Italy: Newspaper Market 2025

Newspaper Market Size in Italy

The Italian newspaper market stood at $X in 2022, surging by 2% against the previous year. In general, consumption continues to indicate a perceptible descent. Newspaper consumption peaked at $X in 2012; however, from 2013 to 2022, consumption failed to regain momentum.

Newspaper Production in Italy

In value terms, newspaper production amounted to $X in 2022 estimated in export price. Over the period under review, production, however, continues to indicate a perceptible slump. The pace of growth was the most pronounced in 2014 with an increase of 37%. As a result, production reached the peak level of $X. From 2015 to 2022, production growth remained at a lower figure.

Newspaper Exports

Exports from Italy

In 2022, shipments abroad of newspapers, journals and periodicals increased by 9.6% to X units, rising for the second consecutive year after four years of decline. Over the period under review, exports, however, saw a abrupt contraction. The pace of growth appeared the most rapid in 2016 with an increase of 15% against the previous year. Over the period under review, the exports reached the peak figure at X units in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

In value terms, newspaper exports surged to $X in 2022. In general, exports, however, showed a noticeable setback. Over the period under review, the exports attained the maximum at $X in 2014; however, from 2015 to 2022, the exports remained at a lower figure.

Exports by Country

France (X units) was the main destination for newspaper exports from Italy, accounting for a 46% share of total exports. Moreover, newspaper exports to France exceeded the volume sent to the second major destination, Austria (X units), fourfold. Spain (X units) ranked third in terms of total exports with a 10% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to France amounted to -11.9%. Exports to the other major destinations recorded the following average annual rates of exports growth: Austria (+12.9% per year) and Spain (+10.6% per year).

In value terms, France ($X), Spain ($X) and Germany ($X) were the largest markets for newspaper exported from Italy worldwide, together accounting for 58% of total exports.

Among the main countries of destination, Spain, with a CAGR of +21.2%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced mixed trend patterns.

Export Prices by Country

The average newspaper export price stood at $X per unit in 2022, increasing by 24% against the previous year. In general, export price indicated a resilient expansion from 2012 to 2022: its price increased at an average annual rate of +7.1% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, newspaper export price increased by +91.5% against 2016 indices. The growth pace was the most rapid in 2018 an increase of 41% against the previous year. The export price peaked in 2022 and is likely to see gradual growth in the immediate term.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Belgium ($X per unit), while the average price for exports to Austria (less than $X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Spain (+9.6%), while the prices for the other major destinations experienced more modest paces of growth.

Newspaper Imports

Imports into Italy

In 2022, imports of newspapers, journals and periodicals into Italy contracted rapidly to X units, reducing by -24.1% on the year before. Overall, imports continue to indicate a abrupt shrinkage. The most prominent rate of growth was recorded in 2021 when imports increased by 21% against the previous year. Over the period under review, imports reached the maximum at X units in 2012; however, from 2013 to 2022, imports failed to regain momentum.

In value terms, newspaper imports reached $X in 2022. Over the period under review, imports faced a abrupt decrease. The most prominent rate of growth was recorded in 2021 with an increase of 1.4%. Over the period under review, imports hit record highs at $X in 2012; however, from 2013 to 2022, imports failed to regain momentum.

Imports by Country

Germany (X units), Spain (X units) and France (X units) were the main suppliers of newspaper imports to Italy, together accounting for 81% of total imports. These countries were followed by Austria, the UK, the United States, Poland and the Netherlands, which together accounted for a further 16%.

From 2012 to 2022, the biggest increases were recorded for Poland (with a CAGR of +25.9%), while purchases for the other leaders experienced mixed trend patterns.

In value terms, the largest newspaper suppliers to Italy were Germany ($X), Spain ($X) and France ($X), together accounting for 73% of total imports. The UK, Austria, the United States, the Netherlands and Poland lagged somewhat behind, together accounting for a further 19%.

Poland, with a CAGR of +22.0%, recorded the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced mixed trend patterns.

Import Prices by Country

The average newspaper import price stood at $X per unit in 2022, jumping by 34% against the previous year. Overall, the import price, however, continues to indicate a noticeable reduction. Over the period under review, average import prices attained the maximum at $X per unit in 2012; however, from 2013 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United States ($X per unit), while the price for Poland ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by France (+2.8%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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