Kenya: Apple Market 2024

Apple Market Size in Kenya

The Kenyan apple market surged to $X in 2021, jumping by 17% against the previous year. The market value increased at an average annual rate of +5.1% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, consumption attained the peak level and is likely to continue growth in the immediate term.

Apple Production in Kenya

In value terms, apple production surged to $X in 2021 estimated in export price. Over the period under review, production, however, faced a sharp slump. Over the period under review, production hit record highs at $X in 2012; however, from 2013 to 2021, production remained at a lower figure.

In 2021, the average apple yield in Kenya fell modestly to X tons per ha, shrinking by -3.6% against the previous year. Over the period under review, the yield faced a drastic downturn. The most prominent rate of growth was recorded in 2014 with an increase of 73%. Over the period under review, the average apple yield reached the maximum level at X tons per ha in 2015; however, from 2016 to 2021, the yield failed to regain momentum. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

The apple harvested area in Kenya soared to X ha in 2021, with an increase of 16% against the previous year. Over the period under review, the harvested area, however, saw a deep downturn. The most prominent rate of growth was recorded in 2016 with an increase of 46%. The apple harvested area peaked at X ha in 2012; however, from 2013 to 2021, the harvested area failed to regain momentum.

Apple Exports

Exports from Kenya

In 2021, the amount of apples exported from Kenya was estimated at X tons, remaining stable against the previous year. In general, total exports indicated a buoyant increase from 2012 to 2021: its volume increased at an average annual rate of +7.9% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +72.4% against 2016 indices. The most prominent rate of growth was recorded in 2020 with an increase of 39% against the previous year. Over the period under review, the exports hit record highs in 2021 and are expected to retain growth in the near future.

In value terms, apple exports rose modestly to $X in 2021. Overall, exports saw a perceptible expansion. The pace of growth was the most pronounced in 2020 with an increase of 37% against the previous year. The exports peaked at $X in 2018; however, from 2019 to 2021, the exports failed to regain momentum.

Exports by Country

South Sudan (X tons) was the main destination for apple exports from Kenya, accounting for a 75% share of total exports. Moreover, apple exports to South Sudan exceeded the volume sent to the second major destination, Uganda (X tons), ninefold. Rwanda (X tons) ranked third in terms of total exports with a 5.1% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to South Sudan totaled +19.4%. Exports to the other major destinations recorded the following average annual rates of exports growth: Uganda (-0.1% per year) and Rwanda (-1.5% per year).

In value terms, South Sudan ($X) remains the key foreign market for apples exports from Kenya, comprising 60% of total exports. The second position in the ranking was held by Rwanda ($X), with a 9.4% share of total exports. It was followed by Uganda, with a 7.7% share.

From 2012 to 2021, the average annual rate of growth in terms of value to South Sudan stood at +19.9%. Exports to the other major destinations recorded the following average annual rates of exports growth: Rwanda (+2.2% per year) and Uganda (-2.2% per year).

Export Prices by Country

In 2021, the average apple export price amounted to $X per ton, growing by 2.3% against the previous year. Over the period under review, the export price, however, saw a pronounced slump. The growth pace was the most rapid in 2016 when the average export price increased by 32% against the previous year. The export price peaked at $X per ton in 2012; however, from 2013 to 2021, the export prices failed to regain momentum.

There were significant differences in the average prices for the major foreign markets. In 2021, amid the top suppliers, the country with the highest price was Rwanda ($X per ton), while the average price for exports to Democratic Republic of the Congo ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Rwanda (+3.8%), while the prices for the other major destinations experienced mixed trend patterns.

Apple Imports

Imports into Kenya

In 2021, apple imports into Kenya skyrocketed to X tons, increasing by 17% on the year before. Over the period under review, total imports indicated a buoyant expansion from 2012 to 2021: its volume increased at an average annual rate of +7.8% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2015 when imports increased by 34%. Imports peaked in 2021 and are expected to retain growth in the immediate term.

In value terms, apple imports surged to $X in 2021. The total import value increased at an average annual rate of +6.1% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2013 with an increase of 19%. Over the period under review, imports hit record highs in 2021 and are likely to see gradual growth in the near future.

Imports by Country

In 2021, South Africa (X tons) was the main apple supplier to Kenya, with a 95% share of total imports. It was followed by Turkey (X tons), with a 2.4% share of total imports.

From 2012 to 2021, the average annual growth rate of volume from South Africa totaled +7.8%.

In value terms, South Africa ($X) constituted the largest supplier of apples to Kenya, comprising 95% of total imports. The second position in the ranking was taken by Turkey ($X), with a 2.4% share of total imports.

From 2012 to 2021, the average annual growth rate of value from South Africa stood at +6.1%.

Import Prices by Country

In 2021, the average apple import price amounted to $X per ton, approximately mirroring the previous year. In general, the import price continues to indicate a mild curtailment. The growth pace was the most rapid in 2018 an increase of 9.1% against the previous year. Over the period under review, average import prices hit record highs at $X per ton in 2012; however, from 2013 to 2021, import prices remained at a lower figure.

Average prices varied noticeably amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was Turkey ($X per ton), while the price for South Africa amounted to $X per ton.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by South Africa (-1.5%).

Source: IndexBox Platform

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