Kenya: Sausage Market 2024

Sausage Market Size in Kenya

The Kenyan sausage market shrank to $X in 2021, which is down by -5.6% against the previous year. In general, consumption recorded a noticeable curtailment. Over the period under review, the market attained the maximum level at $X in 2012; however, from 2013 to 2021, consumption failed to regain momentum.

Sausage Production in Kenya

In value terms, sausage production contracted slightly to $X in 2021 estimated in export price. In general, production, however, recorded a slight slump. The most prominent rate of growth was recorded in 2016 with an increase of 31%. Sausage production peaked at $X in 2012; however, from 2013 to 2021, production failed to regain momentum.

Sausage Exports

Exports from Kenya

In 2021, approx. X tons of sausages and similar products of meat were exported from Kenya; jumping by 33% on 2020 figures. Overall, total exports indicated a strong increase from 2012 to 2021: its volume increased at an average annual rate of +5.8% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +45.3% against 2019 indices. The growth pace was the most rapid in 2015 with an increase of 70%. As a result, the exports attained the peak of X tons. From 2016 to 2021, the growth of the exports remained at a somewhat lower figure.

In value terms, sausage exports surged to $X in 2021. In general, total exports indicated a prominent increase from 2012 to 2021: its value increased at an average annual rate of +5.8% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +62.1% against 2017 indices. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Uganda (X tons) was the main destination for sausage exports from Kenya, with a 66% share of total exports. Moreover, sausage exports to Uganda exceeded the volume sent to the second major destination, Tanzania (X tons), fivefold. The United Arab Emirates (X tons) ranked third in terms of total exports with a 9.6% share.

From 2012 to 2021, the average annual growth rate of volume to Uganda amounted to +16.4%. Exports to the other major destinations recorded the following average annual rates of exports growth: Tanzania (-10.4% per year) and the United Arab Emirates (-17.2% per year).

In value terms, Uganda ($X) remains the key foreign market for sausages and similar products of meat exports from Kenya, comprising 67% of total exports. The second position in the ranking was taken by Tanzania ($X), with an 11% share of total exports. It was followed by the United Arab Emirates, with a 9.9% share.

From 2012 to 2021, the average annual growth rate of value to Uganda totaled +16.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Tanzania (-9.0% per year) and the United Arab Emirates (-17.4% per year).

Export Prices by Country

In 2021, the average sausage export price amounted to $X per ton, approximately mirroring the previous year. Over the period under review, the export price, however, continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2016 when the average export price increased by 63%. The export price peaked at $X per ton in 2014; however, from 2015 to 2021, the export prices remained at a lower figure.

There were significant differences in the average prices for the major foreign markets. In 2021, amid the top suppliers, the country with the highest price was Rwanda ($X per ton), while the average price for exports to Tanzania ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Tanzania (+1.6%), while the prices for the other major destinations experienced mixed trend patterns.

Sausage Imports

Imports into Kenya

In 2021, approx. X tons of sausages and similar products of meat were imported into Kenya; growing by 216% on the year before. Over the period under review, imports showed a significant increase. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, sausage imports skyrocketed to $X in 2021. Overall, imports saw a significant increase. The growth pace was the most rapid in 2017 with an increase of 88% against the previous year. Imports peaked in 2021 and are expected to retain growth in the immediate term.

Imports by Country

China (X tons), the United Arab Emirates (X tons) and Brazil (X tons) were the main suppliers of sausage imports to Kenya, together comprising 62% of total imports. Spain, Italy, Denmark and the UK lagged somewhat behind, together comprising a further 11%.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Denmark (with a CAGR of +157.9%), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest sausage suppliers to Kenya were Spain ($X), the United Arab Emirates ($X) and Brazil ($X), with a combined 72% share of total imports. China, Italy, Denmark and the UK lagged somewhat behind, together comprising a further 21%.

In terms of the main suppliers, Denmark, with a CAGR of +192.9%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the average sausage import price amounted to $X per ton, falling by -50.8% against the previous year. In general, the import price continues to indicate a abrupt decline. The most prominent rate of growth was recorded in 2018 an increase of 58% against the previous year. As a result, import price attained the peak level of $X per ton. From 2019 to 2021, the average import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was Spain ($X per ton), while the price for China ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Denmark (+14.6%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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