Indonesia: Sugary Soft Drink Market 2024

Sugary Soft Drink Market Size in Indonesia

The Indonesian sugary soft drink market dropped to $X in 2022, waning by -1.6% against the previous year. The market value increased at an average annual rate of +2.2% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. Sugary soft drink consumption peaked at $X in 2019; however, from 2020 to 2022, consumption stood at a somewhat lower figure.

Sugary Soft Drink Production in Indonesia

In value terms, sugary soft drink production fell slightly to $X in 2022 estimated in export price. The total output value increased at an average annual rate of +2.2% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2018 when the production volume increased by 25%. Over the period under review, production reached the peak level at $X in 2019; however, from 2020 to 2022, production failed to regain momentum.

Sugary Soft Drink Exports

Exports from Indonesia

Sugary soft drink exports from Indonesia dropped rapidly to X litres in 2022, declining by -18% against 2021 figures. In general, exports recorded a mild downturn. The most prominent rate of growth was recorded in 2016 with an increase of 74%. The exports peaked at X litres in 2017; however, from 2018 to 2022, the exports failed to regain momentum.

In value terms, sugary soft drink exports rose modestly to $X in 2022. Overall, exports, however, recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2016 with an increase of 49%. Over the period under review, the exports hit record highs at $X in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

Exports by Country

Myanmar (X litres), Timor-Leste (X litres) and China (X litres) were the main destinations of sugary soft drink exports from Indonesia, together comprising 66% of total exports.

From 2012 to 2022, the biggest increases were recorded for Myanmar (with a CAGR of +58.3%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for sugary soft drink exported from Indonesia were Myanmar ($X), Timor-Leste ($X) and China ($X), together accounting for 62% of total exports.

Myanmar, with a CAGR of +62.4%, recorded the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average sugary soft drink export price stood at $X per litre in 2022, growing by 28% against the previous year. Over the last decade, it increased at an average annual rate of +2.0%. As a result, the export price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Oman ($X per litre), while the average price for exports to Malaysia ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Timor-Leste (+7.0%), while the prices for the other major destinations experienced more modest paces of growth.

Sugary Soft Drink Imports

Imports into Indonesia

In 2022, overseas purchases of sugary soft drinks increased by 8.4% to X litres, rising for the second year in a row after two years of decline. Overall, imports enjoyed a resilient increase. The pace of growth appeared the most rapid in 2014 with an increase of 122%. Over the period under review, imports attained the peak figure at X litres in 2018; however, from 2019 to 2022, imports stood at a somewhat lower figure.

In value terms, sugary soft drink imports soared to $X in 2022. Over the period under review, imports saw a resilient increase. The most prominent rate of growth was recorded in 2017 with an increase of 58%. Imports peaked in 2022 and are likely to continue growth in the immediate term.

Imports by Country

Thailand (X litres), Malaysia (X litres) and South Korea (X litres) were the main suppliers of sugary soft drink imports to Indonesia, together accounting for 92% of total imports. Austria and Singapore lagged somewhat behind, together accounting for a further 2%.

From 2012 to 2022, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Austria (with a CAGR of +54.2%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest sugary soft drink suppliers to Indonesia were Thailand ($X), Malaysia ($X) and South Korea ($X), with a combined 76% share of total imports. Austria and Singapore lagged somewhat behind, together accounting for a further 7.3%.

In terms of the main suppliers, Austria, with a CAGR of +59.4%, saw the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average sugary soft drink import price amounted to $X per litre, jumping by 32% against the previous year. In general, import price indicated slight growth from 2012 to 2022: its price increased at an average annual rate of +1.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2013 an increase of 50% against the previous year. As a result, import price attained the peak level of $X per litre. From 2014 to 2022, the average import prices remained at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Austria ($X per litre), while the price for Malaysia ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Singapore (+4.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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