Kazakhstan: Room Deodorants Market 2024

Room Deodorants Market Size in Kazakhstan

The Kazakh room deodorants market totaled $X in 2022, picking up by 5% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, the total consumption indicated a mild expansion from 2012 to 2022: its value increased at an average annual rate of +1.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by -6.1% against 2020 indices. Over the period under review, the market hit record highs at $X in 2020; however, from 2021 to 2022, consumption failed to regain momentum.

Room Deodorants Exports

Exports from Kazakhstan

In 2022, approx. X tons of preparations for perfuming or deodorising rooms were exported from Kazakhstan; growing by 395% against the year before. Over the period under review, exports showed a significant increase. The pace of growth was the most pronounced in 2015 when exports increased by 10,039%. The exports peaked at X tons in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

In value terms, room deodorants exports skyrocketed to $X in 2022. Overall, exports recorded a significant increase. The pace of growth appeared the most rapid in 2015 with an increase of 6,998% against the previous year. The exports peaked at $X in 2017; however, from 2018 to 2022, the exports failed to regain momentum.

Exports by Country

Russia (X tons) was the main destination for room deodorants exports from Kazakhstan, with a 95% share of total exports. Moreover, room deodorants exports to Russia exceeded the volume sent to the second major destination, Uzbekistan (X tons), more than tenfold.

From 2012 to 2022, the average annual growth rate of volume to Russia stood at +50.0%.

In value terms, Russia ($X) remains the key foreign market for preparations for perfuming or deodorising rooms exports from Kazakhstan, comprising 86% of total exports. The second position in the ranking was held by Uzbekistan ($X), with a 13% share of total exports.

From 2012 to 2022, the average annual growth rate of value to Russia stood at +56.3%.

Export Prices by Country

In 2022, the average room deodorants export price amounted to $X per ton, with a decrease of -20.5% against the previous year. In general, the export price continues to indicate a perceptible contraction. The growth pace was the most rapid in 2013 when the average export price increased by 51% against the previous year. As a result, the export price attained the peak level of $X per ton. From 2014 to 2022, the average export prices failed to regain momentum.

There were significant differences in the average prices for the major external markets. In 2022, amid the top suppliers, the country with the highest price was Uzbekistan ($X per ton), while the average price for exports to Russia totaled $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Ukraine (+47.4%), while the prices for the other major destinations experienced more modest paces of growth.

Room Deodorants Imports

Imports into Kazakhstan

In 2022, overseas purchases of preparations for perfuming or deodorising rooms decreased by -12.4% to X tons, falling for the second year in a row after two years of growth. Over the period under review, total imports indicated a measured increase from 2012 to 2022: its volume increased at an average annual rate of +2.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports decreased by -21.7% against 2020 indices. The most prominent rate of growth was recorded in 2014 when imports increased by 45% against the previous year. Imports peaked at X tons in 2020; however, from 2021 to 2022, imports failed to regain momentum.

In value terms, room deodorants imports expanded remarkably to $X in 2022. The total import value increased at an average annual rate of +1.2% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2017 when imports increased by 51%. Over the period under review, imports attained the maximum in 2022 and are likely to see gradual growth in the immediate term.

Imports by Country

In 2022, Russia (X tons) constituted the largest room deodorants supplier to Kazakhstan, with a 85% share of total imports. Moreover, room deodorants imports from Russia exceeded the figures recorded by the second-largest supplier, Turkey (X tons), more than tenfold. The third position in this ranking was taken by Kyrgyzstan (X tons), with a 1.9% share.

From 2012 to 2022, the average annual growth rate of volume from Russia amounted to +7.1%. The remaining supplying countries recorded the following average annual rates of imports growth: Turkey (-12.8% per year) and Kyrgyzstan (+95.8% per year).

In value terms, Russia ($X) constituted the largest supplier of preparations for perfuming or deodorising rooms to Kazakhstan, comprising 66% of total imports. The second position in the ranking was held by Turkey ($X), with an 11% share of total imports. It was followed by Poland, with a 6.5% share.

From 2012 to 2022, the average annual growth rate of value from Russia stood at +1.8%. The remaining supplying countries recorded the following average annual rates of imports growth: Turkey (+3.2% per year) and Poland (+10.9% per year).

Import Prices by Country

In 2022, the average room deodorants import price amounted to $X per ton, picking up by 29% against the previous year. In general, the import price, however, recorded a slight slump. The most prominent rate of growth was recorded in 2017 an increase of 34% against the previous year. Over the period under review, average import prices reached the maximum at $X per ton in 2012; however, from 2013 to 2022, import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Poland ($X per ton), while the price for Kyrgyzstan ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Turkey (+18.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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