Japan: Market for Preparations For Permanent Waving Or Straightening Of Hair 2025

Market Size for Preparations For Permanent Waving Or Straightening Of Hair in Japan

In 2021, the Japanese market for preparations for permanent waving or straightening of hair decreased by -2% to $X, falling for the fifth consecutive year after two years of growth. Overall, consumption, however, saw a abrupt downturn. The most prominent rate of growth was recorded in 2016 when the market value increased by 9.7% against the previous year. Hair waving or straightening preparations consumption peaked at $X in 2012; however, from 2013 to 2021, consumption failed to regain momentum.

Production of Preparations For Permanent Waving Or Straightening Of Hair in Japan

In value terms, hair waving or straightening preparations production reached $X in 2021 estimated in export price. In general, production, however, continues to indicate a noticeable descent. The pace of growth appeared the most rapid in 2016 with an increase of 12%. Hair waving or straightening preparations production peaked at $X in 2012; however, from 2013 to 2021, production stood at a somewhat lower figure.

Exports of Preparations For Permanent Waving Or Straightening Of Hair

Exports from Japan

In 2021, hair waving or straightening preparations exports from Japan surged to X tons, increasing by 26% compared with the previous year's figure. Over the period under review, total exports indicated a notable increase from 2012 to 2021: its volume increased at an average annual rate of +4.3% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, hair waving or straightening preparations exports surged to $X in 2021. Overall, total exports indicated notable growth from 2012 to 2021: its value increased at an average annual rate of +2.6% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

China (X tons), South Korea (X tons) and Taiwan (Chinese) (X tons) were the main destinations of hair waving or straightening preparations exports from Japan, together accounting for 67% of total exports.

From 2012 to 2021, the biggest increases were recorded for China (with a CAGR of +13.9%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, China ($X) remains the key foreign market for preparations for permanent waving or straightening of hair exports from Japan, comprising 38% of total exports. The second position in the ranking was taken by Taiwan (Chinese) ($X), with a 17% share of total exports. It was followed by South Korea, with a 14% share.

From 2012 to 2021, the average annual growth rate of value to China stood at +14.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Taiwan (Chinese) (+3.0% per year) and South Korea (-3.7% per year).

Export Prices by Country

In 2021, the average export price for preparations for permanent waving or straightening of hair amounted to $X per ton, approximately mirroring the previous year. In general, the export price, however, recorded a mild slump. The growth pace was the most rapid in 2020 an increase of 17% against the previous year. The export price peaked at $X per ton in 2012; however, from 2013 to 2021, the export prices stood at a somewhat lower figure.

Prices varied noticeably country of destination: the country with the highest price was China ($X per ton), while the average price for exports to South Korea ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to China (+0.2%), while the prices for the other major destinations experienced a decline.

Imports of Preparations For Permanent Waving Or Straightening Of Hair

Imports into Japan

In 2021, purchases abroad of preparations for permanent waving or straightening of hair was finally on the rise to reach X tons for the first time since 2013, thus ending a seven-year declining trend. Over the period under review, imports, however, saw a abrupt setback. Imports peaked at X tons in 2013; however, from 2014 to 2021, imports stood at a somewhat lower figure.

In value terms, hair waving or straightening preparations imports expanded rapidly to $X in 2021. In general, imports, however, saw a abrupt decrease. The most prominent rate of growth was recorded in 2018 with an increase of 54%. Over the period under review, imports reached the maximum at $X in 2012; however, from 2013 to 2021, imports stood at a somewhat lower figure.

Imports by Country

In 2021, Thailand (X tons) constituted the largest hair waving or straightening preparations supplier to Japan, with a 83% share of total imports. Moreover, hair waving or straightening preparations imports from Thailand exceeded the figures recorded by the second-largest supplier, China (X tons), fivefold.

From 2012 to 2021, the average annual growth rate of volume from Thailand amounted to -8.4%.

In value terms, Thailand ($X) constituted the largest supplier of preparations for permanent waving or straightening of hair to Japan, comprising 85% of total imports. The second position in the ranking was taken by China ($X), with a 15% share of total imports.

From 2012 to 2021, the average annual growth rate of value from Thailand was relatively modest.

Import Prices by Country

The average import price for preparations for permanent waving or straightening of hair stood at $X per ton in 2021, surging by 7.3% against the previous year. Over the period under review, the import price enjoyed a temperate increase. The most prominent rate of growth was recorded in 2018 an increase of 58%. Over the period under review, average import prices attained the peak figure at $X per ton in 2019; however, from 2020 to 2021, import prices remained at a lower figure.

Average prices varied noticeably amongst the major supplying countries. In 2021, the country with the highest price was Thailand ($X per ton), while the price for China totaled $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Thailand (+8.2%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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