Italy: Market for Shampoos, Hair Lacquers And Other Preparations 2024

Market Size for Shampoos, Hair Lacquers And Other Preparations in Italy

In 2022, after three years of growth, there was significant decline in the Italian market for shampoos, hair lacquers and other preparations, when its value decreased by -30.4% to $X. Over the period under review, consumption recorded a abrupt shrinkage. Over the period under review, the market attained the peak level at $X in 2013; however, from 2014 to 2022, consumption failed to regain momentum.

Production of Shampoos, Hair Lacquers And Other Preparations in Italy

In value terms, production of shampoos, hair lacquers and other preparations fell to $X in 2022 estimated in export price. The total output value increased at an average annual rate of +1.3% from 2012 to 2022; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2021 when the production volume increased by 22% against the previous year. As a result, production reached the peak level of $X, and then reduced in the following year.

Exports of Shampoos, Hair Lacquers And Other Preparations

Exports from Italy

Exports of shampoos, hair lacquers and other preparations from Italy rose remarkably to X tons in 2022, with an increase of 11% on 2021 figures. Overall, total exports indicated buoyant growth from 2012 to 2022: its volume increased at an average annual rate of +5.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +20.7% against 2020 indices. The growth pace was the most rapid in 2016 when exports increased by 12%. The exports peaked in 2022 and are expected to retain growth in the immediate term.

In value terms, exports of shampoos, hair lacquers and other preparations rose to $X in 2022. In general, total exports indicated a prominent increase from 2012 to 2022: its value increased at an average annual rate of +6.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +25.9% against 2020 indices. The pace of growth was the most pronounced in 2021 when exports increased by 21% against the previous year. Over the period under review, the exports of attained the maximum in 2022 and are expected to retain growth in the near future.

Exports by Country

France (X tons), Spain (X tons) and Germany (X tons) were the main destinations of exports of shampoos, hair lacquers and other preparations from Italy, together accounting for 29% of total exports. The United States, Russia, the UK, Poland, Turkey, the Netherlands, Greece, Denmark, Romania and Ukraine lagged somewhat behind, together accounting for a further 39%.

From 2012 to 2022, the biggest increases were recorded for Turkey (with a CAGR of +12.6%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the United States ($X), France ($X) and Spain ($X) constituted the largest markets for shampoo, hair lacquer and other preparations exported from Italy worldwide, together accounting for 29% of total exports. Germany, the UK, Poland, Russia, the Netherlands, Greece, Romania, Ukraine, Turkey and Denmark lagged somewhat behind, together accounting for a further 33%.

Among the main countries of destination, Romania, with a CAGR of +12.9%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for shampoos, hair lacquers and other preparations amounted to $X per ton, waning by -6.5% against the previous year. Overall, the export price, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 an increase of 12% against the previous year. As a result, the export price reached the peak level of $X per ton, and then contracted in the following year.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the United States ($X per ton), while the average price for exports to Turkey ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the UK (+4.5%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Shampoos, Hair Lacquers And Other Preparations

Imports into Italy

In 2022, supplies from abroad of shampoos, hair lacquers and other preparations decreased by -4% to X tons, falling for the second year in a row after two years of growth. The total import volume increased at an average annual rate of +1.4% from 2012 to 2022; the trend pattern remained consistent, with only minor fluctuations being observed throughout the analyzed period. The pace of growth was the most pronounced in 2020 when imports increased by 10% against the previous year. As a result, imports attained the peak of X tons. From 2021 to 2022, the growth of imports of failed to regain momentum.

In value terms, imports of shampoos, hair lacquers and other preparations reduced slightly to $X in 2022. The total import value increased at an average annual rate of +1.4% over the period from 2012 to 2022; the trend pattern remained relatively stable, with only minor fluctuations being observed in certain years. The most prominent rate of growth was recorded in 2021 with an increase of 12%. As a result, imports attained the peak of $X, and then reduced slightly in the following year.

Imports by Country

In 2022, France (X tons) constituted the largest supplier of shampoo, hair lacquer and other preparations to Italy, with a 42% share of total imports. Moreover, imports of shampoos, hair lacquers and other preparations from France exceeded the figures recorded by the second-largest supplier, Poland (X tons), twofold. The third position in this ranking was held by Germany (X tons), with a 13% share.

From 2012 to 2022, the average annual growth rate of volume from France was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: Poland (+1.5% per year) and Germany (+0.8% per year).

In value terms, France ($X), Germany ($X) and Belgium ($X) constituted the largest shampoo, hair lacquer and other preparations suppliers to Italy, with a combined 53% share of total imports. The Netherlands, Poland, Spain and Slovenia lagged somewhat behind, together comprising a further 31%.

In terms of the main suppliers, the Netherlands, with a CAGR of +12.7%, saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average import price for shampoos, hair lacquers and other preparations stood at $X per ton in 2022, stabilizing at the previous year. Overall, the import price, however, continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 when the average import price increased by 12% against the previous year. The import price peaked at $X per ton in 2013; however, from 2014 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the Netherlands ($X per ton), while the price for Poland ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Netherlands (+4.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :