures recorded by the second-largest supplier, Germany (X units), twofold. The third position in this ranking was taken by Slovakia (X units), with a 4.5% share.

From 2012 to 2021, the average annual growth rate of volume from China stood at +3.3%. The remaining supplying countries recorded the following average annual rates of imports growth: Germany (+19.3% per year) and Slovakia (+1.9% per year).

In value terms, the largest electric hair dryer suppliers to Hungary were China ($X), Germany ($X) and Slovakia ($X), with a combined 90% share of total imports. The Czech Republic, France, Poland and Hong Kong SAR lagged somewhat behind, together comprising a further 6.7%.

The Czech Republic, with a CAGR of +30.1%, recorded the highest growth rate of the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the average electric hair dryer import price amounted to $X per unit, increasing by 14% against the previous year. In general, the import price, however, showed a relatively flat trend pattern. The import price peaked at $X per unit in 2018; however, from 2019 to 2021, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, the country with the highest price was Germany ($X per unit), while the price for Hong Kong SAR ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Germany (+2.0%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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