Hungary: Potato Chips Market 2024

Potato Chips Market Size in Hungary

The Hungarian potato chips market totaled $X in 2022, remaining stable against the previous year. In general, consumption, however, recorded strong growth. Potato chips consumption peaked in 2022 and is likely to continue growth in years to come.

Potato Chips Production in Hungary

In value terms, potato chips production reduced sharply to $X in 2022 estimated in export price. Overall, production, however, recorded a resilient increase. The pace of growth was the most pronounced in 2018 when the production volume increased by 119% against the previous year. Potato chips production peaked at $X in 2019; however, from 2020 to 2022, production stood at a somewhat lower figure.

Potato Chips Exports

Exports from Hungary

In 2022, shipments abroad of potato chips increased by 67% to X tons, rising for the eighth consecutive year after two years of decline. Over the period under review, exports continue to indicate strong growth. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, potato chips exports skyrocketed to $X in 2022. Overall, exports showed a strong increase. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Ukraine (X tons) was the main destination for potato chips exports from Hungary, accounting for a 42% share of total exports. Moreover, potato chips exports to Ukraine exceeded the volume sent to the second major destination, Croatia (X tons), twofold. The Czech Republic (X tons) ranked third in terms of total exports with a 9.4% share.

From 2012 to 2022, the average annual growth rate of volume to Ukraine totaled +181.4%. Exports to the other major destinations recorded the following average annual rates of exports growth: Croatia (+36.0% per year) and the Czech Republic (+10.7% per year).

In value terms, Ukraine ($X), Croatia ($X) and Slovenia ($X) were the largest markets for potato chips exported from Hungary worldwide, with a combined 74% share of total exports.

Among the main countries of destination, Ukraine, with a CAGR of +168.2%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average potato chips export price amounted to $X per ton, approximately reflecting the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +2.9%. The pace of growth appeared the most rapid in 2014 an increase of 27% against the previous year. As a result, the export price attained the peak level of $X per ton. From 2015 to 2022, the average export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Slovenia ($X per ton), while the average price for exports to the Czech Republic ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Romania (+4.9%), while the prices for the other major destinations experienced more modest paces of growth.

Potato Chips Imports

Imports into Hungary

For the eleventh year in a row, Hungary recorded growth in purchases abroad of potato chips, which increased by 0.9% to X tons in 2022. In general, imports recorded a strong expansion. The most prominent rate of growth was recorded in 2015 when imports increased by 17% against the previous year. Imports peaked in 2022 and are likely to see steady growth in years to come.

In value terms, potato chips imports stood at $X in 2022. Over the period under review, imports recorded a resilient expansion. The most prominent rate of growth was recorded in 2014 when imports increased by 17%. Imports peaked in 2022 and are likely to continue growth in years to come.

Imports by Country

Poland (X tons), the Czech Republic (X tons) and Germany (X tons) were the main suppliers of potato chips imports to Hungary, together accounting for 77% of total imports. Croatia, Belgium, Austria and Romania lagged somewhat behind, together accounting for a further 19%.

From 2012 to 2022, the biggest increases were recorded for Belgium (with a CAGR of +96.6%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Poland ($X), the Czech Republic ($X) and Germany ($X) appeared to be the largest potato chips suppliers to Hungary, together comprising 76% of total imports. Croatia, Romania, Austria and Belgium lagged somewhat behind, together accounting for a further 21%.

Belgium, with a CAGR of +68.7%, saw the highest growth rate of the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average potato chips import price stood at $X per ton in 2022, approximately mirroring the previous year. Overall, the import price, however, continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2018 an increase of 7% against the previous year. The import price peaked at $X per ton in 2014; however, from 2015 to 2022, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Romania ($X per ton), while the price for Belgium ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Romania (+7.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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