Jordan: Frozen Poultry Liver Market 2024

Frozen Poultry Liver Market Size in Jordan

The Jordanian frozen poultry liver market stood at $X in 2022, increasing by 1.8% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, the total consumption indicated strong growth from 2012 to 2022: its value increased at an average annual rate of +8.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by +80.1% against 2016 indices. Frozen poultry liver consumption peaked in 2022 and is likely to see steady growth in years to come.

Frozen Poultry Liver Exports

Exports from Jordan

In 2022, overseas shipments of frozen poultry livers and offal were finally on the rise to reach X tons after three years of decline. In general, exports, however, faced a deep contraction. The exports peaked at X tons in 2015; however, from 2016 to 2022, the exports remained at a lower figure.

In value terms, frozen poultry liver exports soared to $X in 2022. Overall, exports, however, showed a deep slump. Over the period under review, the exports hit record highs at $X in 2018; however, from 2019 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Free Zones (X tons) was the main destination for frozen poultry liver exports from Jordan, with a 56% share of total exports. Moreover, frozen poultry liver exports to Free Zones exceeded the volume sent to the second major destination, Iraq (X tons), fourfold. The third position in this ranking was held by Liberia (X tons), with a 7% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Free Zones totaled -13.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Iraq (-9.1% per year) and Liberia (-9.1% per year).

In value terms, Free Zones ($X) remains the key foreign market for frozen poultry livers and offal exports from Jordan, comprising 53% of total exports. The second position in the ranking was taken by Iraq ($X), with a 14% share of total exports. It was followed by the United Arab Emirates, with a 6.8% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Free Zones amounted to -12.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Iraq (-11.0% per year) and the United Arab Emirates (+4.5% per year).

Export Prices by Country

The average frozen poultry liver export price stood at $X per ton in 2022, with an increase of 5.4% against the previous year. In general, the export price continues to indicate mild growth. The pace of growth appeared the most rapid in 2016 an increase of 62% against the previous year. The export price peaked at $X per ton in 2019; however, from 2020 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was the United Arab Emirates ($X per ton), while the average price for exports to Free Zones ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Liberia (+11.4%), while the prices for the other major destinations experienced more modest paces of growth.

Frozen Poultry Liver Imports

Imports into Jordan

Frozen poultry liver imports into Jordan dropped to X tons in 2022, which is down by -11.6% on the year before. The total import volume increased at an average annual rate of +2.9% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2021 when imports increased by 41%. As a result, imports attained the peak of X tons, and then shrank in the following year.

In value terms, frozen poultry liver imports expanded significantly to $X in 2022. Over the period under review, total imports indicated resilient growth from 2012 to 2022: its value increased at an average annual rate of +5.0% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +55.5% against 2020 indices. The most prominent rate of growth was recorded in 2013 when imports increased by 46%. Imports peaked in 2022 and are likely to see gradual growth in the near future.

Imports by Country

In 2022, Brazil (X tons) was the main supplier of frozen poultry liver to Jordan, with a 90% share of total imports. Moreover, frozen poultry liver imports from Brazil exceeded the figures recorded by the second-largest supplier, the United States (X tons), more than tenfold. The third position in this ranking was taken by Turkey (X tons), with a 4% share.

From 2012 to 2022, the average annual growth rate of volume from Brazil stood at +8.2%. The remaining supplying countries recorded the following average annual rates of imports growth: the United States (-14.3% per year) and Turkey (+11.0% per year).

In value terms, Brazil ($X) constituted the largest supplier of frozen poultry livers and offal to Jordan, comprising 89% of total imports. The second position in the ranking was taken by Turkey ($X), with a 5% share of total imports. It was followed by the United States, with a 4.4% share.

From 2012 to 2022, the average annual growth rate of value from Brazil stood at +8.9%. The remaining supplying countries recorded the following average annual rates of imports growth: Turkey (+18.8% per year) and the United States (-12.7% per year).

Import Prices by Country

The average frozen poultry liver import price stood at $X per ton in 2022, surging by 24% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +2.1%. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Belgium ($X per ton), while the price for Brazil ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Belgium (+15.0%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform