Kenya: Confectionery Market 2024

Confectionery Market Size in Kenya

The Kenyan confectionery market declined to $X in 2022, dropping by X% against the previous year. In general, consumption continues to indicate a mild decrease. Over the period under review, the market hit record highs at $X in 2018; however, from 2019 to 2022, consumption failed to regain momentum.

Confectionery Production in Kenya

In value terms, confectionery production fell to $X in 2022 estimated in export price. Over the period under review, production continues to indicate a slight contraction. The most prominent rate of growth was recorded in 2021 with an increase of X% against the previous year. Over the period under review, production reached the maximum level at $X in 2018; however, from 2019 to 2022, production failed to regain momentum.

Confectionery Exports

Exports from Kenya

After two years of growth, overseas shipments of confectionery decreased by X% to X tons in 2022. Over the period under review, total exports indicated a resilient expansion from 2012 to 2022: its volume increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2019 indices. The most prominent rate of growth was recorded in 2013 with an increase of X%. The exports peaked at X tons in 2021, and then dropped modestly in the following year.

In value terms, confectionery exports amounted to $X in 2022. In general, total exports indicated a strong expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2019 indices. The growth pace was the most rapid in 2013 with an increase of X%. The exports peaked in 2022 and are likely to see steady growth in the near future.

Exports by Country

Uganda (X tons), Tanzania (X tons) and Rwanda (X tons) were the main destinations of confectionery exports from Kenya, together comprising X% of total exports. Democratic Republic of the Congo, Malawi, Burundi and South Sudan lagged somewhat behind, together comprising a further X%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Malawi (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, Uganda ($X), Tanzania ($X) and Democratic Republic of the Congo ($X) appeared to be the largest markets for confectionery exported from Kenya worldwide, with a combined X% share of total exports. Rwanda, Malawi, Burundi and South Sudan lagged somewhat behind, together comprising a further X%.

Burundi, with a CAGR of X%, saw the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average confectionery export price stood at $X per ton in 2022, growing by X% against the previous year. Overall, the export price, however, continues to indicate a relatively flat trend pattern. Over the period under review, the average export prices hit record highs at $X per ton in 2014; however, from 2015 to 2022, the export prices remained at a lower figure.

There were significant differences in the average prices for the major external markets. In 2022, amid the top suppliers, the country with the highest price was Uganda ($X per ton), while the average price for exports to Burundi ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Tanzania (X%), while the prices for the other major destinations experienced more modest paces of growth.

Confectionery Imports

Imports into Kenya

In 2022, supplies from abroad of confectionery decreased by X% to X tons for the first time since 2019, thus ending a two-year rising trend. In general, total imports indicated slight growth from 2012 to 2022: its volume increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2017 when imports increased by X%. Over the period under review, imports attained the maximum at X tons in 2021, and then contracted notably in the following year.

In value terms, confectionery imports fell dramatically to $X in 2022. Over the period under review, total imports indicated moderate growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2017 when imports increased by X%. Imports peaked at $X in 2021, and then reduced rapidly in the following year.

Imports by Country

In 2022, Egypt (X tons) constituted the largest supplier of confectionery to Kenya, accounting for a X% share of total imports. Moreover, confectionery imports from Egypt exceeded the figures recorded by the second-largest supplier, China (X tons), twofold. The third position in this ranking was taken by Ghana (X tons), with a X% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from Egypt amounted to X%. The remaining supplying countries recorded the following average annual rates of imports growth: China (X% per year) and Ghana (X% per year).

In value terms, Egypt ($X) constituted the largest supplier of confectionery to Kenya, comprising X% of total imports. The second position in the ranking was taken by South Africa ($X), with a X% share of total imports. It was followed by India, with an X% share.

From 2012 to 2022, the average annual growth rate of value from Egypt stood at X%. The remaining supplying countries recorded the following average annual rates of imports growth: South Africa (X% per year) and India (X% per year).

Import Prices by Country

In 2022, the average confectionery import price amounted to $X per ton, remaining stable against the previous year. In general, the import price saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2019 when the average import price increased by X% against the previous year. As a result, import price reached the peak level of $X per ton. From 2020 to 2022, the average import prices remained at a lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Switzerland ($X per ton), while the price for China ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by India (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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