Kenya: Market for PVC Floor, Wall and Ceiling Coverings 2024

Market Size for PVC Floor, Wall and Ceiling Coverings in Kenya

The Kenyan market for PVC floor, wall and ceiling coverings stood at $X in 2022, increasing by 5.6% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption enjoyed a measured expansion. Consumption of peaked at $X in 2020; however, from 2021 to 2022, consumption stood at a somewhat lower figure.

Exports of PVC Floor, Wall and Ceiling Coverings

Exports from Kenya

In 2022, exports of PVC floor, wall and ceiling coverings from Kenya reduced remarkably to X square meters, falling by -18.5% compared with the year before. In general, exports, however, saw a strong increase. The most prominent rate of growth was recorded in 2013 when exports increased by 288%. Over the period under review, the exports of attained the peak figure at X square meters in 2019; however, from 2020 to 2022, the exports stood at a somewhat lower figure.

In value terms, exports of PVC floor, wall and ceiling coverings fell to $X in 2022. Over the period under review, exports, however, saw buoyant growth. The pace of growth appeared the most rapid in 2013 when exports increased by 270% against the previous year. Over the period under review, the exports of hit record highs at $X in 2019; however, from 2020 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

South Sudan (X square meters), Mozambique (X square meters) and Uganda (X square meters) were the main destinations of exports of PVC floor, wall and ceiling coverings from Kenya, together comprising 76% of total exports. Somalia, New Zealand, Rwanda and Ethiopia lagged somewhat behind, together comprising a further 21%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Ethiopia (with a CAGR of +75.3%), while the other leaders experienced more modest paces of growth.

In value terms, the largest markets for PVC floor, wall and ceiling coverings exported from Kenya were South Sudan ($X), Somalia ($X) and Mozambique ($X), with a combined 70% share of total exports.

Among the main countries of destination, South Sudan, with a CAGR of +73.7%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average export price for PVC floor, wall and ceiling coverings amounted to $X per square meter, growing by 9.2% against the previous year. Over the period under review, export price indicated a modest increase from 2012 to 2022: its price increased at an average annual rate of +1.5% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, export price for PVC floor, wall and ceiling coverings decreased by -28.0% against 2020 indices. The most prominent rate of growth was recorded in 2020 when the average export price increased by 64%. As a result, the export price attained the peak level of $X per square meter. From 2021 to 2022, the average export prices failed to regain momentum.

There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was Somalia ($X per square meter), while the average price for exports to Mozambique ($X per square meter) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to South Sudan (+14.7%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of PVC Floor, Wall and Ceiling Coverings

Imports into Kenya

In 2022, imports of PVC floor, wall and ceiling coverings into Kenya rose significantly to X square meters, picking up by 7.2% against the year before. In general, imports posted notable growth. The pace of growth appeared the most rapid in 2017 with an increase of 150%. Over the period under review, imports of reached the peak figure at X square meters in 2020; however, from 2021 to 2022, imports stood at a somewhat lower figure.

In value terms, imports of PVC floor, wall and ceiling coverings rose slightly to $X in 2022. Overall, imports showed noticeable growth. The pace of growth appeared the most rapid in 2017 when imports increased by 160% against the previous year. Imports peaked at $X in 2019; however, from 2020 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, China (X square meters) constituted the largest supplier of PVC floor, wall and ceiling coverings to Kenya, with a 81% share of total imports. Moreover, imports of PVC floor, wall and ceiling coverings from China exceeded the figures recorded by the second-largest supplier, Hong Kong SAR (X square meters), more than tenfold. Thailand (X square meters) ranked third in terms of total imports with a 3.2% share.

From 2012 to 2022, the average annual growth rate of volume from China totaled +7.7%. The remaining supplying countries recorded the following average annual rates of imports growth: Hong Kong SAR (+38.2% per year) and Thailand (+14.3% per year).

In value terms, China ($X) constituted the largest supplier of PVC floor, wall and ceiling coverings to Kenya, comprising 78% of total imports. The second position in the ranking was taken by Hong Kong SAR ($X), with a 4.5% share of total imports. It was followed by Thailand, with a 3% share.

From 2012 to 2022, the average annual rate of growth in terms of value from China totaled +6.5%. The remaining supplying countries recorded the following average annual rates of imports growth: Hong Kong SAR (+40.6% per year) and Thailand (+16.9% per year).

Import Prices by Country

In 2022, the average import price for PVC floor, wall and ceiling coverings amounted to $X per square meter, falling by -2.1% against the previous year. Over the period under review, the import price saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2013 an increase of 18% against the previous year. As a result, import price reached the peak level of $X per square meter. From 2014 to 2022, the average import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United Arab Emirates ($X per square meter), while the price for Hong Kong SAR ($X per square meter) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Thailand (+2.3%), while the prices for the other major suppliers experienced mixed trend patterns.

Source: IndexBox Platform

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