Report Kenya - Olive Oil (Virgin) - Market Analysis, Forecast, Size, Trends and Insights for 499$
Report Update Nov 1, 2024

Kenya - Olive Oil (Virgin) - Market Analysis, Forecast, Size, Trends and Insights

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Kenya: Virgin Olive Oil Market 2024

Virgin Olive Oil Market Size in Kenya

The Kenyan virgin olive oil market soared to $X in 2022, surging by 19% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption continues to indicate resilient growth. Virgin olive oil consumption peaked at $X in 2020; however, from 2021 to 2022, consumption failed to regain momentum.

Virgin Olive Oil Exports

Exports from Kenya

In 2022, overseas shipments of virgin olive oil decreased by -1.4% to X tons for the first time since 2017, thus ending a four-year rising trend. Overall, exports, however, saw buoyant growth. The pace of growth was the most pronounced in 2018 when exports increased by 608%. The exports peaked at X tons in 2021, and then dropped in the following year.

In value terms, virgin olive oil exports declined to $X in 2022. Over the period under review, exports, however, posted a prominent expansion. The pace of growth was the most pronounced in 2018 with an increase of 287%. Over the period under review, the exports hit record highs at $X in 2021, and then declined in the following year.

Exports by Country

Tanzania (X tons) was the main destination for virgin olive oil exports from Kenya, with a 52% share of total exports. Moreover, virgin olive oil exports to Tanzania exceeded the volume sent to the second major destination, Democratic Republic of the Congo (X tons), twofold. South Sudan (X tons) ranked third in terms of total exports with an 18% share.

From 2012 to 2022, the average annual rate of growth in terms of volume to Tanzania stood at +34.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Democratic Republic of the Congo (+25.3% per year) and South Sudan (+30.9% per year).

In value terms, Tanzania ($X) remains the key foreign market for virgin olive oil exports from Kenya, comprising 54% of total exports. The second position in the ranking was held by Democratic Republic of the Congo ($X), with a 21% share of total exports. It was followed by South Sudan, with a 17% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Tanzania totaled +31.0%. Exports to the other major destinations recorded the following average annual rates of exports growth: Democratic Republic of the Congo (+21.6% per year) and South Sudan (+18.0% per year).

Export Prices by Country

The average virgin olive oil export price stood at $X per ton in 2022, shrinking by -9.9% against the previous year. Overall, the export price continues to indicate a pronounced descent. The pace of growth appeared the most rapid in 2021 an increase of 23% against the previous year. Over the period under review, the average export prices reached the maximum at $X per ton in 2013; however, from 2014 to 2022, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Rwanda ($X per ton), while the average price for exports to Burundi ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Burundi (+19.8%), while the prices for the other major destinations experienced more modest paces of growth.

Virgin Olive Oil Imports

Imports into Kenya

In 2022, the amount of virgin olive oil imported into Kenya rose notably to X tons, increasing by 12% against the previous year's figure. In general, imports enjoyed buoyant growth. The pace of growth appeared the most rapid in 2018 when imports increased by 53%. Imports peaked at X tons in 2020; however, from 2021 to 2022, imports stood at a somewhat lower figure.

In value terms, virgin olive oil imports surged to $X in 2022. Over the period under review, imports saw a remarkable increase. The pace of growth was the most pronounced in 2018 with an increase of 36% against the previous year. Imports peaked at $X in 2020; however, from 2021 to 2022, imports failed to regain momentum.

Imports by Country

Spain (X tons), Tunisia (X tons) and Italy (X tons) were the main suppliers of virgin olive oil imports to Kenya, together accounting for 83% of total imports. Turkey and Egypt lagged somewhat behind, together comprising a further 14%.

From 2012 to 2022, the biggest increases were recorded for Turkey (with a CAGR of +46.9%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest virgin olive oil suppliers to Kenya were Tunisia ($X), Spain ($X) and Italy ($X), with a combined 90% share of total imports. Turkey and Egypt lagged somewhat behind, together accounting for a further 6.5%.

Turkey, with a CAGR of +39.2%, saw the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average virgin olive oil import price stood at $X per ton in 2022, growing by 7.2% against the previous year. In general, the import price, however, showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2014 an increase of 18% against the previous year. The import price peaked at $X per ton in 2017; however, from 2018 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Tunisia ($X per ton), while the price for Turkey ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Egypt (+8.9%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

The countries with the highest volumes of virgin olive oil consumption in 2021 were Italy, Spain and the United States, with a combined 41% share of global consumption. Morocco, Turkey, Greece, France, Tunisia, Syrian Arab Republic, Algeria, Portugal, Brazil and Germany lagged somewhat behind, together comprising a further 37%.
Spain constituted the country with the largest volume of virgin olive oil production, comprising approx. 35% of total volume. Moreover, virgin olive oil production in Spain exceeded the figures recorded by the second-largest producer, Tunisia, threefold. The third position in this ranking was occupied by Italy, with a 10% share.
In value terms, Spain constituted the largest supplier of virgin olive oil to Kenya, comprising 55% of total imports. The second position in the ranking was occupied by Italy, with a 23% share of total imports. It was followed by Tunisia, with a 13% share.
In value terms, Tanzania emerged as the key foreign market for virgin olive oil exports from Kenya, comprising 64% of total exports. The second position in the ranking was occupied by South Sudan, with a 21% share of total exports. It was followed by Uganda, with an 8.1% share.
In 2021, the average virgin olive oil export price amounted to $3,483 per ton, jumping by 28% against the previous year.
In 2021, the average virgin olive oil import price amounted to $3,565 per ton, with an increase of 14% against the previous year.

This report provides an in-depth analysis of the virgin olive oil market in Kenya. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • FCL 261 - Oil of Olives, Virgin

Country coverage:

  • Kenya

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Trade (exports and imports) in Kenya
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS
  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. MARKET STRUCTURE
    3. TRADE BALANCE
    4. PER CAPITA CONSUMPTION
    5. MARKET FORECAST TO 2030
  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT
  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES
  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS
  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
  8. 8. IMPORTS

    The Largest Import Supplying Countries

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY
  9. 9. EXPORTS

    The Largest Destinations for Exports

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY
  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
  11. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption In 2012-2023
    5. Imports, In Physical Terms, By Country, 2012–2023
    6. Imports, In Value Terms, By Country, 2012–2023
    7. Import Prices, By Country Of Origin, 2012–2023
    8. Exports, In Physical Terms, By Country, 2012–2023
    9. Exports, In Value Terms, By Country, 2012–2023
    10. Export Prices, By Country Of Destination, 2012–2023
  12. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2023
    4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2023
    5. Trade Balance, In Physical Terms, 2012-2023
    6. Trade Balance, In Value Terms, 2012-2023
    7. Per Capita Consumption, 2012-2023
    8. Market Volume Forecast to 2030
    9. Market Value Forecast to 2030
    10. Products: Market Size And Growth, By Type
    11. Products: Average Per Capita Consumption, By Type
    12. Products: Exports And Growth, By Type
    13. Products: Export Prices And Growth, By Type
    14. Production Volume And Growth
    15. Exports And Growth
    16. Export Prices And Growth
    17. Market Size And Growth
    18. Per Capita Consumption
    19. Imports And Growth
    20. Import Prices
    21. Production, In Physical Terms, 2012–2023
    22. Production, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, 2012–2023
    24. Imports, In Value Terms, 2012–2023
    25. Imports, In Physical Terms, By Country, 2023
    26. Imports, In Physical Terms, By Country, 2012–2023
    27. Imports, In Value Terms, By Country, 2012–2023
    28. Import Prices, By Country Of Origin, 2012–2023
    29. Exports, In Physical Terms, 2012–2023
    30. Exports, In Value Terms, 2012–2023
    31. Exports, In Physical Terms, By Country, 2023
    32. Exports, In Physical Terms, By Country, 2012–2023
    33. Exports, In Value Terms, By Country, 2012–2023
    34. Export Prices, By Country Of Destination, 2012–2023

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