Iran: Sugary Soft Drink Market 2024

Sugary Soft Drink Market Size in Iran

The Iranian sugary soft drink market rose modestly to $X in 2022, picking up by 3.3% against the previous year. Overall, consumption, however, saw a noticeable curtailment. Sugary soft drink consumption peaked at $X in 2013; however, from 2014 to 2022, consumption failed to regain momentum.

Sugary Soft Drink Production in Iran

In value terms, sugary soft drink production expanded slightly to $X in 2022 estimated in export price. In general, production, however, continues to indicate a pronounced reduction. The growth pace was the most rapid in 2020 when the production volume increased by 19% against the previous year. Over the period under review, production attained the maximum level at $X in 2013; however, from 2014 to 2022, production failed to regain momentum.

Sugary Soft Drink Exports

Exports from Iran

In 2022, the amount of sugary soft drinks exported from Iran amounted to X litres, surging by 14% on 2021. In general, exports showed a significant expansion. The pace of growth was the most pronounced in 2014 when exports increased by 379% against the previous year. Over the period under review, the exports reached the peak figure at X litres in 2015; however, from 2016 to 2022, the exports failed to regain momentum.

In value terms, sugary soft drink exports skyrocketed to $X in 2022. Overall, exports continue to indicate a resilient expansion. The pace of growth appeared the most rapid in 2015 when exports increased by 587%. As a result, the exports reached the peak of $X. From 2016 to 2022, the growth of the exports remained at a lower figure.

Exports by Country

Kazakhstan (X litres) was the main destination for sugary soft drink exports from Iran, with a 44% share of total exports. Moreover, sugary soft drink exports to Kazakhstan exceeded the volume sent to the second major destination, Canada (X litres), eightfold. The third position in this ranking was taken by Romania (X litres), with a 5.1% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Kazakhstan amounted to +62.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Canada (-1.9% per year) and Romania (+107.6% per year).

In value terms, Kazakhstan ($X) emerged as the key foreign market for sugary soft drinks exports from Iran, comprising 29% of total exports. The second position in the ranking was held by Romania ($X), with a 9.1% share of total exports. It was followed by Canada, with a 5.8% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Kazakhstan stood at +50.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: Romania (+127.0% per year) and Canada (+0.1% per year).

Export Prices by Country

The average sugary soft drink export price stood at $X per litre in 2022, picking up by 4.5% against the previous year. Overall, the export price, however, saw a mild setback. The pace of growth was the most pronounced in 2015 when the average export price increased by 69% against the previous year. The export price peaked at $X per litre in 2013; however, from 2014 to 2022, the export prices failed to regain momentum.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Romania ($X per litre), while the average price for exports to Kazakhstan ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Romania (+9.4%), while the prices for the other major destinations experienced more modest paces of growth.

Sugary Soft Drink Imports

Imports into Iran

In 2022, approx. X litres of sugary soft drinks were imported into Iran; declining by -26.1% compared with 2021. Overall, total imports indicated a slight increase from 2012 to 2022: its volume increased at an average annual rate of +1.1% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +71.8% against 2020 indices. The most prominent rate of growth was recorded in 2021 when imports increased by 133%. Imports peaked at X litres in 2018; however, from 2019 to 2022, imports stood at a somewhat lower figure.

In value terms, sugary soft drink imports declined dramatically to $X in 2022. Over the period under review, imports showed a perceptible setback. The most prominent rate of growth was recorded in 2021 with an increase of 171%. Imports peaked at $X in 2018; however, from 2019 to 2022, imports failed to regain momentum.

Imports by Country

In 2022, Turkey (X litres) was the main supplier of sugary soft drink to Iran, with a approx. 93% share of total imports.

From 2012 to 2022, the average annual growth rate of volume from Turkey stood at +72.3%.

In value terms, Turkey ($X) constituted the largest supplier of sugary soft drinks to Iran.

From 2012 to 2022, the average annual rate of growth in terms of value from Turkey totaled +81.7%.

Import Prices by Country

In 2022, the average sugary soft drink import price amounted to $X per litre, dropping by -7.3% against the previous year. In general, the import price recorded a perceptible downturn. The most prominent rate of growth was recorded in 2015 when the average import price increased by 32% against the previous year. As a result, import price reached the peak level of $X per litre. From 2016 to 2022, the average import prices remained at a somewhat lower figure.

As there is only one major supplying country, the average price level is determined by prices for Turkey.

From 2012 to 2022, the rate of growth in terms of prices for Turkey amounted to +5.4% per year.

Source: IndexBox Platform

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