Kenya: Baby Clothes Market 2025

Baby Clothes Market Size in Kenya

The Kenyan baby clothes market dropped to $X in 2022, waning by -12.9% against the previous year. In general, consumption, however, showed a relatively flat trend pattern. Baby clothes consumption peaked at $X in 2018; however, from 2019 to 2022, consumption remained at a lower figure.

Baby Clothes Production in Kenya

In value terms, baby clothes production declined to $X in 2022 estimated in export price. In general, production recorded a slight decline. The pace of growth appeared the most rapid in 2016 when the production volume increased by 32%. Baby clothes production peaked at $X in 2018; however, from 2019 to 2022, production failed to regain momentum.

Baby Clothes Exports

Exports from Kenya

In 2022, approx. X tons of babies clothing and accessories (not knitted or crocheted) were exported from Kenya; picking up by 126% against the previous year's figure. Over the period under review, exports, however, recorded a abrupt decrease. The exports peaked at X tons in 2016; however, from 2017 to 2022, the exports stood at a somewhat lower figure.

In value terms, baby clothes exports surged to $X in 2022. In general, exports, however, saw a abrupt shrinkage. Over the period under review, the exports hit record highs at $X in 2014; however, from 2015 to 2022, the exports remained at a lower figure.

Exports by Country

Uganda (X tons), the United States (X tons) and the United Arab Emirates (X tons) were the main destinations of baby clothes exports from Kenya, together comprising 94% of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Uganda (with a CAGR of -1.5%), while the other leaders experienced a decline.

In value terms, the United States ($X) remains the key foreign market for babies clothing and accessories (not knitted or crocheted) exports from Kenya, comprising 81% of total exports. The second position in the ranking was held by Uganda ($X), with a 9.1% share of total exports. It was followed by Rwanda, with a 1.2% share.

From 2012 to 2022, the average annual rate of growth in terms of value to the United States amounted to -5.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Uganda (-3.2% per year) and Rwanda (-13.1% per year).

Export Prices by Country

The average baby clothes export price stood at $X per ton in 2022, declining by -9.8% against the previous year. Overall, the export price showed a pronounced contraction. The most prominent rate of growth was recorded in 2017 when the average export price increased by 40%. As a result, the export price attained the peak level of $X per ton. From 2018 to 2022, the average export prices remained at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Singapore ($X per ton), while the average price for exports to Uganda ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Burundi (+8.5%), while the prices for the other major destinations experienced mixed trend patterns.

Baby Clothes Imports

Imports into Kenya

In 2022, approx. X tons of babies clothing and accessories (not knitted or crocheted) were imported into Kenya; which is down by -20.3% on the previous year. Over the period under review, imports saw a abrupt decline. The pace of growth was the most pronounced in 2016 when imports increased by 139% against the previous year. As a result, imports attained the peak of X tons. From 2017 to 2022, the growth of imports remained at a somewhat lower figure.

In value terms, baby clothes imports soared to $X in 2022. Overall, imports saw a pronounced contraction. The most prominent rate of growth was recorded in 2021 with an increase of 148%. Over the period under review, imports reached the maximum at $X in 2016; however, from 2017 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, China (X tons) constituted the largest baby clothes supplier to Kenya, with a 62% share of total imports. Moreover, baby clothes imports from China exceeded the figures recorded by the second-largest supplier, Indonesia (X tons), sixfold. Thailand (X tons) ranked third in terms of total imports with a 7.2% share.

From 2012 to 2022, the average annual growth rate of volume from China was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: Indonesia (-7.4% per year) and Thailand (-18.7% per year).

In value terms, China ($X) constituted the largest supplier of babies clothing and accessories (not knitted or crocheted) to Kenya, comprising 63% of total imports. The second position in the ranking was taken by the United Arab Emirates ($X), with an 11% share of total imports. It was followed by Mauritius, with a 10% share.

From 2012 to 2022, the average annual growth rate of value from China was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: the United Arab Emirates (-5.4% per year) and Mauritius (+2.0% per year).

Import Prices by Country

The average baby clothes import price stood at $X per ton in 2022, picking up by 45% against the previous year. Overall, the import price continues to indicate a prominent expansion. The most prominent rate of growth was recorded in 2018 when the average import price increased by 62%. The import price peaked in 2022 and is expected to retain growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was the United Arab Emirates ($X per ton), while the price for Pakistan ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the United Arab Emirates (+27.2%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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