Italy: Market for Crispbread, Rusks and Toasted Bread 2025

Market Size for Crispbread, Rusks and Toasted Bread in Italy

The Italian market for crispbread, rusks and toasted bread expanded notably to $X in 2022, rising by 12% against the previous year. The market value increased at an average annual rate of +2.8% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Crispbread, rusk and toasted bread consumption peaked in 2022 and is likely to continue growth in years to come.

Production of Crispbread, Rusks and Toasted Bread in Italy

In value terms, crispbread, rusk and toasted bread production expanded significantly to $X in 2022 estimated in export price. The total output value increased at an average annual rate of +2.7% from 2012 to 2022; however, the trend pattern remained consistent, with somewhat noticeable fluctuations throughout the analyzed period. The most prominent rate of growth was recorded in 2019 when the production volume increased by 15%. Over the period under review, production attained the maximum level in 2022 and is expected to retain growth in years to come.

Exports of Crispbread, Rusks and Toasted Bread

Exports from Italy

Crispbread, rusk and toasted bread exports from Italy shrank slightly to X tons in 2022, standing approx. at the year before. The total export volume increased at an average annual rate of +3.1% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2018 when exports increased by 8.1%. Over the period under review, the exports reached the peak figure at X tons in 2019; however, from 2020 to 2022, the exports remained at a lower figure.

In value terms, crispbread, rusk and toasted bread exports declined slightly to $X in 2022. The total export value increased at an average annual rate of +3.2% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2018 with an increase of 19%. Over the period under review, the exports attained the maximum at $X in 2021, and then declined modestly in the following year.

Exports by Country

France (X tons), the Netherlands (X tons) and Spain (X tons) were the main destinations of crispbread, rusk and toasted bread exports from Italy, together accounting for 40% of total exports. The UK, the United States, Belgium, Romania, Germany, Portugal, Croatia, Japan, Greece and Switzerland lagged somewhat behind, together comprising a further 43%.

From 2012 to 2022, the biggest increases were recorded for Belgium (with a CAGR of +12.3%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, France ($X), Spain ($X) and the Netherlands ($X) constituted the largest markets for crispbread, rusk and toasted bread exported from Italy worldwide, with a combined 39% share of total exports. The United States, the UK, Belgium, Germany, Romania, Switzerland, Portugal, Croatia, Japan and Greece lagged somewhat behind, together accounting for a further 42%.

Romania, with a CAGR of +13.0%, recorded the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for crispbread, rusks and toasted bread amounted to $X per ton, waning by -2.8% against the previous year. In general, the export price, however, saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 when the average export price increased by 9.7% against the previous year. Over the period under review, the average export prices attained the peak figure at $X per ton in 2013; however, from 2014 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices for the major foreign markets. In 2022, amid the top suppliers, the country with the highest price was Spain ($X per ton), while the average price for exports to Romania ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Germany (+4.7%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Crispbread, Rusks and Toasted Bread

Imports into Italy

In 2022, overseas purchases of crispbread, rusks and toasted bread increased by 2.6% to X tons, rising for the third year in a row after two years of decline. The total import volume increased at an average annual rate of +2.8% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2021 with an increase of 24%. Imports peaked in 2022 and are likely to see steady growth in the immediate term.

In value terms, crispbread, rusk and toasted bread imports reached $X in 2022. Over the period under review, total imports indicated a remarkable increase from 2012 to 2022: its value increased at an average annual rate of +6.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +66.9% against 2015 indices. The most prominent rate of growth was recorded in 2021 with an increase of 32%. Imports peaked in 2022 and are expected to retain growth in the immediate term.

Imports by Country

In 2022, Germany (X tons) constituted the largest supplier of crispbread, rusk and toasted bread to Italy, accounting for a 49% share of total imports. Moreover, crispbread, rusk and toasted bread imports from Germany exceeded the figures recorded by the second-largest supplier, France (X tons), twofold. Spain (X tons) ranked third in terms of total imports with a 10% share.

From 2012 to 2022, the average annual growth rate of volume from Germany amounted to +7.9%. The remaining supplying countries recorded the following average annual rates of imports growth: France (+16.8% per year) and Spain (+8.4% per year).

In value terms, Germany ($X) constituted the largest supplier of crispbread, rusks and toasted bread to Italy, comprising 50% of total imports. The second position in the ranking was held by France ($X), with a 15% share of total imports. It was followed by Spain, with a 14% share.

From 2012 to 2022, the average annual rate of growth in terms of value from Germany totaled +9.2%. The remaining supplying countries recorded the following average annual rates of imports growth: France (+10.5% per year) and Spain (+12.7% per year).

Import Prices by Country

The average import price for crispbread, rusks and toasted bread stood at $X per ton in 2022, increasing by 2.9% against the previous year. Over the last decade, it increased at an average annual rate of +3.5%. The most prominent rate of growth was recorded in 2018 an increase of 17% against the previous year. Over the period under review, average import prices attained the maximum in 2022 and is likely to continue growth in the near future.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Belgium ($X per ton), while the price for France ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Belgium (+20.8%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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